Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Kassidy Sopko

St. Petersburg,FL

Summary

Creative and detail-oriented Graphic Designer with a strong foundation in branding, visual storytelling, and digital content creation. Experienced in designing cross-platform assets for entertainment, commercial, and tech industries, with deep expertise in photo retouching, compositing, and layout design. Adept at collaborating across global teams, managing visual consistency, and delivering high-impact graphics aligned with strategic marketing goals.

Overview

10
10
years of professional experience

Work History

Digital Designer

Paramount
01.2020 - Current
  • Designed streaming assets for Paramount+ across mobile, TV, and web platforms in both the U.S. and international markets.
  • Created logos and lockups from scratch for original TV shows and movies, adapting across languages and cultural markets.
  • Collaborated with international teams and vendors, overseeing consistent brand delivery across multiple territories.
  • Managed asset sourcing and organization, supporting localization and launch prep across campaigns.
  • Contributed to the development and refinement of in-house design templates, ensuring consistent visuals and guiding third-party designers in asset creation and reviews.
  • Participated in creative reviews and provided feedback on third-party work to maintain quality and cohesion.
  • Remote

Designer & Photographer

Freelance
01.2016 - Current
  • Retouched branded imagery for high-profile clients across digital, print, and gaming platforms.
  • Created pitch decks and visual boards for creative directors and project managers during major rebrands.
  • Shot and directed photography for weddings, branding, lifestyle, and commercial content.
  • Managed creative teams including second shooters and assistants to meet production needs.
  • Designed logos, digital ads, event branding, and print collateral for small businesses and organizations.
  • Companies include: Meta, Universal Orlando Resort, The Walt Disney Company, Lowes Hotels and Resorts, Udemy & more

Creative Intern

NBCUniversal
01.2019 - 01.2019
  • Developed visual materials for SYFY and USA Network, including key art, logos, and promotional assets for Comic-Con.
  • Partnered with senior creatives and freelancers on both ideation and execution of on-air and social visuals.
  • Delivered high-quality graphics across digital and print formats aligned with brand voice.

Photo Studio Intern

Universal Orlando Resort
01.2018 - 01.2019
  • Assisted with creative studio and on-location shoots for food, lifestyle, merchandise, and in-house headshots.
  • Set up and broke down equipment including Canon DSLR kits, ProFoto lighting, and Capture One tethering.
  • Retouched portraits and composited images for internal and commercial use with precision.
  • Contributed to shoot planning and visual direction for national campaigns and marketing content.

Education

BFA - Graphic Design & Marketing

Liberty University
01.2021

Visual Communication Design

Kent State University
01.2018

Skills

  • Adobe Creative Suite: Photoshop, Illustrator, InDesign, Lightroom, After Effects, XD
  • Photo Retouching, Logo Design, Branding, Typography, Layout, UI/UX Concepts, Social media design, Digital illustration
  • Capture One, Photo Mechanic, Wacom Tablet, Canon DSLR, Lighting Kits
  • Creative Direction, Visual Boards, Rebrand Decks, Art Direction
  • Figma, Sketch, Trello, Jira, Slack, Keynote
  • Wireframing and prototype design

Websites

Timeline

Digital Designer

Paramount
01.2020 - Current

Creative Intern

NBCUniversal
01.2019 - 01.2019

Photo Studio Intern

Universal Orlando Resort
01.2018 - 01.2019

Designer & Photographer

Freelance
01.2016 - Current

Visual Communication Design

Kent State University

BFA - Graphic Design & Marketing

Liberty University

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Kassidy Sopko