Katlynn Edie
Lubbock,TX
Summary
Results-oriented senior marketing major at Texas Tech University with a passion for cosmetic and beauty marketing. Proven track record of academic excellence and hands-on experience in strategic marketing planning. Skilled in social media management, content creation, and event planning. A creative thinker with a keen eye for aesthetics, dedicated to staying updated on industry trends. Eager to leverage academic knowledge and practical skills to contribute to the success of a cosmetic/beauty marketing team. Strong communication and interpersonal skills, coupled with a drive for innovation, make me an asset in the dynamic world of beauty marketing.
Overview
2
2
years of professional experience
Work History
Summer Marketing Associate
The Howard Hughes Corporation
05.2023 - 08.2023
- Assisted in event planning, collaborating with others to design signs, ribbons, and coordinate catering, ensuring a successful and memorable event
- Played a key role in fostering diversity, equity, and inclusion (DEI) initiatives by creating a DEI library for the office, contributing to a more inclusive and informed work environment
- Conducted a comprehensive social media competitor analysis, providing valuable insights and recommendations to enhance the organization's online presence and marketing strategies
- Engaged in a climate risk analysis project, showcasing analytical and problem-solving skills to assess potential risks and develop strategies for mitigating environmental impacts
- Enhanced social media presence with creative content and effective targeting
Server
Lubbock Country Club
01.2022 - 01.2023
- Serviced members with food and beverage requests in a timely, professional and friendly manner
Education
Bachelor of Business Administration in Marketing -
Texas Tech University
05.2024
High School Diploma -
Guyer High School
Denton, TX05.2020
Skills
- Social Media Marketing
- Content Creation
- Digital Marketing
- Social Media Engagement
- Event Planning
- Video Production
Accomplishments and Certificates
- Certificate in Sales and Customer Relationship Management
- Study Abroad Program Spring 2023 where I received my International Business Certification
- Assistant Vice President of Zeta Tau Alpha (Sophomore year of college)
- Banner committee leader (Freshmen year of college)
- Member of Society for Sales at Texas Tech University
Timeline
Summer Marketing Associate
The Howard Hughes Corporation
05.2023 - 08.2023
Server
Lubbock Country Club
01.2022 - 01.2023
Bachelor of Business Administration in Marketing -
Texas Tech University
High School Diploma -
Guyer High School
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