Summary
Overview
Work History
Education
Skills
Websites
Timeline
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KARA SMITH

Herndon,VA

Summary

Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Overview

3
3
years of professional experience

Work History

ASSOCIATE MARKET MANAGER

AMERICAN WOODMARK
09.2022 - Current
  • Manages the creation and optimization of Product Information Pages (PIPs) for onnichannel presence on homedepot.com across 4 separate brands
  • Achieving Best in Class PIP status through content creation and updates in addition to SEO optimization
  • Ensured compliance with all relevant regulations governing advertising content, protecting company reputation from potential legal issues.
  • Enhanced client relationships by consistently delivering high-quality service and tailored solutions.
  • Executes product launches introducing new SKUs with a total projected $3.5 million in annualized sales volume at full ramp
  • Manages multiple meetings to delegate project assignments and ensure that all are completed on time
  • Collaborates with design agencies to create marketing collateral

MARKETING INTERN

COGRO COWORKING COMMUNITY
05.2021 - 05.2022
  • Maintain customer relationships through internal communication (CRM)
  • Lead generation
  • Conducted research projects to suggest improvements and obtain funding
  • Assist in daily operations in the suite
  • Assisted in marketing content for social media
  • Researched interesting and relevant content to capture interest and improve site traffic.
  • Researched competitor trends and interpreted findings to report conclusions to supervisors.

Education

Bachelor of Science (B.S.) Marketing -

Virginia Tech
Blacksburg, VA

Skills

  • Project Management
  • Digital Marketing
  • Asset creation & management
  • Client Relations
  • Channel Management
  • Task Prioritization
  • CRM Management
  • Problem-Solving
  • Multitasking Abilities
  • Excellent Communication
  • Microsoft Office
  • Teamwork and Collaboration

Timeline

ASSOCIATE MARKET MANAGER

AMERICAN WOODMARK
09.2022 - Current

MARKETING INTERN

COGRO COWORKING COMMUNITY
05.2021 - 05.2022

Bachelor of Science (B.S.) Marketing -

Virginia Tech
KARA SMITH