Microsoft Office Suite
Katherine Parker
Public Relations Practitioner and CPSS Supportive Supervisor
Natchez,MS
Summary
Professional Public Relations, Communications and Marketing Practitioner, with 15 years' experience in devising successful traditional and Digital Media Campaigns, while meticulously orchestrating Corporate events, alerting the Public through writing and distribution of Media Releases, PSA's and collaborative communication tactics with journalist's and statewide news agencies, while booking photographers, reserving event venues and preparing eye-catching graphics.
Highly adept in authoring speeches, technical, creative and commercial script writing, and creating both physical and print marketing materials, such as brochures, magazines, and rack cards, while networking with the public in both physical and digital platforms.
Skilled in Mental Health core competencies through certification in Peer Support, Peer Support (Supportive) Supervisory Training, Ambassadorship, Leadership Training, and WRAP Facilitation through The Mississippi Department of Mental Health, Southwest MS Mental Health Complex, Youth Villages, Families As Allies, Mental Health Association of South Mississippi, NAMI MS, and Y'all Means All, Natchez. Able to connect families in crisis with resources and assistance meeting most intensive needs, while supporting them in resiliency and communicative support.
Overview
8
8
years of professional experience
7
7
Certificates
2
2
Educational Degree's
Work History
MCeRT CPSS, CPSS & Community Liaison
Southwest MS Mental Health Complex
Natchez , MS
2022.05 - 2024.06
- DMH MCeRT CPSS: Crisis call respondent; Followed up on crisis calls, facilitated core Certified Peer Support services, seeing CPSS clientele improvement at 50-70% (overall) increase, including facility navigation, liaising, and/or placements, utilizing Recovery Support Plan continuum, implementing self-directed recovery, through sharing "lived experiences." Documentation of interactions with clientele, CPSS, CSS and MHT Staff entered, via Evolve within 48-hours of interactions.
- MCeRT CPSS & PT Peer Bridger: Lead CPSS Crisis Residential Unit through creating engagement, communication, and group discussion opportunities, based on DMH CPSS Policies and Procedures, using WRAP strategies/principles, also created Recovery Support Plans with IRS's; Collaborated with CRU Clinic Coordinator, Registered Nurses, Mental Health Therapist, and/or other officials for improvement and continuum of care for IRS's.
- DMH MCeRT/Community Liaison: Attended weekly court proceedings throughout five designated counties, serving as SWMMHC liaison, creating/facilitating court referral documents, agency brochures and business cards between courts, judicial officials, mental health therapists, and front office staff, increasing referrals by 50% from 05%. Conducted outreach to families and other community partners, identifying ways to address social, emotional and behavioral needs. Community Liaison with Marketing Director for Region 11's events throughout Region 11's nine counties; Graphic Designer for brochures, business cards, events, as needed, from/with Marketing staff for events, social media, website design; Company photographer for partnered events with NAMI Four Rivers, Y'all Means All, Natchez, MMHTF, NACOMH, etc.; Public Speaker: Sharing my Lived Experiences/Recovery Story with CIT Officers, within agency standards, for promotion of agency and services offered, helping in reducing stigma, by letting them know that "Recovery Is Possible."; Creator of SWMMHC Community Resource Guide: Researched area resources, partnering with Marketing Director for additional resources, where they are all being strategically placed in (9) County Community Resource Guide.
- Co-Chair for Mayor's Mental Health Task Force: Partnered Region 11 with City of Natchez, Mayoral Staff and community Stakeholders, developed plans to strengthen community mental health awareness/advocacy; Facilitating bi-weekly meetings for Natchez-Adam's Counsel on Mental Health (NACOMH), currently consisting of five board members and continual 10-12 Community Stakeholder attendee's monthly, including Merit Health Natchez, City of Natchez Chief of Police, City of Natchez Justice Court Judge, legal representatives, and City of Natchez Community Liaison, where transportation to MHT appointments, homelessness and CRU topics are being addressed/responded to by working on solutions, removing barriers for IRS's, while increasing awareness and referrals to CRU/CSU and SWWMMHC to 40% within six months
- DMH CPSS Supportive Supervisor (Liaison): Supervised CPSS Staff, providing supportive CPSS services creating CPSS Training opportunities for continuing CE's; Created monthly CPSS Staff engagement meetings, where featured Senior CPSS Professionals participated as guest speakers; Created CPSS outings, bringing them to WRAP Training (1), assisting in creating WRAP Plans for CPSS's, keeping CPSS Staff engaged, providing opportunities for growth and retention of CPSS Staff; Performed monthly site visits, auditing records/documentation for CPSS Staff, as permitted by upper management staff; Held documentation trainings with staff members on providing proper CPSS Services, per agency standards; Provided feedback to upper management staff of CPSS progress/needs, while also alerting them of upcoming training/CEU CPSS opportunities. Assisted in liaising, interviewing, recruitment, and placement for additional CPSS staff. Provided reporting to upper management for activities/engagement with CPSS Staff.
