Katherine Avery
Sales & Marketing
Las Vegas,NV
Summary
Determined, hard working, loyal and ambitious individual; Passionate about learning and excelling in many different skills to further accomplish future goals. I am very adamant in representing myself through the quality of my work, finding it extremely important to excel in the task at hand and future plans of the company. Looking for job stability where I can provide my longtime loyalty to the company/brand I become apart of.
Overview
9
9
years of professional experience
3
3
Certifications
Work History
Bartender/Sales
Puff & Scotch Cigar Lounge
11.2022 - 04.2024
- Mentored team members and coached on procedures and productivity strategies.
- Poured and prepared mixed drinks with ease during heavy crowds and slow paced shifts daily.
- Developed new signature cocktails to support bar marketing brand and increase profits.
- Performed opening and closing duties, printing sales reports, setting up for incoming shift, preparing cash drawers and taking inventory.
- Conducted regular inventory count to management for ordering needs for liquor, beer, wine and bar supplies - avoiding expensive rush orders.
- Maintained secure cash drawers, closed out cash register and prepared cashier report at close of business.
- Managed bar and served high customer volume at special events, leading team in providing coordinated service for VIP booths, Holidays, weekends, large parties, etc.
- Adhered to state laws regarding alcoholic beverage services and customer regulations furthermore preventing excessive guest intoxication.
- Updated drink menu with creative cocktails, contemporary wines and craft beers. Upsold menu items to customers, driving up per sale revenues and maximizing profits.
- Contributed to visual merchandising efforts by creating eye-catching displays that showcased products effectively and enticed shoppers to make purchases.
- Maximized profitability with strategic upselling techniques during one-on-one interactions with clients at the point of purchase.
- Maintained calm demeanor and professionally managed issues in busy, high-stress situations.
- Engaged with customers to build rapport and loyalty.
- Answered customer questions about products, sizing, accessories, and merchandise care and promoted key items.
Bartender/ Head of Bar
Hush Showgirls
11.2021 - 04.2024
- Consistently met or exceeded sales targets by upselling premium products without compromising guest satisfaction.
- Reduced wait times for drinks by efficiently managing the bar area and prioritizing orders.
- Enhanced overall guest experience by promptly addressing concerns and resolving issues professionally.
- Proactively addressed potential conflicts or disturbances among patrons, maintaining a safe atmosphere for all guests.
- Assisted with staff training, sharing expertise in bartending techniques and customer service best practices.
- Developed loyal clientele by consistently delivering outstanding service and engaging in friendly conversation.
- Efficiently opened or closed the bar according to established procedures, ensuring preparedness for each shift.
Contractor's Apprentice
Perfect Tech Remodeling
08.2022 - 11.2023
- Worked alongside contractor to establish timelines for constructions projects and provided quality and cost control on various projects.
- Smoothed and sanded surfaces to remove ridges, caulking and glue, using proper tools.
- Cleaned up construction sites by removing excess trash and debris, wiping down fixtures and windows and dusting ceilings and ceiling fans.
- Leveled forms to hold concrete to desired pitch and depth for structures and foundations.
- Assisted in renovations by removing refuse, performing light demolition and painting and installing sheetrock.
- Positioned and held lumber, timber and paneling in place to prepare for cutting and fastening.
- Properly trained on a wide variety of power tools to shape, cut, and install materials to specified projects.
- Loaded and unloaded building materials used for construction. Including heavy weight materials.
- Helped project managers develop work schedules for overall projects and individual stages.
- Actively listened to customers, handled concerns quickly and escalated major issues to supervisor.
- Proved successful working within tight deadlines and fast-paced atmosphere.
- Ordered and purchased building materials for site construction.
- Trained on home inspections for writing estimates along side insurance agents.
- Completed indoor projects along with large outdoor builds/landscape projects.
District Manager
CannaLife Wellness
04.2021 - 07.2022
- Supervised four locations to enforce high-quality standards of operation.
- Promoted positive customer experience through day-to-day supervision and management of cannabis facilities.
- Generated and developed leads, using networking, self created advertising such as: professional flyers, business cards, stickers, etc. Along with a loyalty program for online and in-store shopping using Lightspeed POS (Vend) system and physical loyalty stamp cards to obtain new and returning clients.
- Coordinated consistent leadership workshops; including team meeting's to educate team members on best practices to optimize productivity, adapt to different types of clientele, along with extensive product education to better help relieve and satisfy customers for a great overall experience and customer satisfaction.
- Responsible for recruiting, interviewing, hiring, training, promoting, enforcing write up's and terminating team members.
- Served instrumental role in the construction, organizational transformation and implementation and participated in four successful different location corporate restructurings - without ever showing a loss in profits.
- Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.
- Monitored and handled daily cash discrepancies, inventory shrinkage and other employee issues. Reduced financial inconsistencies while assessing and verifying billing invoices and expense reports.
- Exceeded sales targets with self well-developed sales strategy and empowering team coaching.
- Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
- Managed purchasing, sales, marketing, retail and wholesale customer account operations efficiently.
- Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
- Developed and optimized organizational systems to boost efficiency and keep operations scalable and agile for changing demands. Tracked trends and suggested enhancements to both challenge and refine company's product offerings, improving sales revenues.
- Created, tracked and analyzed profitability and key metrics using different programs to improve overall profitability and bring in new clientele.
- Built loyal account base and long-term business relationships with suppliers, distributors and wholesale accounts.
- Negotiated price and service with customers and vendors to decrease expenses and increase profit.
- Streamlined several operations and budgeted effectively to decrease spending cost %.
- Developed and implemented a high-quality, caring, educated personal work environment to build strong customer connections; Ultimately resulting in future clients.
Website Developer
CannaLife Wellness
04.2021 - 05.2022
- Completed coding certification from Code Academy online (January 18th, 2021)
- Thoroughly trained and experienced with Big Commerce web development platform.
- Designed, implemented and monitored web pages, plugins and functionality for continuous improvement.
- Planned website development, converting mockups into usable web presence with HTML, JavaScript, AJAX and JSON coding.
- Provided front-end website development using WordPress, Hubspot and other editing software.
- Strengthened intranet and sub-sites to bolster internal communication strategies.
- Oversaw web platform testing, troubleshooting and user sampling prior to live deployment.
- Optimized company's website and main corporate blog to boost SEO traffic to sites. Implemented Google-based SEO and ad campaigns to meet budget specifications.
- Multi-tasked across multiple functions and roles to meet deadlines and organizational expectations.
- Oversaw technical issues and troubleshooting requests to resolve user problems.
- Built and styled new mobile-friendly websites, transitioning legacy presentations to simultaneous easy-to-use versions.
- Implemented changes and integrated requested elements to streamline business operations.
- Validated third-party code to comply with internal standards and technical requirements.
- Coded websites using HTML, CSS, JavaScript and jQuery languages.
- Generated web hosting presence to accommodate specified needs and maintain files on account.
Bar Manager/Bartender
Platinum Showgirls
01.2015 - 03.2020
- Maintained up-to-date knowledge of industry trends and competitor offerings to stay ahead of the curve in the market space.
- Oversaw maintenance tasks for the bar area, ensuring a clean and safe environment for patrons at all times.
- Analyzed sales data to identify trends, adjusting menu offerings accordingly.
- Established rapport with local community organizations to create mutually beneficial partnerships that increased brand visibility.
- Coordinated themed nights attracting different demographics expanding overall clientele.
- Created a welcoming atmosphere, fostering a loyal customer base and repeat business.
- Increased revenue with creative marketing initiatives and promotional events.
Sales Associate
Grogan's Towne Chrysler Jeep Dodge Ram
09.2016 - 03.2017
- Qualified buyers by matching requirements and interests to various car or truck models and discussing finance options.
- Prepared purchased vehicles and completed final delivery checks.
- Demonstrated automobiles by explaining characteristics, capabilities and features, taking test drives and explaining warranties and services.
- Answered telephone and email inquiries from potential customers.
- Followed-up on warm Internet leads and responded to customer questions about vehicle availability, price and options while fielding inquiries from various marketing websites.
- Met customers on lot and in showroom to discuss available vehicles and options.
- Established and devised strategy to meet personal goals consistent with dealership standards of productivity.
- Effectively located merchandise across various stores to address customer needs.
- Closed sales by overcoming objections, asking for sales, negotiating price, warranty and optional products.
- Contacted associated dealerships to locate desired vehicles meeting customer specifications.
- Greeted customers on lot and in showroom to answer questions about brand and available inventory.
- Completed registration paperwork and sales documentation.
Education
High School Diploma -
Perrysburg High School
Perrysburg, OHHigh School Diploma -
Mira Costa High School
Manhattan Beach, CASkills
Team Leading and Collaboration
Extensive Bar Expierence
Excellent in High Stress Situations
Creative and Critical Thinking
Sales & Marketing
Excellent Communication and Customer Service
Extensive knowledge with Several POS Systems
Networking
MS Office
Digital Marketing & E Commerce
In House Marketing
Project Management
Certification
Google Digital Marketing & E Commerce
Timeline
Google Digital Marketing & E Commerce
03-2024
Bartender/Sales
Puff & Scotch Cigar Lounge
11.2022 - 04.2024
Contractor's Apprentice
Perfect Tech Remodeling
08.2022 - 11.2023
Bartender/ Head of Bar
Hush Showgirls
11.2021 - 04.2024
District Manager
CannaLife Wellness
04.2021 - 07.2022
Website Developer
CannaLife Wellness
04.2021 - 05.2022
Big Commerce (BigDev) Web Develoment Certification
03-2021
Code Academy Coding Certification
01-2021
Sales Associate
Grogan's Towne Chrysler Jeep Dodge Ram
09.2016 - 03.2017
Bar Manager/Bartender
Platinum Showgirls
01.2015 - 03.2020
High School Diploma -
Perrysburg High School
High School Diploma -
Mira Costa High School