Summary
Overview
Work History
Education
Skills
Websites
Community Service
Timeline
Generic

Katherine Peshek

Centennial,Colorado

Summary

Dynamic communications director with 15 year progressive career across both internal and external communications. Offering excellent management and organizational skills to coordinate multiple, concurrent projects. Articulate writer with talent for creating engaging content.

Overview

16
16
years of professional experience

Work History

Director of Communications and Outreach

Rose Community Foundation
12.2018 - Current
  • Serve a strategy partner and project manager for the Foundation, proactively identifying storytelling and other content-creation opportunities, amplifying thought leadership on key issues and policy matters, and promoting a culture of engaged philanthropy
  • Develop content strategy and produce written and visual content for all Foundation communications platforms, including annual report, blog posts, news releases, social media, website copy, and talking points
  • Manage all website content and design, including redesign and relaunch of website and intranet page
  • Monitor site performance using Google Analytics 4
  • Project manage major strategic initiatives of the Foundation, including annual report, annual events and accompanying content, annual fundraising appeal, and other special projects
  • Lead brand awareness and design strategy including redevelopment of logo, color palette and brand guide
  • Write and broadcast press releases and field all media inquiries and requests for interviews
  • Manage multigenerational team of direct reports, vendors and consultants, including designers and photographers.

Marketing Manager

National Conference Of State Legislatures (NCSL)
09.2010 - 12.2018
  • Oversee the strategic marketing and membership outreach strategy for NCSL, an organization serving 7,000+ state legislators and 20,000+ legislative staff
  • Responsible for managing the organization brand and messaging and maintaining a strong and consistent outreach strategy
  • Conceptualized both inbound and outbound marketing campaigns to increase member recruitment, engagement, and retention
  • Directed communications efforts for over 150 meetings and events a year, including the Legislative Summit, an annual conference of 6,000+ attendees
  • Managed the design and implementation of all promotional collateral and developed content for newsletters, blogs, podcasts and social media.

Administrative and Events Coordinator

Colorado Forum
02.2008 - 09.2010
  • Provided administrative and executive support, including member correspondence and outreach, event and meeting planning, and content creation and editing
  • Managed all logistical aspects for meetings and special events including quarterly professional development seminars and events in partnership with the Colorado General Assembly
  • Responsible for designing and distributing meeting materials, website administration, and ongoing customer service support.

Education

Master of Science - Organization Management

University of Colorado Denver
Denver, CO
05.2009

Bachelor of Arts - Communication Studies, English

University of Kansas
Lawrence, KS
05.2006

Skills

  • Microsoft Office Suite and Adobe Creative Suite
  • Email marketing and automation (MailChimp, Constant Contact)
  • Web content management (WordPress, Joomla)
  • Website analytics and data visualization (GA4)
  • Storytelling
  • Speech Writing
  • Community Engagement
  • Media Relations

Community Service

  • Littleton Public Schools Foundation, Board Member
  • The Communications Network, Denver Chapter Leader
  • Denver Metro Chamber Leadership Foundation, Impact Denver Class of 2023

Timeline

Director of Communications and Outreach

Rose Community Foundation
12.2018 - Current

Marketing Manager

National Conference Of State Legislatures (NCSL)
09.2010 - 12.2018

Administrative and Events Coordinator

Colorado Forum
02.2008 - 09.2010

Master of Science - Organization Management

University of Colorado Denver

Bachelor of Arts - Communication Studies, English

University of Kansas

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Katherine Peshek