KAVISH SHAH
Summary
Passionate Indian-born, American-student economist and marketing strategist, merging a deep love for film with global market insights. Focused on unlocking untapped potential in the US market for Indian cinema, I bring a unique blend of film art appreciation and economic acumen. Eager to contribute and learn every facet of the film industry, from PR and marketing to production, on a mission to elevate diverse cinematic artistry to the global stage, one blockbuster at a time
Overview
3
3
years of professional experience
1
1
Certification
Work History
Marketing Intern
KAPS 3 Life Science, Ltd
06.2023 - 12.2023
- Assisted in applying economic analytics to conduct a comprehensive market analysis, identifying key economic indicators influencing consumer behavior in the pharmaceutical market
- Utilized data-driven insights to optimize packaging strategies, aligning with economic preferences and maximizing product appeal
- Crafted compelling content for sales brochures using Canva, emphasizing key features and benefits of 4 different medicines, which were distributed to over 300 physician offices and partnering companies
- Collaborated with graphic design team and cross functional teams to create and update marketing materials and assisted with event planning.
Marketing & Communication Intern
University of Kansas (Business School)
06.2021 - 12.2022
- Assisted in producing compelling news and feature articles, along with weekly blog posts, demonstrating content writing skills and attention to detail.
- Conducted in-depth research and interviews to gather information for articles, ensuring accuracy and reliability of content.
- Proactively pitched innovative story ideas to the communications team, contributing to a dynamic and engaging content strategy.
- Demonstrated flexibility and adaptability by efficiently handling other marketing and PR tasks as assigned.
Public Relations Intern
University of Kansas (Watkins Health Centre)
07.2020 - 02.2021
- Coordinated and executed the #Pause for Pups, Tobacco-Free Drive, and #Healthy Hawks Campaign at the University of Kansas, fostering awareness and engagement among the student community
- Managed and delegated tasks to peer health volunteers, ensuring successful implementation of health-related initiatives
- Promoted the university health center through active participation in various campus events, effectively increasing awareness of available health services
- Spearheaded email campaigns to the student directory at KU, disseminating information about health center events and updates, contributing to enhanced communication and participation.
Education
Bachelor of Arts - Economics
University of Kansas
Lawrence, Kansas05.2024
Bachelor of Science in Business - Marketing -
University of Kansas
Lawrence, Kansas05.2024
Skills
- Storytelling
- Public Relations
- Content Creation and Marketing
- Strategic Marketing
- Data Analysis
- Brand Development
Leadership
KU AIS (Association of Indian Students), Marketing & Public relations Chair, 08/2018-08/2021,
- Executed promotion and marketing for HOLI (2018, 2019), DIYA (2019), and BOLLYWOOD BASH events.
- Introduced and organized movie nights showcasing Indian cinema for university-wide audience.
- Innovated "BOLLOWEEN," a Bollywood-themed Halloween event
- Secured food and community sponsorships for BOLLOWEEN.
Awards
KU International Excellence Award Scholar, 08/2018
Certification
Google Analytics.
Bloomberg.
Hootsuite Platform Certification.
Google Analytics Power User.
Sigma Six White Belt.
Languages
Hindi
Native or Bilingual
Gujarati
Native or Bilingual
Marathi
Native or Bilingual
Timeline
Marketing Intern
KAPS 3 Life Science, Ltd
06.2023 - 12.2023
Marketing & Communication Intern
University of Kansas (Business School)
06.2021 - 12.2022
Public Relations Intern
University of Kansas (Watkins Health Centre)
07.2020 - 02.2021
Bachelor of Arts - Economics
University of Kansas
Bachelor of Science in Business - Marketing -
University of Kansas
Google Analytics.
Bloomberg.
Hootsuite Platform Certification.
Google Analytics Power User.
Sigma Six White Belt.
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