Katrina Nichols

• Generating leads through cold-calling, networking and other outreach methods.
• Licensed in Florida and Pennsylvania.
• Passed licensing exam on the first try with a score of 81%.

• Built personal relationships with guests to promote positive experiences.
• Facilitated memorable experiences for diverse groups by tailoring presentations to cater to different age groups, cultural backgrounds, and language abilities.
• Worked collaboratively with team members to develop innovative strategies for improving overall tour quality and visitor satisfaction.
• Adapted to unexpected schedule changes by being flexible and adjusting itineraries to keep tours moving smoothly.
• Answered questions, pointed out important features and offered further details about special exhibits to educate visitors.
• Continued learning and updating knowledge about tour areas, culture and history to provide accurate, timely and exciting information to tour groups.
• Increased customer satisfaction through attentive listening and personalized tour adjustments based on group interests.
• Managed tour groups by keeping on schedule and quickly handling issues to promote positive experiences.
• Received numerous positive reviews from clients, reflecting strong communication skills and in-depth knowledge of tour subjects.
• Improved group safety by vigilantly monitoring tour participants and implementing strict adherence to safety guidelines.
• Guided groups of up to [Number] people on scheduled tours.

• Facilitated memorable experiences for diverse groups by tailoring presentations to cater to different age groups, cultural backgrounds, and language abilities.
• Adapted to unexpected schedule changes by being flexible and adjusting itineraries to keep tours moving smoothly.
• Ensured timely departures and arrivals by strictly adhering to schedules while remaining flexible enough to accommodate unforeseen circumstances or special requests from guests.
• Answered questions, pointed out important features and offered further details about special exhibits to educate visitors.
• Established positive relationships with tour members through fun and engaging conversation.

• Reviewed and edited final copy for accuracy and to correct grammar errors.
• Moves from freelacne role in January 20202 to full tiem role in May 2020
• Wrote all sales material content to promote a new brand of CBD.
• Edited existing copy for clarity, grammar, punctuation, and overall effectiveness while respecting original author''s intent.
• Increased brand awareness through the creation of compelling content for website landing pages, blog posts, and email newsletters.
• Ensured consistency in brand messaging across multiple channels by adhering to established style guides and tone standards.
• Transformed complex information into easily digestible pieces tailored for specific audience segments using plain language principles.
• Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
• Supported SEO initiatives through strategic keyword incorporation in web content, driving organic traffic growth.
• Assisted in the proposal development process to secure new business opportunities by providing persuasive written content.
• Crafted effective call-to-action statements within copy, driving desired consumer behavior and increasing conversion rates.
• Made 150 sales calls a day during retail launch.
• Boosted campaign performance by developing engaging and persuasive copy for print, digital, and social media platforms.
• Customized brand message to reach and capture target audience interest and drive engagement.
• Formatted copy to align with project-specific guidelines.

Led virtual onboarding meetings with new customers to patiently instruct their sales team about mastering the Phone Burner internet-based power dialer and CRM. Started as a sales consultant and made 150 dials per day to upsell new users.

• Reviewed onboarding processes regularly, identifying and correcting deficiencies.
• Led professional and thorough orientation sessions, introducing new hires to key company information.

• Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
• Freelance Appointment Setting: B2B and B2C experience. More than 10 years of collective experience setting appointments for consultants, sales professionals, service businesses, and advertising executives and network marketing sales efforts. Master user of the PhoneBurner power-dialer and CRM. Average of 50-60 dials per hour with at least 7-10 conversations.

Freelance Copywriting:Experienced in writing press releases, biographies, newsletters, and blogs for business customers.

Writing content specific to each client’s needs, based on their copy brief and ideal audience. Clear, engaging writing style with a natural voice.

Carry each project from idea to execution. Turn bland or technical information into engaging content for newsletters, blogs, and web content.

Freelance Copyediting:Editing full-length, non-fiction manuscripts written by business executives to ensure all communication is clear, concise, and grammatically correct.

• Collaborated with editors to refine drafts, ensuring consistent tone and style across various platforms.
• Interviewed individuals by phone, video chat and in-person to write news stories.
• Generated ideas for new content series or formats based on audience interests and market trends.
• Wrote new website content for small business owners to promote their services online. Added SEO keywords and unique content to keep websites performing in the search rankings.

• Implemented cost-saving measures while maintaining the highest level of product quality.
• As Publisher was responsible for all aspects of publishing a new magazine (2010-2011) with a monthly distribution of more than 5000 copies. Functioned as Editor, Proofreader, and Sales Director. Cold called and networked with local business owners to launch a new magazine with a strong start.
• Increased readership with targeted marketing strategies and engaging content development.
• Established clear communication channels among team members to facilitate collaboration on projects with tight deadlines.
• Expanded distribution channels by negotiating contracts with new partners and vendors.

• Expanded market presence by identifying new business opportunities and successfully closing deals with prospective clients in a competitive landscape.
• Developed comprehensive proposals that showcased the benefits of our advertising products, resulting in increased conversion rates from prospects to customers.
• Gained extensive knowledge of industry competitors'' offerings to effectively position our products as superior solutions for prospective clients'' advertising needs.
• Fostered a positive work environment by exhibiting a strong work ethic, maintaining professionalism in all interactions, and supporting team members during challenging periods or high-stress situations.
• Serviced a large territory with over 65 active acounts and developed year long marketing plans to include new porducts and servcies as a cross ell and upsell.