Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
Generic

KARA KRUSHIN

Napa,CA

Summary

Adaptive and goal-oriented business, marketing and operations professional successful in the execution of multiple deadlines. Proficient in using independent decision-making skills and sound judgment to positively impact success.

Overview

25
25
years of professional experience

Work History

General Manager

Maroon Wines
06.2019 - Current
  • Overall face and representative of brand/winery of ~2k annual case production
  • Manage and plan sales, operations, winemaking, marketing, inventory, wine club (over 400 members) and events to deliver superior products and services for customers
  • Develop and implement strategies to increase sales & profitability and manage expenses to ensure overall profit margin
  • Forecast business revenues and expenses, and prepare annual budget and marketing plan
  • Establish relationships to drive wholesale sales and identify opportunities for bulk wine sales
  • Maintain ownership of all accounting and collections to ensure timely and accurate A/P & A/R
  • Negotiate yearly contract for grape purchases and review strategy with suppliers
  • Oversee marketing initiatives to ensure increased customer engagement
  • Represent winery as a member of numerous trade organizations and promote winery through trade events/festivals, marketing, and community involvement

Director of Client Relations & Operations

Redmon Wines
05.2018 - 06.2019
  • Managed sales and wine club through effective communication, problem-solving and responsiveness, as promotions and member service
  • Drove revenue to forecasted goals by providing impeccable service to all guests and club members
  • Oversight and execution of email and social media communications, as well as corresponding e-commerce platforms

Client Operations Director (AMEX, Nestle)

Ogilvy
10.2016 - 02.2018
  • Responsible for all operational aspects of managing accounts, including: process, resourcing, project oversight and triage, budget and financial management
  • Explored and implemented processes and tools to effectively report current and projected resource utilization to drives efficiencies and grow margins
  • Managed delivery of effective and award-winning creative on-time, on-budget and on-fee ensuring the brand's continued business growth.

Director of Marketing Operations

Pager
08.2015 - 02.2016
  • Managed design and development of highly performing campaigns, creative assets and event collateral to support overall strategies
  • Implemented and continually improved a project management system and managed it from conception and design through production and completion
  • Responsible for all sourcing with external vendors and freelancers through effective negotiations and budget management.

Director of Operations, Brand Creative Group

Yahoo, Inc.
05.2013 - 06.2015
  • Oversight of team planning, day-to-day production management, ownership of planning and production calendar, strategic and team priorities, resource management and key performance reports
  • Established, defined and socialized fundamental processes that guided workflow and standardized operations
  • Implemented and guided all aspects of robust project tracking, resource allocation and internal team allocation based on prioritization, workload and bandwidth.

Business Manager, Creative Lab

Google
02.2012 - 03.2013
  • Provided business and operations governance, including managing financial relationships, reporting, budgeting and forecasting processes
  • Implemented processes to add visibility to budget spending and strategic priorities
  • Developed and maintained executive-level dashboards and analytics illustrating crucial business performance metrics.

Various Financial Management Roles

New York, NY
07.1998 - 09.2011
  • Viacom, Burberry, J. Crew Group, BBDO

Education

Diploma -

WSET
2022

Bachelor of Science - Finance

Lehigh University
Bethlehem, PA
1998

Skills

  • Winery Management
  • Client Relations
  • Operations
  • Financial Management
  • Sales & Hospitality
  • Marketing

Affiliations

Coombsville Vintners & Growers, CFO


Napa Valley Vintners

  • Marketing & Communications Committee
  • Community & Industry Issues Committee



Timeline

General Manager

Maroon Wines
06.2019 - Current

Director of Client Relations & Operations

Redmon Wines
05.2018 - 06.2019

Client Operations Director (AMEX, Nestle)

Ogilvy
10.2016 - 02.2018

Director of Marketing Operations

Pager
08.2015 - 02.2016

Director of Operations, Brand Creative Group

Yahoo, Inc.
05.2013 - 06.2015

Business Manager, Creative Lab

Google
02.2012 - 03.2013

Various Financial Management Roles

New York, NY
07.1998 - 09.2011

Diploma -

WSET

Bachelor of Science - Finance

Lehigh University

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KARA KRUSHIN