Managing Editor (Contract)
RelyOn Marketing Group
Natchez , MS
2022.02 - 2022.04
- Performed S.W.O.T. Analysis, identifying company strengths, weaknesses, opportunities and threats, leading to building community presence through creation and management of all digital platforms, while attending local community events, as liaison, shooting both videos and photos
- Conducted editorial meetings with staff members to collaborate and review proposed publication suggestions, while collaborating with community partners, including governmental agencies, landing Corporate meetings with agencies for purpose(s) of growth of company and agencies involved
- Increased revenue from zero budget to almost 3k in under 30 days, in unestablished market, where company was unknown, through social media growth strategy, increasing social media presence from zero to over 75% faithful followers in under 30 days, causing engagement to increase from zero to 45% in under 60 days.
- Connected company with local accounting firm for business tax purposes, and creating guidelines for successful business implementation, and sending estimates, setting project budgets, invoicing, and creating faithful clientele base, and pitching content strategies, acquiring managed asset acquisition.
Public Relations/Office Manager
Natchez-Adams County Chamber Of Commerce
Natchez , MS
2021.11 - 2022.02
- Represented organization to customers, public, government officials, Chamber Board Members and Chamber Members, as well as other external sources, developing key messages and valued relationships with customers, public, government officials and additional external sources, implementing strategic communications processes for upcoming campaigns and events
- Developed event recognition in press and on Digital Media, resulting in driving increased ticket sales for successful campaign/brand awareness
- Drafted/edited graphic design content, organized Chamber Ribbon Cuttings, shot photography for Chamber events, and coordinated press releases, while handling press inquiries for Chamber for organizational publications, employee newsletters and Chamber reports.
- Created 2021 Annual Chamber Gala and Awards Ceremony Program, facilitating entire finalization for 2021 Gala, and managed entire PR Campaign for Natchez Bicycle Classic
Director of Public Relations, Cert. Peer Support
Sincere Home Care, LLC
Jackson , MS
2021.02 - 2021.06
- Collaborated with Mississippi Elected Officials, First Lady, Ellee Reeves and Hinds County Sheriff, Lee Vance, while Implementing "Tell Your Story" Campaign, discussing importance of Mental Health Awareness/Stigma Reduction, while also forming partnerships with Mississippi Department of Rehabilitation Services executive director and communications Director, sponsors and vendors, exchanging services for advertisement though PR strategies, resulting in successful campaign management, increasing Company awareness by 40%.
- Public Relations Liaison between Mississippi Department of Mental Health and Sincere Home Care, LLC: Using strategic Crisis Communications Skills, provided effective, concise communication to MDMH Executive Director/Upper Management Staff regarding severe internal crisis, providing improvements regarding future planning, causing re-instatement of Medicaid/Mental Health Licensure/Certifications.
- Utilized Adobe Creative Suite, Canva Design Software, Microsoft Office, video and photography, creating graphic design marketing materials, social media campaigns and Google Analytics resulting in overall brand awareness by 25%.
- Provided Certified Peer Support Specialist services to consumers, using educational tool titled, "Wellness Recovery Action Planning" during weekly class instruction, encouraging effective communication with Consumers, while increasing awareness of individual, personal rehabilitation skills, resulting in increased class participation and communication within Severely Mentally Ill (SMI) Community by 50%, while documenting Consumer progressions in timely manner(s).
