Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic
Kayla Jones

Kayla Jones

Gulf Shores

Summary

Results-oriented consultant skilled in franchise operations and business growth strategies. Proven ability to support franchisees in streamlining processes and increasing revenue. Focused on team collaboration and achieving tangible results with adaptability and reliability.

Overview

14
14
years of professional experience

Work History

Franchise Business Consultant

ServiceMaster Brands
11.2023 - Current
  • Provide business development support to franchisees at all stages, from launch through performance optimization.
  • Conducted market visits to support new openings and underperforming locations, offering on-site training and guidance.
  • Analyzed sales KPIs to identify trends, inform strategy, and report on conversion performance.
  • Create Yearly Annual Operating Plans
  • Provide strategic guidance and operational support to franchisees to drive business growth and ensure compliance with brand standards
  • Assist franchisees with business planning, goal setting, and performance improvement initiatives
  • Conduct regular performance reviews using KPIs and benchmarking tools to identify growth opportunities
  • Advise on marketing, local sales strategies, and customer acquisition tactics tailored to individual markets
  • Support new franchise openings by coordinating training, operations setup, and pre-launch activities
  • Deliver field support visits and virtual consultations to monitor and enhance franchise operations
  • Facilitate onboarding and training for new franchisees, ensuring a smooth transition into the business
  • Collaborate with cross-functional teams (marketing, operations, legal, finance) to address franchisee needs
  • Lead or participate in regular franchisee calls, webinars, and regional meetings to share best practices and updates
  • Interpret financial statements and P&Ls to coach franchisees on profitability and cost control
  • Evaluate and provide feedback on customer service quality through tools like mystery shops and reviews
  • Help franchisees with staffing strategies, including hiring, training, and retaining key roles
  • Monitor adherence to franchise agreements and brand policies, escalating concerns when necessary
  • Support franchisee participation in systemwide initiatives, marketing campaigns, and training programs
  • Contribute to the development of new tools, processes, or programs that improve franchisee performance
  • Stay current on industry trends and competitive landscape to advise franchisees effectively

District General Manager & Sales Manager

Two Men And A Truck
01.2012 - 07.2024
  • Reduced financial inconsistencies while assessing and verifying billing invoices and expense reports.
  • Updated and resolved incidents and managed accessorial charges objectively while maximizing profit.
  • Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.
  • Delivered individualized coaching to store leaders and sales staff, addressing performance gaps and increasing conversion rates
  • Designed and facilitated ongoing training programs for front-line sales teams and local management to build skills and improve execution
  • Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
  • Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.
  • Analyzed customer experience reports and feedback tools to identify service gaps and implement improvements
  • Organized and led regional sales meetings, workshops, and training sessions to align on strategy and standardize sales performance
  • Evaluated competitor offerings to adapt sales strategies and maintain competitive advantage.
  • Assisted in recruiting top talent for the sales team, contributing to a high-performing work environment.
  • Led project rollouts related to new sales technologies and operational enhancements, ensuring smooth adoption and impact tracking
  • Monitored key sales KPIs across the district to identify trends, inform strategy, and adjust tactics for improved performance
  • Created and executed sa
  • Expanded market share by identifying and penetrating untapped markets.
  • Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
  • Communicated product quality and market comparisons by creating sales presentations.
  • Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.

Operations Manager

CSX Railroad
03.2019 - 02.2020
  • Oversee daily rail operations to ensure safe, efficient, and on-time movement of freight across the network
  • Manage scheduling, dispatching, and coordination of train crews, yard operations, and terminal activities
  • Monitor and analyze operational performance metrics to identify areas for improvement and implement corrective actions
  • Ensure compliance with federal and state transportation regulations, including FRA (Federal Railroad Administration) standards
  • Lead safety initiatives and enforce company safety policies to maintain a zero-incident workplace culture
  • Coordinate with maintenance teams to schedule repairs and preventive maintenance on locomotives, railcars, and infrastructure
  • Manage staffing levels, recruit, train, and develop operations personnel to maintain a skilled and motivated workforce
  • Collaborate with logistics, customer service, and planning teams to optimize routing, loading, and delivery schedules
  • Handle incident investigations and implement process improvements to prevent recurrence
  • Develop and manage budgets, forecasts, and resource allocation for operational efficiency
  • Communicate regularly with senior leadership, stakeholders, and external partners to align on operational goals


Education

Daniel Boone High School
Gray, TN

Skills

  • Sales and marketing
  • Portfolio management
  • Decision-making
  • Strategic planning
  • Operations management
  • Workforce management
  • Marketing
  • Business development
  • Key performance indicators
  • Financial management
  • Brand management
  • Lead generation

Accomplishments

  • Successfully secured owner adoption and sign-up for the HubSpot CRM platform.
  • Created New Franchise Owner Playbook
  • Designed and implemented a comprehensive onboarding platform and automated trigger system for new franchise owners, coordinating processes across all departments to ensure seamless integration and consistent execution.

Timeline

Franchise Business Consultant

ServiceMaster Brands
11.2023 - Current

Operations Manager

CSX Railroad
03.2019 - 02.2020

District General Manager & Sales Manager

Two Men And A Truck
01.2012 - 07.2024

Daniel Boone High School

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