Summary
Overview
Work History
Education
Skills
Accomplishments
COMMITTED TO RESULTS
PORTFOLIO & LINKS
Timeline
Generic
Kate-Madonna Quast

Kate-Madonna Quast

Lakeville,MN

Summary

Kate-Madonna Quast is a communications strategist with nearly two decades of experience in corporate communications, public relations, and marketing. She has led transformative campaigns for top brands like Be The Match, Home Depot, The White House, and American Express, driving organizational growth and amplifying their impact. Currently, as the Senior Segment Marketing Communications Manager at Bosch, Kate-Madonna applies her innovative approach to reshape industry marketing, especially in healthcare. Her personal journey as a multiple-time cancer survivor fuels her commitment to health equity, which deeply influences her work. Her passion for driving social change is reflected in her leadership roles on boards like The Mars Generation and Breast Cancer Action, where she champions initiatives that empower others and advance equity. With a relentless drive for innovation and a commitment to making a meaningful impact, Kate-Madonna continues to push boundaries and inspire change across industries and communities.

Overview

22
22
years of professional experience

Work History

Senior Segment Marketing Communications Manager (Global)

Bosch (RTS & TELEX Dispatch & Aviation)
09.2024 - Current
  • As a communications and marketing strategist for RTS Intercoms and Telex, I have driven significant growth through SEO optimization, content strategy, and cross-functional collaboration, amplifying brand presence and product awareness.
  • SEO & Traffic Growth: Led SEO efforts that resulted in a 39.4% increase in sessions and 14.9K new users for key product pages (NOMAD and RVOC).
  • Content Engagement: Developed high-impact content that boosted average engagement time to 2 minutes 1 second per user, with users interacting on average with 1.05 events per session.
  • Social Media Impact: Increased Facebook page likes by 400%, LinkedIn followers by 63.64%, and Instagram engagement by 883%.
  • Awards & Recognition: Directed campaigns that earned Best in Show and Product of the Year awards for NOMAD and RVOC at NAB 2025.
  • Organic Social Growth: Increased organic social traffic by 225%, attracting thousands of new users and supporting key product launches.

Owner

GirlMeetsGeek Media
03.2003 - Current
  • GirlMeetsGeek is a boutique PR and technical writing firm specializing in high-tech consumer electronics, healthcare, and B2B sectors.
  • Lead PainCareLabs' 2024 presence on Good Morning America and managed the AP-news launch of their partnership with Goldfinch Medical.
  • Recruited by the White House Public Affairs Office for the Director of New Media role, advancing President Obama's social media engagement strategy.
  • Acquisition work includes Clearsense, Stay Metrics, PainCareLabs, and Bosch, focusing on adding immediate value to client portfolios, marketing funnels, and sales metrics.
  • Content creation includes scriptwriting for the George W. Bush Library, Home Depot New Member Training, and website rewrites for brands such as Miracle-Ear, Petco, and American Express.
  • Managed major copy for Qatar Airlines, U.S. Bank, FedEx, and Phillips Distilling Company, along with technical writing for GlaxoSmithKline, Boston Scientific, and Medtronic.

Director of Product Marketing

Clearsense
01.2021 - 06.2024
  • Clearsense is a leader in cloud-based, AI-enabled healthcare analytics and data management solutions.
  • Developed a strategy leading to 870% growth in brand impressions, visibility, followers, and clicks in 6 months.
  • Rebuilt the marketing department to focus on ABM and product marketing, achieving 370% growth and generating a $25M pipeline in Salesforce and Pardot.
  • Increased social media engagement by 1200% in under 12 months through case studies, whitepapers, and patient-forward communications.
  • Led public relations at over 9 industry events, with a combined 20M+ attendees, building relationships with healthcare associations and media outlets.

