Summary
Overview
Work History
Education
Skills
Timeline
Generic

Kayla Simpson

Bedminster

Summary

Dynamic professional with a proven track record at Ulta, enhancing customer experiences through expert makeup application and product knowledge. Excelled in content creation for Instagram and TikTok, growing brand engagement significantly. Skilled in customer service and social media analytics, adept at fostering client relationships and driving organizational growth.

Overview

2025
2025
years of professional experience

Work History

Prestige Beauty Adviser

Ulta
  • Taught customers how to apply makeup and recommended optimal products.
  • Maintained a clean, organized, and visually appealing store environment to promote positive customer experiences.
  • Crosssold complementary products by identifying client needs and recommending appropriate solutions, resulting in increased average transaction values.
  • Conducted makeup application demonstrations to showcase product effectiveness and educate clients on proper techniques.
  • Stayed current on industry trends, new products, and emerging technologies for continuous professional development.
  • Kept counters and work spaces clean and neat.
  • Maintained in-depth knowledge of company brand to best serve customers and drive sales.
  • Completed timely and accurate resets based on seasonal demands and special promotional requirements.
  • Helped customers feel relaxed and comfortable through conversation and personal relatability.
  • Processed payments, entering sales in register for prompt customer service.
  • Collaborated with management and team members to develop creative visual merchandising displays, driving interest in featured products.

Content Creator

Instagram
11.2021 - Current
  • Applied current editing and photography tools to tell great stories.
  • Boosted brand engagement by creating compelling social media posts and campaigns.
  • Strengthened content through proofreading and editing.
  • Cultivated a loyal following on social media platforms through consistent posting schedules and authentic community engagement strategies.
  • Enhanced brand recognition through the development of tailored marketing materials and visually appealing graphics.
  • Continuously honed content strategy by regularly monitoring data analytics, using insights to inform future decision-making and drive ongoing improvements.
  • Developed comprehensive content calendar to streamline production, ensuring timely publication and fostering audience growth.
  • Conducted market research to identify emerging trends, enabling development of timely and relevant content that resonated with audience.
  • Managed content distribution across multiple channels, ensuring cohesive and consistent brand message.
  • Crafted email marketing campaigns that nurtured leads into conversions, utilizing compelling copy and targeted messaging.
  • Elevated brand visibility across social media platforms by consistently creating and sharing engaging content tailored to target audience interests.
  • Facilitated workshops for content team on storytelling techniques, enhancing emotional impact of content pieces.

Content Creator

TikTok
11.2021 - Current
  • Applied current editing and photography tools to tell great stories.
  • Boosted brand engagement by creating compelling social media posts and campaigns.
  • Strengthened content through proofreading and editing.
  • Cultivated a loyal following on social media platforms through consistent posting schedules and authentic community engagement strategies.
  • Enhanced brand recognition through the development of tailored marketing materials and visually appealing graphics.
  • Conducted market research to identify emerging trends, enabling development of timely and relevant content that resonated with audience.
  • Organized and hosted live Q&A sessions, directly addressing audience queries and building stronger connection with community.
  • Elevated brand visibility across social media platforms by consistently creating and sharing engaging content tailored to target audience interests.

Server

Tommy’s Tavern and Tap
07.2021 - Current
  • Demonstrated strong multitasking skills by managing multiple tables simultaneously without compromising service quality.
  • Served food and beverages promptly with focused attention to customer needs.
  • Worked with POS system to place orders, manage bills, and handle complimentary items.
  • Collaborated with team members during busy shifts for efficient workflow and excellent guest experiences.
  • Cultivated warm relationships with regular customers.
  • Performed opening and closing duties, ensuring the dining area was prepared for seamless service transitions.

Receptionist

Chiropractic Care of Bedminster
02.2017 - 02.2019
  • Greeted incoming visitors and customers professionally and provided friendly, knowledgeable assistance.
  • Confirmed appointments, communicated with clients, and updated client records.
  • Answered phone promptly and directed incoming calls to correct offices.
  • Kept reception area clean and neat to give visitors positive first impression.
  • Resolved customer problems and complaints.
  • Handled cash transactions and maintained sales and payments records accurately.
  • Streamlined front desk operations for increased efficiency by effectively managing phone calls, emails, and walk-in clients.
  • Responded to inquiries from callers seeking information.
  • Maintained a well-organized reception area with updated materials, contributing to a welcoming environment for visitors.
  • Corresponded with clients through email, telephone, or postal mail.
  • Handled sensitive information with discretion while maintaining strict confidentiality standards.
  • Managed multiple tasks and met time-sensitive deadlines.
  • Assisted with planning office events and meetings for smooth execution.

Education

Bernard’s High School
Bernardsville, NJ
06.2019

Skills

  • Strong communication skills
  • Organizational growth
  • Exceptional customer service
  • Team collaboration
  • Money handling
  • Adaptable to change
  • Client relationship building
  • Product organization
  • Makeup application techniques
  • Inventory management
  • Cashier experience
  • Professional telephone demeanor
  • Sales proficiency
  • Cosmetics industry awareness
  • Appointment scheduling proficiency
  • Customer service
  • Friendly and outgoing
  • Time management
  • Attention to detail
  • Multitasking and organization
  • Retail experience
  • Clear communication
  • Active listening
  • Customer engagement

Timeline

Content Creator

Instagram
11.2021 - Current

Content Creator

TikTok
11.2021 - Current

Server

Tommy’s Tavern and Tap
07.2021 - Current

Receptionist

Chiropractic Care of Bedminster
02.2017 - 02.2019

Prestige Beauty Adviser

Ulta

Bernard’s High School

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Kayla Simpson