Kayla Reyes
Houston
Summary
Dynamic marketing professional with a proven track record at Dunk Law Firm, excelling in innovative campaign development and social media management. Skilled in market analysis and relationship building, I leverage creativity and strong communication to enhance brand presence and drive engagement. Adept at multitasking and problem-solving, I deliver impactful results in fast-paced environments.
Overview
12
12
years of professional experience
Work History
Marketing / Intake
Dunk Law Firm
01.2016 - Current
- Develop innovative ideas and execute into the market; Manage strategy.
- Implement competitor research and analyze statistical and market data. Use the results to create a marketing plan for advertisement.
- Plan and develop social media calendar.
- Oversee and control all social media platforms such as: Instagram, Facebook, Google, LinkedIn and Tik Tok.
- Discover and identify upcoming trends in marketing.
- Work with SEO and PPC; Analyze and report marketing data to management.
- Build relationships with vendors. Served as a liaison between the law firm and medical providers.
- Radio / Television: work with broadcasting companies (Univision, iHeart radio, V100) and radio personalities. Including remotes, marketing events, live broadcasting, and social media.
- Coordinate travel for conventions and events. Travel and participate in marketing events.
- Expand the company’s brand presence through innovative marketing strategies and creative campaigns.
- Arrange / Coordinate local Marketing Events with the community for the firm.
- Order and design the firm’s merchandise and promotional items.
- Manage uniform inventory and vendor relations, ensuring timely ordering and distribution for staff.
- Analyze and evaluate all the digital marketing campaigns from different platforms, to optimize performance and reach.
- Receive intake calls and make sure all leads are executed, maintaining a high sign-up rate.
- Create and execute marketing designs for all marketing products.
- Communicate exclusively with high value cases and clients.
- Create Tik Tok content– create videos and edit.
- Design Mass email campaigns to support business objectives.
- Proficient in creating visual engaging graphics using Canva.
- Engage with the attorneys and produce related content.
Receptionist
Kingwood Psychiatry
01.2014 - 01.2015
- Answer and direct high-volume calls
- Greet and serve customers
- Manage the Doctor’s calendar
- Maintain a neat reception and waiting area for clients
- Collect payments from patients
- Update insurance information in the database
- Close the register/ close the office
Education
Associate of Arts - History
Houston Community College
Houston, TX05-2026
Content Creation Certificate - Houston, TX
UHD
Houston, TX01.2020
High School Diploma - Houston, TX
Northside High School
Houston, TX01.2012
Skills
- Spanish language
- communication skills
- Creative
- Leadership
- Multitasking
- Rapid learner
- Problem solving
- Organization
- Adaptability
- Marketing
- Customer service
- Empathy
- Market analysis
- Social media management
- Event coordination
- Content creation
References
- Orville Dunk, Dunk Law Firm, Owner/ Attorney, (281) 850 – 5871
- Joe Morales, Morales Funeral Home / Morales Foundation, General Manager / Board Member, (713) 933 – 4663
- Paul Littleton, Little Law Firm, Partner/ Manager, (832) 945 – 0315
- Adhemir Olguin, Televisa Univision, Account Executive, (713) 419 – 8950
- Vallerie Salazar, J & Custom Homes, Real Estate Agent/ Manager, (832) 593 - 5644
Timeline
Marketing / Intake
Dunk Law Firm
01.2016 - Current
Receptionist
Kingwood Psychiatry
01.2014 - 01.2015
Associate of Arts - History
Houston Community College
Content Creation Certificate - Houston, TX
UHD
High School Diploma - Houston, TX
Northside High School