Kalifa Kouyate
Columbus,OH
Summary
Results-driven Sales Development Representative with over 5 years of experience and a proven track record of generating 20+ daily appointments while managing 200+ daily calls. Demonstrated success in SaaS and real estate sales, consistently surpassing targets through strategic prospecting and consultative selling techniques. Multilingual professional with a competitive spirit and strong teamwork ethos, inspired by a passion for soccer, dedicated to achieving and exceeding sales goals. Committed to leveraging expertise to drive business growth and foster lasting client relationships.
Overview
7
7
years of professional experience
2
2
Certification
Work History
Business Development Representative
Arbiter Sports
01.2025 - 09.2025
- Drove top-of-funnel growth by making 80+ daily outbound calls and executing multi-channel outreach via email, LinkedIn, and follow-ups.
- Consistently booked 15+ qualified meetings per month by engaging school athletic departments, leagues, and sports organizations.
- Delivered compelling value propositions of the Arbiter platform, sparking interest in scheduling, payment, and eligibility solutions.
- Followed structured sales sequences and best practices to maintain high pipeline conversion and maximize prospecting efficiency.
- Maintained accurate records of outreach, meetings, and lead status in Salesforce, ensuring seamless handoff to Account Executives.
- Collaborated closely with sales leadership and marketing on campaign feedback and prospect trends, helping refine go-to-market strategies.
- Exceeded outreach expectations while remaining adaptable, coachable, and consistently focused on continuous improvement.
- Achievements:
- Ranked as the #1 BDR in the team for three consecutive months for meetings booked and lead quality.
- Achieved a 25% meeting-to-opportunity conversion rate, significantly above the team average.
- Surpassed monthly outreach KPIs by 30%, contributing directly to a 15% increase in sales-qualified pipeline.
- Played a key role in reactivating dormant accounts that led to $50K+ in potential ARR pipeline.
- Brought in new accounts through successful networking strategies and promotional approaches.
Sales Development Representative
LodgeLink
11.2022 - 10.2024
- Generated sales opportunities: Utilized a mix of inbound lead follow-up, cold calls, and emails to source new sales opportunities.
- Increased revenue: Successfully reengaged existing LodgeLink users, boosting their booking activity and revenue.
- Targeted approach: Conducted targeted account research, identified key stakeholders, and generated interest in LodgeLink.
- Effective demonstrations: Delivered compelling online and in-person demos, highlighting LodgeLink's benefits.
- Consistent closures: Established and nurtured prospects, consistently closing deals and driving new revenue.
- Seamless handover: Routed qualified opportunities to Business Development Managers for further development.
- Robust prospect database: Maintained and expanded a comprehensive prospect database in the assigned territory.
- Industry insights: Stayed current with industry trends and customer requests, providing valuable insights to the team.
- Team collaboration: Effectively communicated unique customer requests to account management teams.
- Versatility: Actively participated in various other duties and projects, contributing to overall sales team success.
- Achievement:
- Achieved rapid proficiency in LodgeLink's offerings within one week, quickly becoming a top-performing salesperson.
- Consistently scheduled and conducted a minimum of 15 successful demos per month, showcasing expert sales and presentation skills.
- Prospected and converted new accounts within just one week, demonstrating exceptional speed in account acquisition and conversion.
Sales Development Intern
Talend
09.2022 - 09.2022
- Prospected hundreds of leads through a multi-channel approach, including cold calling, emailing, videos, and LinkedIn messaging; qualified Directors and Managers and closed them on attending webinars.
- Collaborated and completed within an SDR team setting.
- Built and refined call scripts; designed email campaigns; created prospecting videos.
- Engaged actively in weekly performance reviews and coaching in a team setting with manager.
- Managed approximately 80-100 inbound and outbound calls, and emails per day from customers.
Sales Development Representative
Terraboost Media
01.2022 - 09.2022
- Consistently achieved high-volume outreach of 200 calls daily, successfully booking 20 appointments per day on average.
- Enhanced client engagement through targeted outreach strategies, achieving 20% increase in appointment bookings over six months.
- Consistently exceeded weekly call quotas while maintaining 95% customer satisfaction rate.
- Collaborated with sales team to develop tailored solutions, contributing to 15% sales revenue growth in the last quarter.
- Led training initiative that improved team call efficiency by 30%.
- Fostered culture of continuous improvement and professional development.
In-Person Prospecting (Cold Caller)
Real Estate
01.2019 - 12.2021
- Worked to strengthen current client relationships and create new contacts through networking.
- Managed a client database using web-based technologies, such as Podio, and mojo dialer.
- Responded immediately to buyer and seller needs.
- Properly promoted and sold properties at the best possible pricing and terms. Sold over 20 properties.
- Communicated with consumers through the phone, email, and social media in regard to contracts and setting up meetings.
- Completed required training to stay current in the real estate industry.
- Scheduled availability for showing clients' properties and attending open houses 5 times a week.
- Originated and cultivated strong relationships with prospective clients by strategizing aggressive outbound calling campaigns.
- Leveraged CRM database to manage customer data, log calls and other activities and generate reporting to deliver actionable insights and develop sales pipeline.
- Answered calls, took messages, and transferred calls to correct individuals.
- Displayed excellent sales skills and understanding of how to leverage abilities to exceed quotas.
Education
SV Academy Fellowship -
SV Academy
San Francisco, CA09.2022
Bachelor of Business Administration - Business Administration
Morrisville State College
New York, NY01.2018
Skills
- Salesforce expertise
- Lead prospecting
- Contract negotiation and closing tactics
- Pipeline generation
- Sales prospecting
- Sales proposal creation
- Lead development
- Sales strategy
- Product expertise
- Account management
- Salesforce
Accomplishments
- Resolved product issue through consumer testing.
Certification
- Action Selling
- Mastered the Action Selling system's customer-focused approach and strategic sales process.
- Developed expertise in the 5 Critical Selling Skills and 9-Act structure for successful sales interactions.
Tech tools
Google Workspace, Salesforce, Salesloft, Demandbase, loom, LinkedIn Sales Navigator
Languages
French
Native or Bilingual
Timeline
Business Development Representative
Arbiter Sports
01.2025 - 09.2025
Sales Development Representative
LodgeLink
11.2022 - 10.2024
Sales Development Intern
Talend
09.2022 - 09.2022
Sales Development Representative
Terraboost Media
01.2022 - 09.2022
In-Person Prospecting (Cold Caller)
Real Estate
01.2019 - 12.2021
SV Academy Fellowship -
SV Academy
Bachelor of Business Administration - Business Administration
Morrisville State College
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