Katie Bonzer

• Enhanced customer satisfaction by creating visually appealing and delicious chocolate products with an extreme focus on the preservation of quality ingredients and branding new items to the iconic Disney characters and themes.
• Increased sales through the development of unique flavor combinations and seasonal offerings.
• Mentored junior staff members in mastering chocolate-making techniques, fostering a positive work environment and teamwork.
• Developed an allergen-free chocolate range using custom Valrhona couverture as well as implementing new product lines to cater to customers with dietary restrictions to expand market reach with a highest quality delivery.
• Conducted regular inventory checks for efficient stock management, minimizing ingredient spoilage or shortages.
• Implemented cost-saving measures while maintaining product quality, contributing to increased profitability.
• Managed daily operations including scheduling staff shifts, overseeing order fulfillment, and maintaining a clean work area.
• Continuously researched industry trends to stay current with evolving consumer demands and preferences in the chocolate market.
• Developed and implemented cost-saving strategies for the production of cakes, pastries, and desserts.
• Supervised and enhanced the work of a sixteen-person team producing more than fifteen thousand dollars in sales per day and provided support to maintain production needs to achieve our highest recorded sales day.
• Collaborated with the culinary team to create unique dessert offerings that complemented main dishes.

Brand and marketing management of three full dine-in restaurants, Towners Pastry and Chocolate Shoppe Gwinn, Towners Patisserie Chocolaterie Marquette, and Pizzeria Mozzi in Gwinn, Michigan.

• Developed and implemented marketing strategies to re-brand a pizza restaurant that had changed ownership three times in five years and created a loyal customer base through campaigns and promotions that supported a new and superior restaurant experience.
• Introduction and education of the Valrhona product lines within the customer community to increase awareness of quality ingredients and biosustainability.
• Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
• Researched and developed patisserie trends to stay updated with new ideas and marketing practices.
• Maintained documentation, detailing assignments, and in-progress work, and completed project milestones and quarterly company growth achievements.
• Worked in graphic design to establish a theme and tone for content representative of branding.
• Used data analytics to track lead generation campaigns and improve quality.
• Utilized market trends and target audience statistics to effectively and appropriately market products.
• Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets, and sales plans for business segments.

• Enhanced customer satisfaction by creating visually appealing and delicious on trend chocolate products with unique flavor combinations and seasonal offerings with local and sustainable ingredients.
• Streamlined production processes for increased efficiency and reduced waste.
• Mentored junior staff members in mastering chocolate-making techniques, fostering a positive work environment and teamwork.
• Developed an allergen-free chocolate range to cater to customers with dietary restrictions, expanding market reach.
• Introduced new tools and equipment for improved precision in chocolate molding, enhancing product consistency.
• Sourced high-quality ingredients from local suppliers for fresher taste and supporting community businesses pre,during and post-pandemic through the industries toughest sourcing crisis in modern times.
• Conducted regular inventory checks for efficient stock management, minimizing ingredient spoilage or shortages.
• Participated in trade shows and tasting events, promoting brand exposure and attracting new clientele.
• Provided exceptional customer service by offering personalized consultations for special occasion orders like weddings or corporate gifts.
• Regularly researched industry trends to stay current with evolving consumer demands and preferences in the chocolate market.
• Optimized recipe formulations for enhanced flavor profiles and shelf life.
• Established strong relationships with vendors for timely delivery of raw materials at competitive pricing.
• Designed limited edition collections such as a Henri Matisse inspired Mothers Day Collection or the Stand With Ukraine line to donate a portion of sales for World Central Kitchen, as well as festive collections that became popular annually among customers leading to increased sales.

• Increased readership by creating engaging and informative blog posts on various topics.
• Optimized blog posts for SEO, resulting in higher search engine rankings and increased organic traffic.
• Generated revenue with affiliate marketing partnerships, sponsored content opportunities, and display advertising placements.
• Developed a strong online presence of ten thousand monthly views for the blog by consistently producing high-quality content.
• Attracted new followers with strategic social media marketing efforts through instagram, facebook and YouTube.
• Built loyal readership through consistent engagement with readers via comments, emails, and social media platforms.
• Collaborated with guest bloggers to diversify content and expand audience reach.
• Updated older blog posts to refresh content, maintain relevance, and improve search engine performance over time.
• Managed editorial calendar to ensure timely publication of regular posts and updates.
• Participated in blogger networks and events to establish relationships within the blogging community.
• Published regular pieces on wine and tasting programs, consistent bi-weekly classic french dishes, weekly baking recipes, and blogged weekly through culinary school with supporting youtube technique videos.
• Built, established and maintained relationships with sources.

• Produced consistently high-quality baked goods for customers.
• Collaborated with team members to complete tasks and maintain smooth running of the bakery, producing up to fourteen thousand cupcakes on a holiday.
• Operated and maintained bakery equipment, including ovens and mixers.
• Complied with health and safety codes to protect staff and customers.
• Frosted and iced cakes, cupcakes, cookies, doughnuts, sweet rolls, and coffee cakes.
• Created appealing displays to showcase products in the bakery.
• Assisted in planning and running promotional events and campaigns.

Responsible for the growth and development of the catering and event company through high-quality products and execution as well as teaching the team how to market our unique brand.

• Designed catering packages to increase sales and customer experience.
• Streamlined kitchen operations by implementing efficient food preparation and cooking techniques in the catering rental kitchen.
• Collaborated with event planners for seamless execution of catered functions, resulting in positive feedback from clients.
• Ensured timely delivery of meals by coordinating efficient transportation methods and logistics.
• Managed food inventory effectively, reducing waste and minimizing food costs.
• Developed strong relationships with vendors, ensuring consistent quality of ingredients at competitive prices.
• Met with clients to outline desired goals and prepared quotes for overall catering costs.
• Handled catering scheduling, ordered food, and planned events.