Katherine Parker
Jonesville, Websites,LA
Summary
Professional Public Relations, Communications and Marketing Practitioner, with 15 years' of experience in devising successful traditional and Digital Media Campaigns, while meticulously orchestrating Corporate events, alerting the Public through writing and distribution of Media Releases, PSA's and collaborative communication tactics with journalist's and statewide news agencies, while booking photographers, reserving event venues and preparing eye-catching graphics. Highly adept in authoring speeches, technical, creative and commercial script writing, and creating both physical and print marketing materials, such as brochures, magazines, and rack cards, while networking with the public in both physical and digital platforms.
Overview
15
15
years of professional experience
Work History
Public Relations/Office Manager
Natchez-Adams County Chamber Of Commerce
Natchez, MS
11.2021 - Current
- Representing organization to customers, public, government officials, Chamber Board Members and Chamber Members, as well as other external sources, developing key messages and valued relationships with customers, public, government officials and additional external sources, implementing strategic communications processes for upcoming campaigns and events
- Eveloping event recognition in press and on Digital Media, resulting in driving increased ticket sales for successful campaign/brand awareness
- Rafting and editing graphic design content, organizing Chamber Ribbon Cuttings, shooting photography for Chamber events, and coordinating press releases, while handling press inquiries for Chamber for organizational publications, employee newsletters and Chamber reports
- Creating 2021 Annual Chamber Gala and Awards Ceremony Program, facilitating entire finalization for 2021 Gala, and managing entire PR Campaign for Natchez Bicycle Classic
Volunteer Co
Association Of Southern Peer Support Specialists
Jackson, MS
08.2021 - Current
- Chair
- Tilizing strong Public Relations, Mass Communications and Mental Health Strategies this Organization originated with upward mobility as its' driver, providing growth/advocacy, and advancement opportunities to Certified Peer Support Specialist Professionals across the Southern Regions of the United States
- Mplementing collaborative communication, Co-Founder has been working with the the United States Department of Justice Communications Department, and with Mississippi Recovery Advocacy Project for advocacy purposes of the role of the CPSS, in the face of the role needing additional provisional Data Analysis from individual Community Mental Health Centers in Mississippi surrounding said Role
- Reating Website using GoDaddy.com
Mississippi Department Of Mental Health, Central
Jackson, MS
10.2018 - Current
- Contracted Certified Peer Support Ambassador
- Eads/Instructs Certified Peer Support Class Training's for incoming CPSS Professionals across State of Mississippi
- Ssists with Certification Preparation and Presentation, upon new students graduating class instruction/courses
- Ollaborates with current Senior CPSS Professionals regarding additional, future training opportunities, while gaining feedback from classes taught
Volunteer Family Support Partner
Families As Allies
Jackson, MS
02.2018 - Current
- Working alongside Joy Hogue and Henry Moore providing resources and advocacy, as well as working as featured speaker and family partner in furthering the voice of Families as Allies, sharing with families all resources possible
Certified Peer Support Specialist/Case Manager, Allies and Disability Rights, Mississippi
Youth Villages
Hattiesburg, MS
10.2017 - 11.2021
- Provide collaborative, educational advocacy with Mississippi Department of Education, Mississippi Department of Mental Health, Families As, for low-income families/Special Needs youth across State utilizing therapeutic rapport, assisting in provision of resources and advocacy rights within these, and additional state-run agencies, while displaying sensitivity to cultural and linguistic needs of clients and families served
- Uild relationships with Consumers based upon trust and honesty by using active listening and dynamic communication skills, while observing strict HIPAA Regulations and Procedures regarding each Consumer, maintaining confidentiality of Private Health Information, and also providing emergency response in crisis situations diffusing tensions and preventing violence