Director of Marketing

Ewald Consulting
11.2014 - 06.2018
  • Ewald Consulting serves associations at all stages, from start-ups to mature organizations in Minnesota and Chicago.
  • Grew the marketing department from zero accounts to 16 within two-and-a-half years, generating $670K in contract revenue.
  • Increased account management for over 20 clients, leading to 206% average growth in client accounts.
  • Developed a custom Excel dashboard that automated client reporting, saving $30K annually in staff time.
  • As Editor-in-Chief, grew membership and sponsorships for publications with a combined circulation of 100K+.

Education

Practical Theology

St. Mary's University / Winona State University
01.2004

Project Management Certification

PMI Institute

Skills

  • Strategic Communications
  • Go-to-Market (GTM) Strategy
  • Brand Positioning
  • Product Marketing
  • Account-Based Marketing (ABM)
  • Public Relations & Media Outreach
  • Stakeholder Engagement
  • Marketing Automation (Salesforce, Pardot, HubSpot)
  • Data-Driven Campaigns
  • Content Marketing

Accomplishments

  • Grew Digital Engagement by 39.4% Without Paid Media
    As Global Segment Marketing Communications Manager at Bosch (RTS/Telex), implemented an SEO strategy that led to a 39.4% increase in sessions and added over 20,000 new users. Boosted average session duration to 2:01 and increased pages per session to 1.55—all without any paid media spend.
  • Secured 7 Major Media Placements in 90 Days
    At Pain Care Labs, led a strategic PR campaign that landed features in TIME, CNBC, WIRED, and major medical journals. This campaign directly supported a 25% increase in B2B interest and 17% B2C sales growth within one quarter.
  • Drove 4 National Retail Launches in Under 6 Months
    As CMO for Hey Kiddo, launched the mental health brand across CVS, Meijer, Walmart.com, and QVC, contributing to $100K+ in sales and 150M+ media impressions in the first 90 days post-launch.
  • Drove 870% Brand Growth and Built a $25M Pipeline in Under a Year
    At Clearsense, led a full marketing department transformation—implementing an ABM-focused strategy that drove a 370% increase in product marketing engagement and generated a $25M pipeline via Salesforce and Pardot. Boosted brand visibility by 870% and social engagement by 1200% through thought leadership content and PR at industry events with 20M+ attendees.

COMMITTED TO RESULTS

  • Award-Winning Innovation at NAB 2025: As Senior Segment Marketing Communications Manager for Bosch, Kate-Madonna led the RTS Intercoms team to a series of highly successful product launches, including the NOMAD Wireless Intercom and RVOC systems. These innovations earned Best in Show and Product of the Year awards from AVTechnology, marking a major milestone in RTS' 50-year history. Her strategy also drove remarkable online engagement, with RTS' NOMAD and RVOC pages achieving 24% higher engagement times than the site average. The campaign generated 2359 press pickups and over 71 million potential audience impressions, all for just a $2K PR spend. Social media performance also saw explosive growth, with Facebook page likes up by 400% and Instagram engagement skyrocketing by 883%.
  • A Half-Million-Dollar Relaunch: A medical device company enlisted Kate-Madonna to lead the conceptualization and execution of their brand relaunch, entrusting her with marcom strategy and brand awareness. Overseeing a cross-functional team of 30+ employees, partners, and contractors, her efforts resulted in a 35% increase in brand visibility and a 50% growth in product engagement within the first six months. The powerful results led to a two-year contract extension and positioned the company as a leader in its market segment. Her strategic leadership not only revitalized the brand but also created measurable, long-term value for the business.

PORTFOLIO & LINKS

  • Http://www.linkedin.com/in/ktmhindes
  • Https://clearvoice.com/cv/KateMadonnaHindes

Timeline

Senior Segment Marketing Communications Manager (Global)

Bosch (RTS & TELEX Dispatch & Aviation)
09.2024 - Current

Director of Product Marketing

Clearsense
01.2021 - 06.2024

Director of Marketing

Ewald Consulting
11.2014 - 06.2018

Owner

GirlMeetsGeek Media
03.2003 - Current

Project Management Certification

PMI Institute

Practical Theology

St. Mary's University / Winona State University