Public Relations Director
Metrocenter Jackson
Jackson , MS
2020.08 - 2021.02
- Utilized Crisis Communications Skills, through creating Crisis Communications Plan with Marketing Director, Vice President, and CEO, sharing this message with Statewide Journalists and Public, via social media platforms, effectively managing negative feedback against CEO, creating positive re-branding massage, resulting in positive, communicative reciprocity, thereby increasing positive feedback by 30% within six weeks.
- Collaborated with with Director of Mississippi Department of Health for procurement of ServeSafe qualifications for incoming tenants, and with Community Stakeholders, Hinds Community College and Jackson State University, creating mutually beneficial relationships for internship procurement and future business opportunities
- Initiated in-depth Analysis, including review of past SWOT Analysis performed for Metrocenter Jackson, while researching potential business opportunities upcoming leasing agreements, utilizing effective, reciprocal communication, increasing relationships with current and upcoming tenants, while also utilizing Microsoft 365 and Google Sheets creating written/print materials such as job descriptions, employee contracts, and additional working documents, resulting in increased communications workflow between Mall Staff and tenants.
- Created Annual Editorial/Event Calendar, including :15 and :30 Commercial Spots; Designed press kit materials and editorial content for social media, thereby increasing Google SEO Ranking for Metrocenter Jackson, while monitoring/measuring messaging growth across Digital Media Spheres.
Certified Peer Support Specialist/Case Manager
Youth Villages
Hattiesburg , MS
2017.10 - 2020.11
- Provided collaborative, educational advocacy with Mississippi Department of Education, Mississippi Department of Mental Health, Families As Allies and Disability Rights, Mississippi, for low-income families/Special Needs youth across State utilizing therapeutic rapport, assisting in provision of resources and advocacy rights within these, and additional state-run agencies, while displaying sensitivity to cultural and linguistic needs of clients and families served
- Built relationships with Consumers based upon trust and honesty by using active listening and dynamic communication skills, while observing strict HIPAA Regulations and Procedures regarding each Consumer, maintaining confidentiality of Private Health Information, and also providing emergency response in crisis situations diffusing tensions and preventing violence
- Provided ongoing assessments, problem-solving and skill teaching, assisting individuals with activities of daily living, causing positively fostered relationships with partner agencies and other interested parties, building pipelines of supportive services, while assisting individuals in identifying and re-engaging with family, friends and other natural supports to build support systems, also providing transportation for individuals to medical appointments and support meetings whenever needed
- Participated in clinical staff meetings, coordinating with clinical staff developing and implementing individualized treatment plans, while providing ongoing assessments, problem-solving and skill teaching, assisting individuals with activities of daily living, causing positively fostered relationships with partner agencies and other interested parties, building pipeline of supportive services, while assisting individuals in identifying and re-engaging with family, friends and other natural supports to build support systems, also providing transportation for individuals to medical appointments and support meetings whenever needed
CEO, Editor-In-Chief
KDPublic Relations, A Touch Of Ellisville Magazine
Ellisville , MS
2016.08 - 2018.08
- Provided Press Agentry to clients for political, manufacturing, non-profit, historical and literary campaigns, resulting in several press publications and expanded Media coverage, increasing client awareness by 50%, and Company awareness by 30%
- Published The Right to Arrive by, Dr. Ikechukwu Okorie, "Crew No. 8434" by, Basil Red, and A Touch of Ellisville Magazine by, A Touch of Ellisville Staff, resulting in front page coverage and book placement into Books-A-Million, Amazon, and Outskirts Press
- Collaborated campaign planning with clients, using strong active listening/presentation skills, learning chosen proposal options, while meeting deadlines, increasing Company's' Digital Media presence, while scheduling follow-up meetings, per client needs