- Rovide ongoing assessments, problem-solving and skill teaching, assisting individuals with activities of daily living, causing positively fostered relationships with partner agencies and other interested parties, building pipelines of supportive services, while assisting individuals in identifying and re-engaging with family, friends and other natural supports to build support systems, also providing transportation for individuals to medical appointments and support meetings whenever needed
- Articipate in clinical staff meetings, coordinating with clinical staff developing and implementing individualized treatment plans, while providing ongoing assessments, problem-solving and skill teaching, assisting individuals with activities of daily living, causing positively fostered relationships with partner agencies and other interested parties, building pipeline of supportive services, while assisting individuals in identifying and re-engaging with family, friends and other natural supports to build support systems, also providing transportation for individuals to medical appointments and support meetings whenever needed
Director of Public Relations
Sincere Home Care, LLC
Jackson, MS
02.2021 - 06.2021
- Cert
- Peer Support
- Ollaborate with Mississippi Elected Officials, First Lady, Ellee Reeves and Hinds County Sheriff, Lee Vance, while Implementing the "Tell Your Story" Campaign, discussing importance of Mental Health Awareness and Stigma Reduction, while also forming partnerships with The Executive Director and Communications Director from the Mississippi Department of Rehabilitation Services, as well additional sponsor and vendors, who exchanged services for advertisement though social media marketing and press release distribution/media engagement, resulting in successful campaign management and increased Company awareness by 40%
- Ublic Relations Liaison between Mississippi Department of Mental Health and Sincere Home Care, LLC: Using strategic Crisis Communications Skills I provided effective, concise communication to MDMH Executive Director/Upper Management Staff regarding severe internal crisis, providing improvements regarding future planning, causing re-instatement of Medicaid/Mental Health Licensure/Certifications
- Tilize Adobe Creative Suite, Canva Design Software, and Microsoft Office, video and photography, creating graphic design marketing materials for social media and Google Analytics, as well as Company press releases, brochures, activity reports, and SWOT Analysis, resulting in overall brand awareness by 25%
- Rovide Certified Peer Support Specialist services to consumers, the educational tool titled, "Wellness Recovery Action Planning" during weekly class instruction, encouraging effective communication with Consumers, while increasing awareness of individual, personal rehabilitation skills, resulting in increased class participation and communication within the Severely Mentally Ill (SMI) Community by 50%, while documenting Consumer progressions in a timely manner.
Public Relations Director
Metrocenter Jackson
Jackson, MS
08.2020 - 02.2021
- Utilize Crisis Communications Skills, through creating Crisis Communications Plan with Marketing Director, Vice President, and CEO, sharing this message with Statewide Journalists and Public, via social media platforms, effectively managing negative feedback against CEO, creating positive re-branding massage, resulting in positive, communicative reciprocity, thereby increasing positive feedback by 30% within six weeks
- Collaborate with with Director of Mississippi Department of Health for procurement of ServeSafe qualifications for incoming tenants, and with Community Stakeholders, Hinds Community College and Jackson State University, creating mutually beneficial relationships for internship procurement and future business opportunities
- Nitiate in-depth Analysis, including review of past SWOT Analysis performed for Metrocenter Jackson, while researching potential business opportunities upcoming leasing agreements, utilizing effective, reciprocal communication, increasing relationships with current and upcoming tenants, while also utilizing Microsoft 365 and Google Sheets creating written/print materials such as job descriptions, employee contracts, and additional working documents, resulting in increased communications workflow between Mall Staff and tenants
- Created Annual Editorial/Event Calendar, including :15 and :30 Commercial Spots; Designed press kit materials and editorial content for social media, thereby increasing Google SEO Ranking for Metrocenter Jackson, while monitoring/measuring messaging growth across Digital Media Spheres.
