KATHLEEN M. NORTON

• Sold and implemented our software (SaaS) programs to fresh produce growers, processors and retailers. Helping clients gain awareness and adoption of digital process documentation, Food Safety programs and product traceability.
• Contracted the first multi-facility for digital Listeria EMP for 3 facilities with test mapping and predictive modeling.
• Introduced iFoodDS to industry networks including SEPC and FAFV.
• Initiated joint webinar series with GFVA to educate members on how to transition from paper to digital records and traceability.
• Led the integration of HarvestMark Traceability customers to iFoodDS systems, while securing 3 of the first 5 new traceability sales as a combined company.
• Trained new reps and developed internal materials on competitors, industry insights, and the sales process.
• Created client presentations, demos and program guides for new customer implementation.
• Kroger Quality Insights pilot implementation team member.

• Develop market recognition, acceptance and adoption of a new prescription drug program start-up.
• RX Saver offers prescription drug discount options based on competing PBM contracts, allowing pharmacies to fill prescriptions at heavily discounted prices, often at or below insurance drug pricing.
• 137 pharmacy locations and 3 hospitals transacting in 8 months.
• Consistently ranked in the top 10 for monthly transactions.
• Developed the key marketing sales tool for used by all 65 reps to quote pharmacy chains on the best deals for each chain weekly. This tool was rolled out nationally.

• Grew existing account sales, develop new operator and distributor sales of Sunny Sky Products through convenient store and food service channels.
• Planned and executed the Jolly Rancher Slushy rollout for 13 Buffalo Rock beverage distributors in Florida, Alabama and Georgia.
• Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.
• Developed direct distributor sales for small chain and independent operators with McLane Atlanta, and Eby-Brown.

• Develop sales of hygiene monitoring and micro testing supplies to the healthcare and food industries through new and existing clients in the Southeast (GA,FL, SC, NC) markets.
• Created professional sales presentations and seminars to effectively demonstrate product features and competitive advantages.
• Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
• Exceeded 2015 sales targets, growing direct sales 26+% over 2014, adding over $400,000 in new incremental sales.
• 2016 new sales increased an additional 16% over 2015.

• Cold Chain Division start-up. Developed new sales for temperature monitoring devices and services throughout the Southeast. Worked with hospital blood labs, food companies incorporate temperature monitoring into facilities and supply chain.
• Responsible for getting temperature indicators stocked in Fisher Healthcare, a 17 billion dollar distributor.
• Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
• Demonstrated products to show potential customers benefits and advantages and encourage purchases.

• Developed new business and grew existing account sales of microbiological testing, and hygiene monitoring systems to food manufacturing Quality Assurance, government agencies and outside testing labs
• Worked with manufacturing QA and QC departments from all food segments, including produce, poultry, pet food, nutraceuticals, and further processed facilities to train and implement new products.
• Responsible for over 650 customers in the 3 state area
• 3,906,112 in direct sales for 2012
• 2nd in US and Canada: Petrifilm Conversion Program 2012
• Added $128,500 in new account business for Petrifilm testing in 2012
• 2nd Quarter 2012 most Clean Trace System sales
• Initiated NPIP relationship and approval process for 3M pathogen testing
• 4th Quarter 2011 most Clean-Trace conversions and highest sales increase.

Developed and delivered sales growth in multiple new and existing business channels.

• Positions held include Broker and Key Account Manager, Regional Distributor Account Manager, Military & K-12 Region Segment Development and Chain Account Manager.
• Broker and Key Accounts sales growth from $5,937,700 to $9,152,300 from 2006-2010.
• Military sales increased $2,160,000 from 2004-2006.
• K-12 school sales increased $2,070,000 from 2004-2006.
• Chain account business added $1,510,000 from 2002-2003.
• Regional Distribution sales increased 4,400,000 from 1999 to 2001.
• Developed and implemented marketing plans to increase brand awareness and drive sales.
• Developed and implemented sales strategies to increase profits.
• Managed customer accounts to secure customer satisfaction and repeat business.
• Trained and mentored new sales representatives.