Kayla Campbell
Huntington Beach,CA
Summary
With over 10 years in customer service, hospitality, sales and marketing between both education and work experience I am a versatile, team-player with a passion for sales, and a creative eye. My drive, expertise and network are assets to any team I work for in a sales aspect. I have an affinity for fashion and believe it to be an artistic expression of ones identity. My skill set and my comfort in different environments will allow me to ease into any new role. I am punctual, trustworthy and reliable.
Overview
10
10
years of professional experience
Work History
Marketing Coordinator (Contract)
Global Business Transformation Professionals, LLC
Los Angeles, CA
08.2021 - Current
- Drive sales through creative marketing strategy including but not limited to SEO, email campaigns, content creation, social media management and advertisements
- Graphic design for all digital marketing campaigns
- Influencer management and contracts, as well as engagement throughout all social media platforms
- Worked flexible hours; night, weekend, and holiday shifts.
Bartender
Mamas On 39/Pub 33
Orange County, CA
02.2018 - Current
- Kept bar presentable and well-stocked to meet customer needs.
- Performed opening and closing duties, printing sales reports, setting up for incoming shift, preparing cash drawers and taking inventory.
- Organized bar inventory and storage procedures to keep stock within optimal levels and meet expected customer demands.
- Followed alcohol awareness procedures for preventing excessive guest intoxication.
- Handled simultaneous customer, team and business needs while avoiding unnecessary delays or errors.
Digital Media Coordinator
DreamCatchers, Inc, Party Bravo, Inc
Costa Mesa, Irvine, CA
01.2017 - 01.2018
- I develop, maintain and design template-based websites for my clients
- I use brilliant directories, wordpress and shopify mainly, and am comprehensive in other similar models and basic html
- I implement all digital marketing strategies for the 2 companies in which there are 4 independent brands
- I create digital marketing campaigns and implement them across a spectrum of social media, email campaigns, blogs, adwords, SEO, and affiliate programs
- I gather and design unique content through photography, videography, interviews and graphic design to implement these strategies
- I also utilize email campaign software to send out coupons, newsletters and a variety of mail
- I interact daily with current clients and potential leads as the voice of the company, and also reach out to influencers and vendors in these industries
- I have built a large and engaged follower-base while developing a relationship with those followers & influencers that has directly lead to greater online sales and increased traffic to all (3) websites.
Office Administrator
ULTRA PRINT WORKS
Orange, CA
09.2016 - 09.2017
- We are an independent clothing manufacturer for over a dozen clients and growing
- My responsibilities include organization of orders for all clients and to ensure job completion by our warehouse staff
- I also maintain all communication with customers through email inquiry and phone for each of our clients
- I make sure the office remains stocked and equipped properly for everyone to do their job
- When necessary I fill other roles in the company where an extra hand is needed, whether it be with shipping, client relations or anything in between I exhibit versatility in this workplace.
Barista/Manager
PRIMO’S COFFEE HOUSE & THE ACAI KING
Huntington Beach, CA
08.2015 - 02.2017
- My responsibilities include application of marketing skills in social media and brand development, team organization and inventory
- I excel in building strong customer relationships and providing high quality service as well as product
- Strong up-selling skills and management skills developed further
- Creating a positive work environment and a team-oriented staff in a high-energy, high-volume environment.
Co-Owner
PROMOTIONALITY
Orange County, CA
08.2015 - 12.2016
- Event Staffing and Promotional Model Agency, we specialize in social media marketing and event marketing and sales
- My partner and I share responsibilities managing the models, up-keep on the website and on social media outlets, and creating/maintaining client relationships
- Developed better management skills, marketing processes, salesmanship and organization
- Comfortable selling any product, and being a face for the brands we represent
- We sold this company as a profitable business.
Education
Bachelor of Science - Small Business Entrepreneurialship & Marketing
OREGON INSTITUTE oF TECHNOLOGY BAS
Klamath Falls, OR06.2015
Skills
- Digital Marketing
- Sales Driven
- Retention Strategies
- Consumer Buying Habits
- Social and New Media
- Writing Press Releases
- Verbal and Written Communication
- Public Relations
- Customer Service
- Product Marketing
Timeline
Marketing Coordinator (Contract)
Global Business Transformation Professionals, LLC
08.2021 - Current
Bartender
Mamas On 39/Pub 33
02.2018 - Current
Digital Media Coordinator
DreamCatchers, Inc, Party Bravo, Inc
01.2017 - 01.2018
Office Administrator
ULTRA PRINT WORKS
09.2016 - 09.2017
Barista/Manager
PRIMO’S COFFEE HOUSE & THE ACAI KING
08.2015 - 02.2017
Co-Owner
PROMOTIONALITY
08.2015 - 12.2016
Bachelor of Science - Small Business Entrepreneurialship & Marketing
OREGON INSTITUTE oF TECHNOLOGY BAS
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