Kate Pixler
Port Clinton,OH
Summary
Accomplished Group Portfolio Manager at Thunder::tech, adept in developing marketing strategies and fostering strong client relationships. I have spearheaded digital campaigns and website projects, significantly enhancing brand presence for a wide range of clients and projects. My experiences has given me the skills to excel in cross-functional team leadership and project management, securing over $1 million in annual client work. Skilled in branding and communication, consistently delivering projects that surpass expectations.
Overview
18
18
years of professional experience
Work History
Group Portfolio Manager
Thunder::tech
05.2021 - Current
- Client Relationship Management: Managed a portfolio of 15+ client accounts in varying industries and with multiple projects.
- Campaign Strategy & Execution: Developed and executed comprehensive digital and traditional marketing campaigns.
- Cross-Functional Collaboration: Led a team across creative, content, website and performance marketing departments to ensure cohesive campaign execution aligned with client objectives.
- Project Management: Oversaw end-to-end campaign management, including budgeting, timeline coordination, and resource allocation, ensuring projects were delivered on time and within budget.
- Website Project Management: Directed both small-scale and large-scale website builds, coordinating between clients, developers, and designers to deliver optimized, user-friendly websites that enhanced client brand presence and engagement.
- New Business Development: Played a role in pitching and onboarding new clients to grow the travel and tourism sector of the business.
- Retained Clients: Worked through client's objectives to maintain current projects and farm new work from current clients with over $1 million in work signed annually.
Marketing Director
Imagination Station
10.2017 - 05.2021
- Built strong relationships with community leaders.
- Developed comprehensive marketing plans in alignment with overall business goals and objectives.
- Oversaw the creation of compelling marketing materials, including brochures, all advertising and social media content.
- Deployed well-coordinated campaigns, events and public relations strategies to promote the science center.
- Led a full website redesign
- Coordinated public relations efforts to secure positive press coverage for company milestones and achievements.
- Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.
- Collaborated with cross-functional teams to develop innovative events and promotions.
- Implemented multiple new events to attract new audiences.
- Led a team of 4 including one marketing coordinator and a creative team.
- Managed marketing budget for maximium ROI.
- Established partnerships with key industry influencers to amplify brand reach and credibility.
Marketing Director
The University of Toledo
12.2012 - 10.2017
- Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content to recruit students.
- Spearheaded social media strategy, fostering alumni engagement and increasing follower count across channels.
- Managed website updates.
- Worked with University College alumni committee
- Managed two graduation events/dinners per year
- Collaborated with the university marketing team to create integrated, online and direct marketing campaigns.
- Supported internal teams with knowledgeable communications and marketing advice, helping each meet targets while maintaining cohesive organizational strategy.
Corporate and Media Relations Manager
National MS Society
10.2011 - 11.2012
- Cultivated partnerships with external media to increase reach of earned media coverage for fundraising events.
- Produced press releases and media materials.
- Developed relationships with local businesses to increase sponsorships for fundraising events.
- Successfully created a new fundraising event called Denim and Diamonds, which included day of event planning, securing donations and sponsorships, and selling tickets.
- Managed all social media channels
- Collaborated with all departments to communicate the mission of the National MS Society.
Campaign and Event Manager
National MS Society
01.2010 - 10.2011
- Managed budgets and negotiated contracts with vendors, ensuring cost-effective event execution.
- Streamlined event planning processes by implementing efficient project management strategies.
- Implemented memorable experiences for attendees.
- Managed administrative logistics of events planning, event booking, and event promotions.
- Increased client satisfaction by consistently delivering well-executed events within budget constraints.
- Recruited trained, and managed teams of volunteers to assist with event operations and logistics.
Public Relations Specialist
Andretti Green Racing
03.2007 - 11.2009
- Wrote press releases for weekly driver appearances and pre-race media.
- Managed all appearances for multiple IndyCar drivers.
- Communicated with media weekly to build relationships and optimize press coverage.
- Assisted with marketing strategy development to increase awareness for Andretti Green drivers.
- Pitched off-season media stories.
- Handled all inquiries for multiple IndyCar drivers
Education
Bachelor of Arts - Communication
DePauw University
Greencastle05-2003
Skills
- Developing proposals
- Strong Internal and External Communication Skills
- Developing marketing strategies and plans
- Networking
- Branding
- Website project management
- Knowledge in multiple website platforms
- Brand-building strategies
- Marketing campaign management
Timeline
Group Portfolio Manager
Thunder::tech
05.2021 - Current
Marketing Director
Imagination Station
10.2017 - 05.2021
Marketing Director
The University of Toledo
12.2012 - 10.2017
Corporate and Media Relations Manager
National MS Society
10.2011 - 11.2012
Campaign and Event Manager
National MS Society
01.2010 - 10.2011
Public Relations Specialist
Andretti Green Racing
03.2007 - 11.2009
Bachelor of Arts - Communication
DePauw University
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