Summary
Overview
Work History
Education
Skills
Affiliations
Zeta Phi Beta Sorority, Inc.
Timeline
Hi, I’m

Kanishia L. Jackson

DEI/Public Relations
Inglewood,CA
Kanishia L. Jackson

Summary

Public Relations and Diversity, Equity and Inclusion Specialist with over 11 years of experience. Strengths in building relationships, project management, and organizational change backed by an education from CSU Dominguez Hills. Knowledgeable in developing, implementing D.E.I., and managing public relations objectives, strategies and tactics.

Overview

7
years of professional experience

Work History

PFAR

Community Engagement Manager
02.2022 - Current

Job overview

  • Multiplying non-profit funds by 50 percent in less than a year byway of fundraising events and sponsorships.
  • Assisted over 1,500 individuals with resources like food, school supplies and hygiene products, since 2022.
  • Collaborating with Executive Board members to create and execute community initiatives for Diversity, Equity and Inclusion (DEI).
  • Generating reports to evaluate program success and make modifications.
  • Fostering collaborative efforts to schedule, host, and facilitate events and identify further opportunities to reach members of community.
  • Coordinating volunteer activities and facilitated distribution of promotional and marketing materials.
  • Creating strong and sustainable outreach and organization via fundraising, and forming relationships with donors.
  • Recruiting and managing volunteer teams.
  • Speaking at events, evangelizing for organizational goals and interests.
  • Participating in strategy development and planning to grow organizing program and advance campaigns.
  • Coordinating and implementing numerous meetings, forums and community events.
  • Leading staff development meetings to organize volunteers and members toward unified goals.
  • Creating e-mail blasts and promoting events via social media to recruit volunteers.
  • Writing and pitching press releases.

Majestic Hearts

PR Manager/Board Member
10.2017 - 09.2021

Job overview

  • Managing administration: ensuring all files are up to date; donor/volunteer information is correctly recorded; meeting minutes are in order; confirming the organization's non-profit status is up-to-date (both Federally and with the Secretary of State); managing accounting records; establishing that bylaws, Articles of Incorporation, financial statements and policies are updated.
  • Conducting fundraisers, campaigns and events (i.e. yearly backpack drive distributing over 100 backpacks filled with school supplies to students).
  • Community outreach to raise awareness about the organization and its campaigns.
  • Update and manage social media accounts, website and blog.
  • Using KPIs to ensure business objectives are achieved.
  • Developing programs to enhance the quality of the organization to make sure its bottom line is met.
  • Working closely with the Board of Directors to make certain its vision, goals and mission remains in focus.
  • Acted as the internal/external PR liaison.
  • Produced/distributed press releases to media; tracked press hits that averaged over 1,500 views the first week.
  • Event planning and execution for 1st Annual $5K for 5K Walkathon in lieu of Sexual Assault Awareness Month.
  • Created marketing collateral (both digital and physical) for events and overall branding.
  • Spearheaded community relations.
  • Host of “Story Time with Majestic Hearts”; a weekly LIVE segment on Instagram where survivors of domestic violence are provided a platform to share their story.
  • Presided over board meetings and conducted board business to address organizational objectives.

I Am

Director of Marketing & PR/Board Member
03.2017 - 08.2019

Job overview

  • Increased website traffic by average of 15 - 20% each month using marketing strategies like sharing published press releases, creating engaging marketing campaigns and consistently engaging with the organization's followers on social media.
  • Internal/external PR liaison.
  • Produced/distributed press releases to media; tracked press hits.
  • Event planning and execution (I Am... Woman Changing Seasons Conference).
  • Created marketing collateral (both digital and physical) for events and overall branding.
  • Updated and managed social media platforms and website.
  • Reported to Chief Visionary Officer.

Education

California State University - Dominguez Hills
Carson, CA

Bachelor of Arts from Mass Communications, English

University Overview

Skills

  • Microsoft Office
  • Relationship Building
  • Teamwork
  • Business administration
  • Stakeholder Engagement
  • Strategic Planning
  • Project Management
  • Training and Development

Affiliations

Affiliations
  • Zeta Phi Beta Sorority, Inc. - PR Committee Member
  • Assisting with creating flyers and announcements (internally and externally).
  • Social media management (Facebook and Instagram).
    Additional duties contingent upon the needs of the Sorority.
  • Reports to the Director of Publicity.

Zeta Phi Beta Sorority, Inc.

Zeta Phi Beta Sorority, Inc.

Zeta Phi Beta Sorority, Inc. is a community-action based organization whose principals focus on Scholarship, Service, Sisterhood and Finer Womanhood.

Timeline

Community Engagement Manager
PFAR
02.2022 - Current
PR Manager/Board Member
Majestic Hearts
10.2017 - 09.2021
Director of Marketing & PR/Board Member
I Am
03.2017 - 08.2019
California State University - Dominguez Hills
Bachelor of Arts from Mass Communications, English
Kanishia L. JacksonDEI/Public Relations