Kayla Crocker
Poquoson,VA
Summary
With over eight years of experience in sales and marketing, I have honed my skills in customer relations, negotiation, and strategic planning. My ability to analyze market trends and develop targeted sales strategies has consistently led to increased revenue and customer satisfaction. Transitioning into marketing, I bring a strong understanding of consumer behavior and a track record of successful brand promotion and campaign management.
Overview
15
15
years of professional experience
Work History
Nurse
Childrens Hospital of the Kings Daughters
01.2022 - Current
- Successfully managed the ordering of vaccines, ensuring timely delivery and maintaining optimal inventory levels.
- Collaborating closely with medical drug representatives, I developed strong relationships that facilitated effective communication and negotiation. This experience has equipped me with a unique perspective on healthcare marketing and the ability to drive impactful campaigns in the industry.
- Proven track record of analyzing market trends and developing targeted sales strategies to increase revenue and customer satisfaction.
- Expertise in consumer behavior, brand promotion, and campaign management.
- Successfully managed vaccine ordering and inventory in collaboration with medical drug representatives.
- Present Nursing Performed range of nursing duties in pediatric setting, with keen focus on delivering high-quality, patient-centered care
- Monitor patient vitals, medical conditions, and responses to treatments, documenting and communicating findings to medical team
- Coordinate with nursing staff and physicians to ensure optimal patient outcomes
- Administered medications as directed and educated patients and families on correct at-home administration
- Strengthened relationships with patients by delivering expert medical care and consistently demonstrating empathy and compassion
- Provided education and guidance to patients and their families on preventive care, treatment plans, and self-care management
- Performed minor medical procedures and administered prescribed medications to ensure patient health and comfort
- Documented patient health records accurately and completely to ensure compliance with healthcare regulations
- Provided patient care for multiple chronic and acute medical conditions, resulting in a decrease in hospital readmissions
- Responded to any medical emergencies within the hospital and provided appropriate interventions
- Collaborated with a multi-disciplinary team to create a comprehensive care plan that resulted in a decrease in hospital readmissions
- Collaborated with teams to coordinate care for clients with complex needs
- Collaborated with doctors and other healthcare professionals to ensure the best possible outcomes for patients
- Coordinated with physicians to resolve discrepancies in medication orders and drug interactions
Command Ombudsman
US Navy
06.2018 - 01.2022
- Consistently exceeding weekly, monthly, and yearly referrals, goals and group presentations
- Developed and executed a marketing campaign that increased product awareness by 30% within six months.
- Utilized data analytics to identify emerging market trends, adjusting strategies to capture new opportunities.
- Collaborated with multiple support representatives to drive conversion of family resources to expedite the onboarding, offboarding and deployment process
- Daily presentations and demos for groups of up to 1500 Sailors within the Command to include
- Organized and hosted deployment briefings for families
- Worked directly with JAG, legal, Red Cross Family Services and Veterans Resource Networks
- Conferred with disputants to clarify issues, identified underlying concerns, and developed an understanding and respect for their needs and interests
- Assisted with implementation of policies and procedures, and recommended solutions
- Averted Risk for Navy Families using Crisis intervention resources interceded between the Triad Command and families daily
- Assisted with Case briefings and witnessed inquiries at the Civil Court
Nursing Clinical Supervisor
Pain Management Associates
01.2010 - 06.2018
- Aggressive sales-market territory expansion, including forecasting, quota attainment, sales presentation and long term opportunity management, while also educating, training and mentoring healthcare referral sources in regards to Oaktree Medical services via presentations, meetings and follow-ups
- Securing Business with multiple large revenue producing accounts via a consultative sales model approach, generating over $20MM as a representative with the company selling laboratory, surgery and Nursing Services
- Successful Marketing and sales assisted in rapid growth and expansion of Oaktree Medical Center, from an initial 4 local practices in 2009 to a total of 19 practices spanning the 3 states of SC, NC and TN in 2019
Marketing/Lead Clinical Coordinator
Pain Management Associates
01.2010 - 06.2018
- Aggressive sales-market territory expansion, including forecasting, quota attainment,sales presentation and long term opportunity management, while also educating,training and mentoring healthcare referral sources in regards to Oaktree Medical services via presentations, meetings and follow-ups.
- Oversaw the clinical operations and ensuring exceptional service quality, I helped establish a strong reputation that attracted clientele and built trust in the community. This position honed my skills in strategic communication and community outreach, ultimately contributing to the successful launch and growth of multiple office locations.
- Securing Business with multiple large revenue producing accounts via a consultative sales model approach, generating over $20MM as a representative with the company selling laboratory, surgery and Nursing Services.
- Successful Marketing and sales assisted in rapid growth and expansion of Oaktree Medical Center, from an initial 4 local practices in 2009 to a total of 19 practices spanning the 3 states of SC, NC and TN in 2019.Covering 4 different facilities while traveling to provide services in Seneca SC, Spartanburg SC, Anderson SC, and Columbia SC
- Performed more than 8,000 procedures to include Spinal Cord Stimulator Trials while working in unison with many different physicians
- To include Anesthesiologist, Spine Specialist, Orthopedic surgeons and Pain Management Specialists
- Provided Quality assistance with multiple invasive procedures including Kyphoplasty, Spinal Cord Stimulator's, Pain Pumps, and Rhizotomy
- Provided education and guidance to patients and their families on preventive care, treatment plans, and self-care management
- Performed clinical assessments and interpreted patient data to evaluate clinical status and initiate appropriate interventions
- Collaborated with cross-functional teams to identify and resolve conflicts, resulting in improved team dynamics
- Educated patients and families on proper medication administration and disease management to improve health outcomes
- Documented patient health records accurately and completely to ensure compliance with healthcare regulations
- Trained new nurses on proper patient care and safety protocols
- Implemented quality improvement initiatives to enhance overall clinic performance and patient experience.
- Led team meetings to review caseloads, discuss challenges or successes, share best practices for problem-solving strategies among staff members effectively addressing issues before they escalated into larger problems.
- Utilized data-driven decision-making techniques to inform strategic planning processes and measure progress towards goals.
- Generated reports detailing findings and recommendations.
- Evaluated staff performance and provided coaching to address inefficiencies.
Education
Bachelor of Science -
Liberty University
Lynchburg, VASkills
- Strategic marketing
- Marketing promotion
- Partnership marketing
- Sales growth
- Sales territory management
- Online sales growth
- Customer service
- Teamwork and collaboration
- Team supervision
- Clinical training
Timeline
Nurse
Childrens Hospital of the Kings Daughters
01.2022 - Current
Command Ombudsman
US Navy
06.2018 - 01.2022
Nursing Clinical Supervisor
Pain Management Associates
01.2010 - 06.2018
Marketing/Lead Clinical Coordinator
Pain Management Associates
01.2010 - 06.2018
Bachelor of Science -
Liberty University
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