Summary
Overview
Work History
Education
Skills
Timeline
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Katherine Rogers

Ithaca,NY

Summary

Resourceful Product & Program Manager with a background in Sustainability and Carbon Markets. Robust experience with cross-functional team leadership. Demonstrated success in enhancing product visibility and fostering B2B relationships through market research and competitive analysis. Proven track record in driving product lifecycle management and marketing strategy for sustainability products.

Overview

3
3
years of professional experience

Work History

Product Marketing Manager

PTx Trimble
Ithaca, NY
04.2024 - 11.2024
  • Created data sets for sustainability asset verification.
  • Managed relationships with vendors and partners to ensure timely delivery of products and services.
  • Managed interdepartmental efforts to ensure successful product development.
  • Monitored entire product development lifecycle.
  • Crafted complete set of presentations and data sheets to explain product function.
  • Conducted market research to rationalize category and segment opportunities.

Product Marketing Manager

Trimble
Westminster, CO
07.2023 - 04.2024
  • Developed and implemented product launch plans to increase brand awareness.
  • Conducted market research to assess competitive landscape and industry trends.
  • Coordinated cross-functional teams to develop product roadmaps and strategies.
  • Performed comprehensive market and competitive analysis through industry research and in-depth interviews to identify points of product differentiation and positioning and develop future product roadmaps.
  • Advised senior management on best practices in business strategy development.

Rotational Development Intern

Trimble
Westminster, CO
07.2021 - 07.2023

As a Rotational Development Intern with Trimble, I had the opportunity to work in four separate, unique functions throughout Trimble's many divisions over the course of two years.

I worked in the following roles:

Product Validation and Performance (PV-P) Test Engineer, Trimble Agriculture.

July 2021 – January 2022.

  • Assisted in setting up test rigs for product testing purposes.
  • Assisted with product testing, troubleshooting, and validation activities.
  • Documented procedures related to product testing and evaluation processes.
  • Maintained accurate records pertaining to all aspects of product testing, verification activities, and related documentation.
  • Compiled reports summarizing product testing results.
  • Identified potential risks associated with product testing activities.

Support Specialist, Trimble Civil Construction Support

July 2022 – January 2023

  • Provided technical support to customers via phone, email and chat.
  • Researched and identified solutions to customer inquiries and escalated unresolved issues to appropriate team members.
  • Documented all customer interactions in the help desk ticketing system.
  • Developed sustainability training session tailored for Civil Construction sales teams.

Program Manager, Trimble Sustainability Solutions.

January 2022 – July 2022

  • Identified critical products driving sustainability outcomes in conjunction with industry professionals.
  • Led collaboration with Trimble industry experts to execute product sustainability experiments.
  • Coordinated with internal stakeholders to ensure successful implementation of the program initiatives.
  • Engaged with external customers to comprehend goals for sustainability.
  • Drafted reports for senior management highlighting key milestones achieved throughout the program lifecycle.

Product Marketing Manager, Trimble Agriculture Sustainability Solutions
January 2023 - July 2023

  • See the above PMM functions at Trimble and PTx Trimble.
  • The PMM role was my final rotation, after which I moved into the role full-time at Trimble, and subsequently, PTx Trimble.







Education

Bachelor of Science - Biological Engineering

Cornell University
Ithaca, NY
12-2020

Skills

  • Go-to-market strategy development
  • Product lifecycle
  • Marketing strategy
  • Product awareness and visibility
  • Product marketing
  • Business-to-Business (B2B) relationships
  • Competitive analysis
  • Product Management
  • Cross-functional team leadership
  • Market research
  • Analytical Problem Solving

Timeline

Product Marketing Manager

PTx Trimble
04.2024 - 11.2024

Product Marketing Manager

Trimble
07.2023 - 04.2024

Rotational Development Intern

Trimble
07.2021 - 07.2023

Bachelor of Science - Biological Engineering

Cornell University
Katherine Rogers