JEFF KASPER
Sales and Business Development
Nashville,TN
Summary
Experienced Sales & Business Development leader, offering a proven track record of working with customers to achieve solutions and drive company growth. Skilled in networking with industry professionals to build lead pipeline and increase client base.
Overview
15
15
years of professional experience
Work History
REALTOR & DEVELOPER ASSISTANT
Commercial & Residential Services
2022.06 - Current
- Got licensed for future development & financial opportunities with developer.
- Negotiated, facilitated, and managed real estate transactions.
- Assisted buyers with finding ideal homes by assessing needs, requirements, and budgets.
Growth Advisor
Consultant
2020.02 - Current
- Bison Building Solutions - Building out more effective & predictable sales models to increase volume & retention.
- Akuflex (Massage Tool Start-up) - Ongoing support of CEO's GTM strategies
- Forcite Motorcycle Helmets - Established partnerships for planned future US product launch.
- Elevated Cryo - Recovery equipment broker for buyers. Currently, studio set to close $165k equipment sale EOY.
- Implemented business intelligence solutions to increase operational efficiency.
VP of Sales and Business Development
Cryo Innovations
2017.04 - 2020.02
- Grew gross sales from $0 to $5.6M in less than 3 years with 100% inbound sales.
- Played critical role in developing cryotherapy industry globally.
- Increased average sale price from $39K to $55K; 41% increase in profit margin.
- CAC ~$900 with 100% customer retention.
- Created successful brand, featured on The Ellen DeGeneres Show and partnered with Novak Djokavic.
- Built powerhouse internal marketing team with strong SEO execution, yielding 3 inbound leads/day.
- Implemented nurturing best practices into Salesforce, Pardot Marketing Automation, Magic Texting Automation.
Engineering Project Manager
Wabash
2015.03 - 2016.06
- Communicated with customers throughout 30-day design process to reach final approval and manufacture.
- Captured extra revenue by reopening communication with dormant customers, up $35K.
- Proposed design concepts, worked with customers to incorporate changes and oversaw design process.
- Tested models of alternate designs and processing methods to assess feasibility and operating condition effects.
Education
Bootcamp - Sales & Business Development For Start-ups
GrowthX Academy
San Francisco, CA09.2016
Bachelor of Science - Mechanical Engineering
Milwaukee School of Engineering
Milwaukee, WI05.2008
Skills
- Systems & Design Thinking
- Predictable Revenue
- Managing Vision & Purpose
- Negotiations & Relationships
- Clear Messaging & Campaigns
Strengths
- Ideation
- Maximizer
- Connector
- Leadership
- Futuristic Thinker
- Exponential Thinker
Timeline
REALTOR & DEVELOPER ASSISTANT
Commercial & Residential Services
2022.06 - Current
Growth Advisor
Consultant
2020.02 - Current
VP of Sales and Business Development
Cryo Innovations
2017.04 - 2020.02
Engineering Project Manager
Wabash
2015.03 - 2016.06
Bootcamp - Sales & Business Development For Start-ups
GrowthX Academy
Bachelor of Science - Mechanical Engineering
Milwaukee School of Engineering
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