Dedicated and results driven sales and marketing executive with nearly 20 years working experience with Luxury Hotels & Resorts. Experienced Sales Professional, Brand Ambassador and Dynamic Leader with proven ability to develop and implement strategic plans to drive top line revenue, maximize profitability and react to market trends in a competitive resort environment. Area Director and Global Sales background with a solid track record of success in building trusted relationships with customers and key account management. Collaborative mentor and innovative leader who is a firm believer in creating a positive work environment that motivates and inspires sales teams towards achieving goals & objectives while accelerating sales growth & capturing market share.
Executive leadership for Balboa Bay Resort & Club’s Group, Leisure, Catering Sales, and Conference Services teams. Focused on the resort’s revenue management, sales and NOI revenue generation, brand awareness and marketing.
Accomplishments:
Leadership:
Sales & Revenue Management:
Banquets & Catering Management:
Brand Ambassador & Marketing
Global Account Management for Irvine Company Resorts; representing Fashion Island Hotel Newport Beach, Hotel Irvine & Pelican Hill Resort. Primary focus on brand awareness, cross-selling, synergy efforts, lead generation and sales negotiations for Transient, Group and Catering Sales. Reported to the Vice President of Sales & Marketing.
Managed and accelerated relationships with travel industry partners to drive revenue in both the corporate and leisure segments. Key Markets: Financial, Insurance, Legal and Leisure accounts. Territory: Western, Central and International.
Established and managed local corporate business travel and leisure sales opportunities. Focused on developing industry relationships and shifting revenue share from competitive set hotels.
Focused on developing industry relationships and shifting revenue share from competitive set hotels. Collaborated with Global Sales leaders with Fairmont Raffles Swissotel International on National & Global account profitability for the hotel’s accepted travel and marketing programs.
Orange County PROST | Past President
Global Business Travel Association | Member
SITE SoCal | Member