Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
Passionate about life
BusinessAnalyst
Karen Cook

Karen Cook

Lakewood Ranch,FL

Summary

Multi-million dollar producer. Goal-oriented sales leader with distinguished experience in the online event space and proven leadership abilities. Expert in increasing revenue and sales while driving productivity and customer satisfaction.

Overview

40
40
years of professional experience

Work History

Sales Manager

HealthMeans
03.2019 - Current
  • HealthMeans is a producer and promoter of online health summits, masterclasses, and docuseries, launching 35-40 events per year with a data base of over a million and community of 500,000 members.
  • Manage affiliate relations to generate affiliate traffic to events, identify, prospect sponsors that align with each event, liaison with event host, host team and production team from start to successful completion.
  • Evaluate competitor offerings to maintain a competitive edge, adapting strategies as necessary for sustained success.
  • Analyze market trends to leverage new business opportunities, leading to expansion into profitability.
  • Manage key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
  • Meet with clients, deliver presentations, and educate on ways to collaborate on various service features and offerings.
  • Demonstrate strong organizational and time management skills while managing multiple projects.
  • Self-motivated, with strong sense of personal responsibility.
  • Thriving remotely, working independently and collaboratively in a team environment.

Commercial Real Estate Broker

Self Employed
01.1984 - 01.2024
  • Owned, operated, and managed commercial brokerage and development company for 38 years.
  • Generated annual sales of $15,000,000.
  • Developed over 1,400,000 square feet of commercial property.
  • Managed over 2,000,000 square feet of commercial property.
  • Handled all aspects of business; contract negotiations, sales, leasing, management, site selection, acquisitions, zoning regulations, financing, budgets, cash flow, permitting, construction and property management, accounting, public relations, legal processes, and partnership negotiations.
  • Collaborated with mortgage brokers, attorneys, and other stakeholders to expedite processes while maintaining clear communication channels throughout each transaction.

Communication Director

Access Advisors, LLC
02.2019 - 09.2021
  • Access Advisors, LLC - Independent financial, investment advisor and brokerage firm passionate about empowering clients to achieve financial security.
  • Designed, created, and implemented communications that effectively described and promoted Access Advisors, LLC, and its products.
  • Developed and delivered marketing programs to support growth and expansion through educational seminars, sales presentations, and content for publication

Client Satisfaction Manager

Chronic Condition Rescue, LLC
03.2017 - 03.2019
  • Company devoted to helping people live happier, healthier, and more meaningful lives through online health summits, masterclasses, and docuseries.
  • Consulted on various aspects of the business; customer relations and support, content, sponsorship, and marketing strategies.

Co-Founder, Yoga Instructor

Shivan's Yoga Studio
01.1991 - 03.2001
  • Yoga instructor - Responsible for all aspects of the business: lease negotiations, teacher training certification workshops, scheduling, pricing, marketing, managing retail store within studio

Education

Cameron University
Lawton, OK

Real Estate Education And Licensing
Sarasota, FL

Self Realization Fellowship
Encinitas, CA

Tri Yoga
Santa Cruz

Skills

  • Doubled revenues first year through enhanced sales strategies
  • Consistently generate over $1M in revenue annually
  • Annually increase sales by 25%
  • Negotiated sales contracts with 28 different property owners to assemble and develop a $1Billion mixed-use project anchored by the first Waldorf=Astoria Hotel outside of NY, branded condominiums, convention center, 800-seat performing arts center, national restaurants, 60,000 SF of retail anchored by Saks Fifth Avenue, and 30,000 SF of office
  • Established special zoning district to eliminate state review process reducing the development process by two years
  • Negotiated Proportionate Fair Share Agreement with the City to address transportation needs affected by the project and future developments in the area
  • Collaborated with the County to establish and redefine commercial zoning districts to enhance property values
  • Achieved top-of-the market rates and 100% occupancy in sales and leasing negotiations increasing project value and obtaining optimal financing
  • Negotiated sales contracts for 17 parcels, 12 landowners, to expand HCA Hospital facility and Master Lease Agreement with HCA, which provided 100% financing of 100,000 SF medical office

Additional Information

  • Deal Maker
  • Affiliate/Account Manager - Generate event affiliate traffic, manage client satisfaction
  • Sponsorship/Advertising Manager - Sales leader, secure event sponsors


Experienced in; Basecamp, Active Campaign, Asana, Slack, Loom, Hubspot, Help Scout, Groove, Zendesk, Ontraport, Simplero, Survey Monkey, Jot Form, Zoom, Vimeo, iDev, Stripe, Google Worksheets, G-doc, and internal programs that maximize results.

Timeline

Sales Manager

HealthMeans
03.2019 - Current

Communication Director

Access Advisors, LLC
02.2019 - 09.2021

Client Satisfaction Manager

Chronic Condition Rescue, LLC
03.2017 - 03.2019

Co-Founder, Yoga Instructor

Shivan's Yoga Studio
01.1991 - 03.2001

Commercial Real Estate Broker

Self Employed
01.1984 - 01.2024

Cameron University

Real Estate Education And Licensing

Self Realization Fellowship

Tri Yoga

Passionate about life

Mission-oriented dynamic leader looking for a conscientious organization to align values to co-create and accomplish joint missions by leading, elevating, inspiring, uplifting humankind for the greater good for all.

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