Kayla Goin

• Conducted successful cold calls to other businesses with the intent to drive revenue, as well as built relationships with both established and potential customers.
• Served as the day-to-day contact for my book of business.
• Collaborated with other internal departments to meet client needs
• Strategically devised customer approaches, exceeding sales objectives, and capitalizing on emerging opportunities.
• Tracked and analyzed data to ensure maximum results for both the client and SWA.

Achievements:

• Selected to represent SWA at the Admin Awards in Chicago, to generate potential customers.
• Chosen to represent my team at IMEX in 2024 to help attain new clients and set up partnerships. Signed 100 agreements, which is the highest the team has ever had.
• Received numerous On-the-Spot Awards from leaders and peers
• Consistently hit quota and achieved my personal best in Q1 2025.

• Developed and qualified leads within respective territory to drive sales opportunities through cold-calling and lead generation campaigns.
• Worked with Director of Business Development to identify key targets within their assigned geographies for outreach campaigns/calls.
• Performed research on companies as a component of lead generation and qualification activities utilizing the web and other research tools available.
  Worked collaboratively with our marketing group to identify opportunities not currently within the CRM database.
• Gathered and utilized business intelligence on prospects to support sales calls, product presentations and driving new business.
  

• Developed key customer relationships to promote and sell the organization's products within an assigned geographic area, product range, or list of customer accounts to meet sales targets.
  
• Pursued sales leads, personally visited existing and new customers, assessed customer needs and suggested appropriate products and services, prepared price quotes, delivery dates and service obligations to meet established revenue targets.
  
• Developed sales skills and knowledge of the organization's products, services, and customers by working closely with a more experienced sales representative.

• Provided administrative and operational support to over 100 employees under Technical Operations nationwide
• Responsibilities included tracking and managing office inventory, assisting with bi-weekly payroll processes for each teams employees, managing calendars and organizing events for multiple teams, planning and scheduling travel for team members
• Represented my team at weekly meetings where policy & procedures were updated and would then share updates with department leads