Katherine Shin
Westfield,INDIANA
Summary
- Collaborated directly with leaders in the sports management industry, gaining valuable industry insights into different fields such as game day operations, digital marketing, data analysis, sales, sponsorships, and event planning. A focused interest in pre-law, sponsorships, and international business.
- Supervise a diverse team of 40+ individuals, curating a culture of excellence, both academically and athletically. Spearhead a 100% student-run organization, facilitating seamless operations through collaborative communication, while optimizing game and practice schedules, venue logistics, and equipment management to enhance player engagement.
- Worked seamlessly alongside a team of media specialists based in Australia, fostering effective cross-functional collaboration as well as cross-cultural work environments.
- Devised and executed highly successful customer relationship management (CRM) strategies and campaigns that maximized engagement and conversion rates. Utilized comprehensive SEO strategies to optimize website content, resulting in improved search engine rankings and enhanced brand visibility across various online platforms. High level of social media proficiency, resulting in a 1000% increase in engagement metrics for Airspeeder. Boosted subscription growth 13% during my two month internship.
- Actively engaged in the IU and Bloomington communities, I serve as a liaison between IU Lacrosse and Bloomington youth lacrosse, striving to expand the sport's reach in Indiana. Collaborated closely with students from the IU School of Public Health and IU Athletics, playing a pivotal role in guiding them towards discovering their passions and areas of excellence. As a dedicated resource, I empowered these students to reach their highest potential academically, fostering an environment that celebrates academic achievement and encourages exploration.
Overview
2
2
years of professional experience
Work History
Athletics Academic Tutor
Indiana University Athletics
Bloomington, IN
01.2024 - Current
- As an Academic Tutor for the Indiana Football team, I personalized support by assisting students in honing critical academic skills, including time management and material organization. I guided students through effective problem-solving strategies and facilitated both individual and group tutoring sessions, catering to a diverse student population.
- Specialized in refining the resumes and academic materials of student-athletes, tailoring content to highlight their unique skills and accomplishments both on and off the field.
Student Ambassador
Indiana University
Bloomington, IN
08.2023 - Current
- One of three students chosen by faculty to represent Sports Management and Marketing for the Indiana University School of Public Health through events, mentoring, and tours.
- Provide support for school-sponsored events including career fairs, employer information sessions, networking events, colloquium, and alumni events.
- Facilitate student success by providing resume reviews, mock interviews, exploration, and academic advising Q & A support.
- Communicate with current IU students and prospective high school seniors and their families about SPH and sports management.
President
Women's Lacrosse at Indiana University
Bloomington, IN
05.2022 - Current
- Achieved a 92.6% club retention rate and a 41.3% growth rate, the highest metrics in 10 years under my leadership, demonstrating the ability to drive both membership stability and expansion as a 100% student-run organization.
- Lead a team of 40+ women and a nine person officer board, acting as the main point of contact between governing bodies. Efficiently schedule and oversee games and practices, coordinating logistics, securing venues, and managing equipment.
- Collaborated with Indiana and Bloomington lacrosse leadership to enhance sport awareness across the state, promote participation among the youth, and foster community engagement through targeted outreach initiatives.
Practicum Student
Indianapolis Colts
Indianapolis, IN
07.2023 - 12.2023
- Collaborated closely with Indianapolis Colts staff to devise and implement effective solutions addressing a range of fan inquiries, including guest services, ticket sales, and resolving miscellaneous questions to enhance overall customer experience.
- Participated in a five-week sales workshop with the Indianapolis Colts, engaging in a ticket sales competition. Gained practical experience in sports industry sales and community outreach.
Management and Marketing Intern
Airspeeder and Alauda Aeronautics
London, England, United Kingdom
05.2023 - 07.2023
- Created and implemented effective customer relationship management (CRM) strategies and campaigns, targeting different audiences, resulting in the highest conversion rates in 12 months under my jurisdiction.
- Presented and implemented website and integrated solutions to complement business operations. (SEO)
- Served as interim social media manager, responsible for overseeing social media channels with a combined active subscriber base of 100,000+ users.
- Implemented strategic initiatives to optimize user engagement, resulting in an increase of over 1000% in overall engagement metrics throughout my duration.
- Boosted subscription growth by 13% across all platforms, utilizing data-driven insights and audience segmentation strategies.
- Assisted with financial management software, customer relations, and sponsorships/right management.
VIP/Premium Services Internship Student
Indianapolis Motor Speedway LLC
Indianapolis, IN
05.2022 - 07.2022
- Assisted executive staff at the IMS, ensuring seamless operations and contributing to the success of race days with an annual attendance of 350,000+ people.
- Collaborated with cross-functional teams to ensure all event-related logistics were meticulously planned and executed, resulting in smooth race day operations.
Education
Masters Degree - Sports Management And Marketing
Indiana University Bloomington
Bloomington, IN05.2025
IES London
London, England, United Kingdom 07.2023
High School Diploma -
Cathedral High School
Indianapolis, IN05.2021
Culver Academies
Culver, IN Skills
- Leadership
- Team Building
- Communication
- Critical thinking
- Decision-making
- Work ethic
- People skills
- Organization
- Fast Learner
- Project planning
Timeline
Athletics Academic Tutor
Indiana University Athletics
01.2024 - Current
Student Ambassador
Indiana University
08.2023 - Current
Practicum Student
Indianapolis Colts
07.2023 - 12.2023
Management and Marketing Intern
Airspeeder and Alauda Aeronautics
05.2023 - 07.2023
President
Women's Lacrosse at Indiana University
05.2022 - Current
VIP/Premium Services Internship Student
Indianapolis Motor Speedway LLC
05.2022 - 07.2022
Masters Degree - Sports Management And Marketing
Indiana University Bloomington
IES London
High School Diploma -
Cathedral High School
Culver Academies
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