Hi, I’m
Karla Posas
Fort Worth,TX
Summary
Dynamic content creator with a proven track record at Facebook, leveraging video editing and audience engagement skills to elevate brand visibility. Successfully boosted engagement metrics through innovative social media campaigns and strategic content curation. Adept at utilizing analytics to inform content strategy, driving significant growth in community interaction and brand loyalty.
Overview
9
years of professional experience
Work History
Facebook TikTok Instagram YouTube
Creadora De Contenido
06.2016 - Current
Job overview
- Applied current editing and photography tools to tell great stories.
- Boosted brand engagement by creating compelling social media posts and campaigns.
- Strengthened content through proofreading and editing.
- Cultivated a loyal following on social media platforms through consistent posting schedules and authentic community engagement strategies.
- Enhanced brand recognition through the development of tailored marketing materials and visually appealing graphics.
- Continuously honed content strategy by regularly monitoring data analytics, using insights to inform future decision-making and drive ongoing improvements.
- Streamlined content production workflow with project management tools, improving team efficiency and reducing time to market for new content pieces.
- Implemented user feedback system on website to gather insights, using this feedback to guide future content creation.
- Developed comprehensive content calendar to streamline production, ensuring timely publication and fostering audience growth.
- Produced series of video tutorials, simplifying complex topics, which significantly increased subscriber count and viewer retention.
- Conducted market research to identify emerging trends, enabling development of timely and relevant content that resonated with audience.
- Curated portfolio of compelling case studies, illustrating successful projects and value brought to clients.
- Facilitated workshops for content team on storytelling techniques, enhancing emotional impact of content pieces.
- Led content audit to identify and refresh outdated material, keeping website content relevant and engaging.
- Analyzed performance data to refine content strategy, leading to improved engagement metrics across all channels.
- Elevated brand visibility across social media platforms by consistently creating and sharing engaging content tailored to target audience interests.
- Organized and hosted live Q&A sessions, directly addressing audience queries and building stronger connection with community.
- Managed content distribution across multiple channels, ensuring cohesive and consistent brand message.
- Improved community interaction on social media platforms, responding to comments and messages, fostering loyal and active community.
- Developed guest posting strategy, contributing to authoritative blogs in industry to establish thought leadership and backlinking opportunities.
- Optimize website content for SEO, leading to increase in organic traffic and higher visibility in search engine results.
- Enhanced reader engagement with well-researched blog posts, incorporating SEO best practices to improve search rankings.
- Crafted email marketing campaigns that nurtured leads into conversions, utilizing compelling copy and targeted messaging.
- Coordinated with graphic design team to create visually appealing infographics, enhancing shareability of data-driven content.
- Initiated collaborative project with influencers in niche, expanding reach and driving significant traffic to main website.
Education
Francisco Mejía Honduras
from 10
02.1998
Skills
- Video editing
- Audience engagement
- Digital photography
- Social media marketing
- Content strategy
- Social media management
- Brand development
- Google analytics
- Content scheduling
- Marketing analytics
- Digital marketing
- Content curation
- Social media expert
- Digital channel management
- Social media content campaigns
- Photography
- Multimedia production
- Research
- SEO techniques
- Influencer collaboration
- Market research
- Promotional video development
- Editing and proofreading
- Digital publishing
- Copywriting
- Influencer outreach
- Email campaigns
- Gamification
- Competitor analysis
- User generated content
- Traditional marketing
- Press release writing
- Client consultations
- Event planning
- Product descriptions
- Paid advertising
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