- Communicated with accounting, creating budgets, and assuring proper accounts payable/receivable and payroll submitted, while coordinating Staff meetings with Office Administrator and Account Executives, and sharing client proposals/planning with photographer, videographer, SEO/Web Design Specialist, and graphic designer resulting in strengthened internal communication and multiple strong, successful campaigns
Education
Bachelor's Degree - Print Journalism, With Public Relations/Mass Comm
The University of Southern Mississippi
Hattiesburg, MS 2013.08 - 2015.05
Associate of Arts - Journalism
Jones County Junior College
Ellisville, MS 2009.01 - 2013.05
Skills
Networking and Relationship Building
Accomplishments
- PAST CAMPAIGNS/EVENTS GARNERING MEDIA ATTENTION: "CREW No 8434" WW2 Memoir Publication, "A Touch of Ellisville Magazine" Campaign, "Fishing For a Cure" Cancer Awareness Campaign, Southeastern Baptist College, "New Life" Campaign, "Back-to-School" Backpack Giveaway, Praxiar/PG Technologies Grand Opening
- Public Relations/Social Media Content and Marketing Manager for Fitness Depot Gyms, St. Micheal's Urgent Care/Slocum Radson Laboratories and Eternity Action Alliance
- HIPAA Certification: November 2017-Current
- CPR Certification: January 2018-Current
- Multiple Scholarship Recipient
- Award Winning Public Speaker/Journalist
- Author/Publisher
Affiliations
- Disability Rights, MS PAMI Advisory Board as Community Liaison and CPSS
- Families As Allies Family Partner
- Y'all Means All, Natchez, Ad-Hock Committee Member
- NAMI Four Rivers Volunteer Committee Member
- United States Department of Justice
- Public Relations Society of America
- Presidential, State of Mississippi, Campaign Volunteer Event Coordinator, Jo Jorgenson and FLAME of Mississippi
- National and Local Journalism/Media Outlets: CNN, WHLT, WLBT, WLOX, WWL-TV Channel 4 in New Orleans, LA, The Hattiesburg American, Laurel Leader Call, WDAM Channel 7 News, etc.
- City of Hattiesburg Office of the Mayor
- City of Natchez Office of the Mayor
- Natchez-Adams County Chamber of Commerce
- Co-Chair, The Association of Southern Peer Support Specialists and Ambassadors
- The Mississippi Department of Mental Health
- Disability Rights, Mississippi Advisory Board Member from 2018-current
- Families As Allies, Family Support Partner
Software
Adobe Creative Suite;Photoshop, InDesign
WordPress
Facebook/Instagram Business Suite
Google My Business/Google Analytics
Zoom, Google Duo, Microsoft Teams
Certification
DMH Certified [Peer Support Specialist, Youth Villages, October 2017-November 2020 MH
Interests
Public Relations, Community Relations, Graphic Design, Photography, Digital/Social Media Marketing, Corporate Event Planning, Budget Negotiations, Strategic Planning, Journalism/Media Liaison, Press Releases, Corporate Communications, Interpersonal Communications and Relationships, Public Speaking, Mental Health Advocacy, Community Awareness
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Far and away the best prize that life offers is the chance to work hard at work worth doing.
Theodore Roosevelt
Timeline
MCeRT CPSS, CPSS & Community Liaison
Southwest MS Mental Health Complex
2022.05 - 2024.06
Managing Editor (Contract)
RelyOn Marketing Group
2022.02 - 2022.04
Public Relations/Office Manager
Natchez-Adams County Chamber Of Commerce
2021.11 - 2022.02
Director of Public Relations, Cert. Peer Support
Sincere Home Care, LLC
2021.02 - 2021.06
Public Relations Director
Metrocenter Jackson
2020.08 - 2021.02
Certified Peer Support Specialist/Case Manager
Youth Villages
2017.10 - 2020.11
CEO, Editor-In-Chief
KDPublic Relations, A Touch Of Ellisville Magazine
2016.08 - 2018.08
Bachelor's Degree - Print Journalism, With Public Relations/Mass Comm
The University of Southern Mississippi
2013.08 - 2015.05
Associate of Arts - Journalism
Jones County Junior College
2009.01 - 2013.05
DMH Certified [Peer Support Specialist, Youth Villages, October 2017-November 2020 MH
2017-08
DMH CPSS Family/Caregiver Official Renewal Family Care
2019-10
Certified Peer Support Specialist (CPSS) Supervisor (Supportive Supervisor)
2022-08
WRAP CO-FACILITATOR, Seminar II, WRAP Co-Facilitation Training
2023-02
American Psychiatric Association Implementation of Peer Support Specialists in Mental Health Centers
2023-04
American Psychiatric Association Peer Support Engagement on Mobile Crisis Teams
2023-04
DMH Peer Bridger Model Training
2023-04
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