Kayla Mead

• Developed marketing strategies that enhanced brand visibility for diverse clients.
• Created engaging content for social media platforms, attracting target audiences.
• Designed promotional materials using graphic design software for client campaigns.
• Collaborated with clients to refine messaging and strengthen brand identity.
• Drafted copy for digital platforms, including websites, emails, and blogs.
• Generated press releases, articles, brochures, and newsletters to promote products.
• Presented marketing strategy updates to upper management for evaluation.
• Established relationships with key media contacts and internal stakeholders.

• Led cross-functional teams to implement strategic initiatives and achieve organizational goals.
• Facilitated meetings to drive project progress and ensure alignment across departments.
• Coordinated with internal departments for successful project execution within timeline and budget constraints.
• Collaborated with external vendors to negotiate contracts, minimizing costs while meeting requirements.
• Established effective communication channels between departments to enhance collaboration.
• Reported performance metrics, challenges, and strategic opportunities to executive leadership.
• Evaluated individual and team performance, identifying improvement opportunities for enhanced results.

Managed all operational PR, media, and marketing activities for Honda Racing Corporation.

Developed comprehensive marketing materials supporting over 30 national events, reinforcing brand messaging.

Coordinated cross-channel marketing campaigns, enhancing effectiveness by 30%.

Negotiated partnerships with major media outlets, increasing brand awareness by over 70%.

Created multi-faceted marketing plans for key moments including team announcements and product launches.

Managed social media platforms, boosting engagement and visibility through compelling content.

Organized promotional activities such as press conferences and interviews with stakeholders.

Produced monthly analytics reports detailing progress towards departmental goals.

• Streamlined athlete sponsorship processes, reducing turnover by 30% and increasing efficiency.
• Oversaw redesign of company website, elevating user experience and raising web traffic by 20%.
• Facilitated partnerships with athletes to enhance product visibility during major sports events.
• Collaborated across design, sales, and international teams to align brand messaging effectively.
• Coordinated outreach and marketing efforts that drove engagement, revenue, and product sales.
• Created and managed third-party Amazon seller account for limited edition products.
• Participated in product development meetings, providing marketing insights for design decisions.
• Promoted to Athlete Marketing Manager within one year due to outstanding performance.

• Created lesson plans and course materials for various academic subjects.
• Delivered engaging lectures and facilitated discussions to deepen student understanding.
• Evaluated student assignments and provided actionable feedback on performance.
• Collaborated with faculty to enhance curriculum and instructional strategies.
• Participated in departmental meetings to align educational standards and goals.
• Fostered open communication between faculty and students during classes.
• Organized field trips and departmental events, including fundraisers and fashion shows.
• Maintained effective communication with administrators and partners to boost program enrollment.

• Oversaw customer service, athlete support, and e-commerce strategy for motocross lifestyle brand.
• Managed online sales and sponsorship programs, enhancing customer relations.
• Led customer service team to improve client satisfaction and retention rates.
• Analyzed customer feedback to identify trends and implement improvements.
• Coordinated cross-departmental initiatives to streamline client communication.
• Implemented CRM tools to optimize customer interaction tracking and responses.
• Developed promotional projects to enhance brand visibility and drive online traffic.
• Managed athlete accounts, contracts, and obligations to ensure compliance.