Karina Chen

• Established and led the sales department from scratch, managing assistant recruitment and onboarding.
• Developed annual business strategies and executed quarterly performance tracking.
• Implemented sales SOPs and trained team members, increasing team efficiency and customer satisfaction.
• Conducted market visits and business development initiatives, successfully acquiring new clients and identifying product opportunities.
• Increased client satisfaction by building strong relationships and addressing their needs promptly.
• Maintained high client retention rate by providing exceptional customer service and anticipating client needs.

• Collaborated with product development and engineering teams to launch new products tailored to client needs.
• Managed sales on Amazon and Wayfair platforms, generating strong online presence and revenue.
• Created a $4M annual sales roadmap and optimized product assortment through weekly sales analysis.
• Conducted business trips for sample approvals and in-person negotiations with key clients.

• Achieved over $5M in sales revenue with a team-based approach.
•Expanded customer base through market research, cold outreach, and trade shows.
•Maintained excellent customer service and ensured repeat business with major accounts.
•Coordinated multiple projects, ensuring timely delivery and quality control.

• Managed service team performance and customer communication.
• Represented the company at High Point Furniture Market.
• Supported R&D in product design discussions and CAD reviews.
•Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
•Increased client satisfaction by building strong relationships and addressing their needs promptly.

•Managed international customer communication, order processing, and quotations.
•Conducted showroom product presentations to U.S. and European clients.