Multi-talented and results-oriented Marketing professional enthusiastic about applying diverse skills to all areas of marketing. Flexible team player knowledgeable about both traditional and digital marketing strategies and how to establish clear standards and enforces protocols for consistent, high-quality results.
Hi, I’m
Karis Battle
United States
Summary
Overview
13
years of professional experience
Work History
Robert Half
Marketing Specialist
10.2021 - Current
Job overview
- Planned marketing initiatives and leveraged referral networks to promote business development.
- Created and distributed surveys for data collection and analysis.
- Designed and implemented advertising and public relations activities.
- Created customized marketing materials to increase product awareness.
- Managed administrative logistics of trade show and events planning, event booking, and event promotions.
Global Scholars Academy
Marketing Manager
04.2018 - 07.2021
Job overview
- Created content and design for all channels and platforms in marketing ecosystem, including blogs, website content, newsletters, press releases, social media, brochures, posters, and email marketing.
- Managed GSA WordPress website using SEO best practices, HTML, and CSS.
- Planned and coordinated special events and programs for GSA.
- Collaborated across departments and to deliver effective content marketing strategy.
Riveter Work
Freelancer
01.2021 - Current
Job overview
- Managed filing system, entered data and completed other clerical tasks.
- Created and maintained detailed administrative processes and procedures to drive efficiency and accuracy.
- Liaised between clients and vendors and maintained effective lines of communication.
Bluetique
General Manager/Marketing Manager
07.2016 - 07.2017
Job overview
- Developed strategic marketing plans to generate business from neighboring business and local market,
- Consistently ranked Top 3 in sales.
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
H&M
Visual and Marketing Manager
03.2014 - 07.2015
Job overview
- Increased Season Start Score 20% within 4 months.
- Promoted to Lead Visual for high volume store in 8 months.
- Scored 4 out of 4 on window & styling presentation in high volume store consistently at district level.
- Planned and executed retail marketing programs special events to establish community and promote brand using relationship building and internal marketing.
Belk
Web Merchandise Coordinator
08.2012 - 07.2013
Job overview
- Managed over 30 brand digital interactive campaigns, including PPC, and provide reporting on all efforts.
- Led market launch of over 18 products.
- Generated $3.1M in annual sales through identifying opportunities and collaborating with design team on campaigns.
- Served as primary copywriter on advertising campaigns for multimillion- dollar accounts and successful product launches.
- Tested website and email links to ensure high landing pages click through rates.
MCL Companies
Sales and Marketing Manager
02.2010 - 07.2012
Job overview
- Increased foot traffic by 50%.
- Maintained weekly and monthly reports for sales and traffic.
- Created marketing material for e-blast to prospective buyers and realtors, publications and events.
- Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
Charlotte Style Magazine
Publisher Assistant and Event Manager
08.2010 - 02.2012
Job overview
- Managed event coordination process and budget for local events and fashion shows.
- Designed logos, flyers, seasonal magazine spreads, website pages, and other marketing collateral.
- Maintained website and online calendar for Style Media, LLC.
Education
Academy of Art UniversitySan Francisco, CA
Master of Arts (M.A from Journalism
2020
University Overview
The Art Institute of CharlotteCharlotte
Associate of Arts (A.A from Marketing/Marketing Management
2013
University Overview
North Carolina Agricultural And Technical State UniversityGreensboro, NC
Bachelor of Science from Graphic Communication Systems, Technology
2007
University Overview
Skills
- Marketing Analytics
- Trade Show Events
- Corporate Branding
- Marketing and Advertising
- Project Management
- Social Media Best Practices
- Website Copy
- Content Management
- Branding Campaigns
- Marketing Campaign Strategy
- Business Management and Development
- Social Media Platforms
Timeline
Marketing Specialist
Robert Half
10.2021 - Current
Freelancer
Riveter Work
01.2021 - Current
Marketing Manager
Global Scholars Academy
04.2018 - 07.2021
General Manager/Marketing Manager
Bluetique
07.2016 - 07.2017
Visual and Marketing Manager
H&M
03.2014 - 07.2015
Web Merchandise Coordinator
Belk
08.2012 - 07.2013
Publisher Assistant and Event Manager
Charlotte Style Magazine
08.2010 - 02.2012
Sales and Marketing Manager
MCL Companies
02.2010 - 07.2012
Academy of Art University
Master of Arts (M.A from Journalism
The Art Institute of Charlotte
Associate of Arts (A.A from Marketing/Marketing Management
North Carolina Agricultural And Technical State University
Bachelor of Science from Graphic Communication Systems, Technology
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