CEO, Editor
KDPublic Relations, A Touch Of Ellisville Magazine
Ellisville, MS
08.2016 - 08.2018
- In-Chief
- Rovide Press Agentry to clients for political, manufacturing, non-profit, historical and literary campaigns, resulting in several press publications and expanded Media coverage, increasing client awareness by 50%, and Company awareness by 30%
- Ublish The Right to Arrive by, Dr
- Ikechukwu Okorie, "Crew No
- 8434" by, Basil Red, and A Touch of Ellisville Magazine by, A Touch of Ellisville Staff, resulting in front page coverage and book placement into Books-A-Million, Amazon, and Outskirts Press
- Ollaborate campaign planning with clients, using strong active listening/presentation skills, learning chosen proposal options, while meeting deadlines, increasing Company's' Digital Media presence, while scheduling follow-up meetings, per client needs
- Ommunicate with accounting, creating budgets, and assuring proper accounts payable/receivable and payroll submitted, while coordinating Staff meetings with Office Administrator and Account Executives, and sharing client proposals/planning with photographer, videographer, SEO/Web Design Specialist, and graphic designer resulting in strengthened internal communication and multiple strong, successful campaigns
Education
Bachelor's Degree - Print Journalism, With Public Relations
The University of Southern Mississippi
Public Relations
City of Hattiesburg
Accomplishments
- PAST CAMPAIGNS/EVENTS GARNERING MEDIA ATTENTION: "CREW No 8434" WW2 Memoir Publication, "A Touch of Ellisville Magazine" Campaign, "Fishing For a Cure" Cancer Awareness Campaign, Southeastern Baptist College, "New Life" Campaign, "Back-to-School" Backpack Giveaway, Praxiar/PG Technologies Grand Opening
- Ublic Relations/Social Media Content and Marketing Manager for Fitness Depot Gyms, St
- Micheal's Urgent Care/Slocum Radson Laboratories and Eternity Action Alliance
- IPAA Certification: November 2017-Current
- PR Certification: January 2018-Current
- Ultiple Scholarship Recipient
- Ward Winning Public Speaker/Journalist
- Uthor/Publisher
Affiliations
Jones County Junior College Ellisville, MS
Associate of Arts Journalism
Music Education/Journalism
Scholarship, Vocal Performance
Scholarship, JC Voices and leadership
Leadership Member of Non-Traditional Student Association
Scholarship, Non-Traditional Student Perseverance
The Radionian, Opinions & Religion Columnist
Political Party Campus Association Member
Established multi-age, diverse relationships with Peers, Educators and Staff, United States Department of Justice
Public Relations Society of America
Presidential, State of Mississippi, Campaign Volunteer Event Coordinator, Jo Jorgenson and FLAME of Mississippi
National and Local Journalism/Media Outlets: CNN, WHLT, WLBT, WLOX, WWL-TV Channel 4 in New Orleans, LA, The Hattiesburg American, Laurel Leader Call, WDAM Channel 7 News, etc.
City of Hattiesburg Office of the Mayor
City of Natchez Office of the Mayor
Natchez-Adams County Chamber of Commerce
Co-Chair, The Association of Southern Peer Support Specialists and Ambassadors
The Mississippi Department of Mental Health
Disability Rights, Mississippi Advisory Board Member from 2018-current
Families As Allies, Family Support Partner
Certifications
Certified [Peer Support Specialist, Youth Villages, October 2017-November 2020
Timeline
Public Relations/Office Manager
Natchez-Adams County Chamber Of Commerce
11.2021 - Current
Volunteer Co
Association Of Southern Peer Support Specialists
08.2021 - Current
Director of Public Relations
Sincere Home Care, LLC
02.2021 - 06.2021
Public Relations Director
Metrocenter Jackson
08.2020 - 02.2021
Mississippi Department Of Mental Health, Central
10.2018 - Current
Volunteer Family Support Partner
Families As Allies
02.2018 - Current
Certified Peer Support Specialist/Case Manager, Allies and Disability Rights, Mississippi
Youth Villages
10.2017 - 11.2021
CEO, Editor
KDPublic Relations, A Touch Of Ellisville Magazine
08.2016 - 08.2018
Bachelor's Degree - Print Journalism, With Public Relations
The University of Southern Mississippi
Public Relations
City of Hattiesburg