Kate Bonsall
Dallas
Summary
Creative Product Manager with experience supporting globally diverse initiatives and managing AI-driven digital product portfolios within Salesforce CRM. Skilled in orchestrating complex projects through agile and scrum methodologies, cross-functional collaboration, and stakeholder management. Adept at delivering value through artificial intelligence to enhance product innovation, streamline operations, and drive market competitiveness.
Overview
4
4
years of professional experience
Work History
Salesforce Digital Product Owner
Gartner
Dallas, TX
11.2024 - Current
- Define and communicate the Salesforce CRM product vision, strategy, and roadmap in collaboration with the Gartner Research Analysts and Client Services Executive teams
- Identify and prioritize opportunities to leverage AI and RPA within Salesforce CRM to automate repetitive tasks, enhance data quality, and streamline client delivery workflows
- Oversee a Salesforce scrum team of 13 developers and 3 QA to ensure on-time delivery while managing the product backlog, ensuring it is well-groomed, prioritized, and aligned with business objectives
- Track and analyze product performance metrics, user adoption rates, and feedback
Ai Product Portfolio Advisor
Dell Technologies
Round Rock, TX
01.2024 - 11.2024
- Maintained Business Management Systems for a portfolio of 14 digital products to ensure on-time feature delivery and budget goals by tracking quarterly financial benefit attainment, product success KPIs, and conducting comprehensive risk analysis
- Coordinated the prioritization of generative AI use cases and applications for digital product enhancement; establishing alignment with the greater business’ strategic objectives
- Secured stakeholder alignment by coordinating business pulse checks, internal team updates, and executive readouts to guarantee on-time feature delivery
Business Operations Lead; Senior Analyst
Dell Technologies
Round Rock
01.2023 - 01.2024
- Supported Senior Director in planning and implementing organizational vision and strategy for a 103 global employee product team by analyzing organizational goals to ensure the business aligns with continuously evolving technological strategies
- Collaborated with both internal and external stakeholders across four regions to understand and deliver product improvement requests, and coordinate executive updates and readouts on product performance and strategic forward looking roadmaps
- Assisted leadership team of 4 directors in day-to-day operations like analyzing developing business needs, maintaining organizational fiscal and legal compliance, and conducting employee satisfaction pulse checks
Digital Project Manager
Dell Technologies
Round Rock, TX
02.2022 - 01.2023
- Led a core team of 15 people to identify areas of opportunity in the Client Solutions Group change management processes to improve Tech Support consumption & understanding of updates to troubleshooting and CRM tools; increasing retention and awareness by 37%
- Conducted post-project evaluation to measure the success of new change release framework and recommending plans for closed-loop corrective action where applicable
Education
BBA - Marketing
Texas A&M University
College Station, TX12-2021
Skills
- Agile & Scrum Methodology
- Planview Portfolios/Agileplace
- Roadmap Strategy & Design
- Product backlog management
- Data-driven decision making
Timeline
Salesforce Digital Product Owner
Gartner
11.2024 - Current
Ai Product Portfolio Advisor
Dell Technologies
01.2024 - 11.2024
Business Operations Lead; Senior Analyst
Dell Technologies
01.2023 - 01.2024
Digital Project Manager
Dell Technologies
02.2022 - 01.2023
BBA - Marketing
Texas A&M University