KATHIA PERNAS
New York,NY
Summary
Experienced as Sales Representative with a demonstrated history of establishing key business relationships and growing sales in the architecture and interior design industry. Skilled in textiles, drapery hardware & trimmings.
Overview
13
13
years of professional experience
Work History
Outside Sales Representative
HOULÈS USA
05.2023 - Current
- Outside sales in New Jersey, Westchester County New York, and Connecticut to regenerate previous accounts and prospect new accounts
- Strengthen established client relations and become a conduit to the NYC Showroom Sales Team
- Manage, maintain, and build client list, in tandem with NYC Showroom Manager and Sales Team
- Proactive business development; seek/develop new and inactive clients
- Be a brand ambassador and a trusted resource to clients on all Houlès product categories
- Weekly reporting to senior management, Showroom Manager and Sales Manager
- Travel to Houlès showroom and office occasionally for meetings and presentations, as requested by management
- Contribute and provide market feedback from clients
- Establish new drapery hardware clients via outreach and travel
- Establish and participate in trade shows in NJ, NY, CT
Senior Sales Executive
HOULÈS USA
09.2019 - 07.2022
- Inside sales at the D&D Showroom; assist all clients visiting the showroom or over the phone/e-mail with trimming, drapery hardware, and fabric selections
- Outside sales in NJ, CT, NY
- Responsible for all aspects of the sales process; selling, pulling memos, order entry, follow up, processing, and tracking
- Manage/maintain active provided client list
- Business development; seek/develop new and inactive established clients
- Brand ambassador and trusted resource to clients on all Houlès product categories
- Support showroom manager with all daily/periodic showroom tasks; organization, installing new launches, event preparation/participation
- Contribute and provide market feedback from clients
- Establish, travel to, and participate in trade shows in the tri-state area
Showroom Manager
Rodolph, Inc
04.2015 - 02.2018
- Manage daily operations of showroom including facility maintenance, sales, administration, and receiving
- Prepare weekly reports by collecting, analyzing, and summarizing current order information
- Identify product improvements or new products by remaining current on interior design trends, market activities, and competitors
- Build business by identifying and selling prospects; maintaining relationships with clients
- Manage California based company out of their New York City showroom and assist Chicago territory clientale
- Oversee other employees and train interns
- Conduct weekly inventory for office necessities including supplies and fabric samples
- Identify business opportunities by identifying prospects and evaluating their position in the industry; researching and analyzing sales options
Account Manager
Christian Fischbacher, LLC
09.2011 - 03.2015
- Business development (Develop Key Accounts)
- Target top accounts
- Accounts receivable and accounts payable
- Create quotes and handle invoicing and processing payments using POS system
- Place orders and provide follow-up with 12 different vendors
- Import goods (assisted in set up importing through US customs and handle all paperwork associated with weekly IPD shipments with FedEx)
- Provide exceptional Customer service and client follow-up
- Develop and maintain strong customer and vendor relationships and handle conflict resolution for both
- Outside Sales visits to promote the brand and present collections to customers
- Accountable for daily sales in Manhattan and Tri-state area
- Maintain and implement all memo sample activity
- Point of contact for all US bed linen retailers (30+ accounts), territory sales rep and US Customs
- Liaison between the bed linen divisions main office and export manager
- Source materials for all aspects of the design process including fabric, faux furs, furniture, wall covering, lighting, flooring, etc
- Assist in reporting financial inform action to corporate officers
Education
Bachelor's Degree - International Business/ Trade/ Commerce
Berkeley College
05.2017
Associate's Degree - Business Management/ International Business
LaGuardia Community College
06.2015
Skills
- Proficient in;
- Microsoft Excel
- Outlook
- PowerPoint
- Word, AS400 systems
- Citrix systems
- Excellent communicator, self-motivated, team player & passionate about learning
- Good organization and prioritization skills Perform with accuracy and attention to details
- Demonstrate exceptional time-management, problem solving and customer relations skills
- Prophet 21 systems
- POS systems
- ERP systems
Languages
English
Native or Bilingual
Portuguese
Native or Bilingual
Spanish
Native or Bilingual
Timeline
Outside Sales Representative
HOULÈS USA
05.2023 - Current
Senior Sales Executive
HOULÈS USA
09.2019 - 07.2022
Showroom Manager
Rodolph, Inc
04.2015 - 02.2018
Account Manager
Christian Fischbacher, LLC
09.2011 - 03.2015
Bachelor's Degree - International Business/ Trade/ Commerce
Berkeley College
Associate's Degree - Business Management/ International Business
LaGuardia Community College
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