Kaylee Hodges
Salt Lake City,UT
Summary
Double major in Marketing and Management at the University of Utah with a strong focus on leading student outreach initiatives. Proficient in managing social media strategies, creating compelling promotional content, and organizing large-scale events. Collaborative and detail-oriented, consistently delivering engaging materials and tracking metrics to achieve marketing goals.
Overview
2
2
years of professional experience
Work History
Social Media Coordinator
Summit Sotheby's International Realty
05.2024 - Current
- Collaborated with the creative team to produce compelling visual content, including images and videos, that drove audience engagement
- Managed a dynamic social media calendar, aligning brand identity with seasonal trends and industry-relevant moments
- Strategized and implemented optimal posting schedules based on web traffic analysis and customer engagement insights
- Executed daily social media posts for real estate professionals, ensuring timely completion within a 24-hour window
- Consulted with real estate professionals to develop targeted social media strategies and provided ongoing support for digital marketing initiatives
Agent Concierge
Summit Sotheby's International Realty
02.2023 - 05.2024
- Acquired in-depth knowledge of local and federal real estate laws, ensuring adherence to regulations and seamless transaction processes
- Identified and implemented workflow improvements that enhanced efficiency and boosted client satisfaction
- Onboarded and trained new real estate agents, guiding them through company systems and procedures for a successful start
- Conducted ongoing training sessions for real estate agents across multiple offices, improving familiarity with company tools and enhancing productivity
- Built and maintained strong vendor partnerships to accelerate order processing, repairs, and maintenance, ensuring prompt and reliable service
Marketing Coordinator
The Roxburgh Group
08.2022 - 02.2023
- Spearheaded the design and layout of promotional materials, including flyers, brochures, and signage, to support marketing campaigns
- Crafted engaging content for digital platforms, such as websites, email campaigns, and social media, tailored to target audiences
- Developed and executed social media strategies to enhance brand visibility and foster community engagement
- Managed marketing budgets, tracking expenses to ensure projects stayed within financial limits
- Analyzed key performance metrics to assess the effectiveness of campaigns and refine strategies for future initiatives
- Orchestrated large-scale client events, overseeing planning, logistics, and execution to deliver impactful experiences
Education
Bachelor of Science - Marketing and Management
University of Utah
Salt Lake City, UT05.2025
Skills
- Digital marketing
- Strategic planning
- Client relationship management
- Digital design
- Microsoft Suite
Timeline
Social Media Coordinator
Summit Sotheby's International Realty
05.2024 - Current
Agent Concierge
Summit Sotheby's International Realty
02.2023 - 05.2024
Marketing Coordinator
The Roxburgh Group
08.2022 - 02.2023
Bachelor of Science - Marketing and Management
University of Utah
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