Summary
Overview
Work History
Education
Skills
Websites
Certification
Summary - Careerobjective
Timeline
Generic

KAYSIA WILLIAMS

San Antonio,Texas

Summary

Dynamic and aspiring Social Media Specialist with a passion for designing compelling online content and engaging with diverse audiences. Seeking a challenging role to leverage skills in content strategy, social media management, and analytics to drive brand visibility and audience growth for a forward-thinking company. Seasoned Marketing Coordinator knowledgeable in all things digital and social media. Excellent attention to detail and remarkable critical thinking skills. Proficient in developing and overseeing projects with focus on quality and efficiency.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Marketing Coordinator

Lennar
06.2024 - Current
  • Led social media strategies, creating and executing content for the Division's e-marketing plan
  • Spearheaded quarterly event planning for the Division, including community openings, realtor events, and trade shows
  • Planned and facilitated monthly community outreach events to engage local audiences and promote brand presence
  • Applied sales and promotional skills to enhance event participation and drive community engagement
  • Managed digital marketing campaigns, analyzing performance data, and presenting results to assess effectiveness and drive improvements
  • Conducted market research to identify trends and adjust marketing strategies accordingly
  • Developed and maintained the Division's marketing calendar to ensure timely execution of campaigns and events
  • Supported sales team efforts by creating persuasive sales collateral that clearly communicated product benefits.
  • Improved website traffic with the implementation of SEO best practices and keyword research.
  • Coordinated with sales teams to align marketing strategies, leading to increased lead generation.
  • Developed visually engaging marketing materials to support product launches and promotions.

Social Media Marketing Intern

Morgan's Wonderland
09.2023 - 01.2024
  • Gather quantitative and qualitative data in marketing campaigns, encompassing metrics, tool implementation, and survey conduct to analyze insights to evaluate campaign effectiveness and audience engagement
  • Collaborated with regional marketing team in daily administrative tasks, and partnered with Web Designers on any web updates
  • Devise Google Ads Campaigns for promotional events, general awareness events, and community socials

Accounts Payable Specialist- Temp

Morningside
05.2022 - 10.2022
  • Prepare and issue payments to vendors through checks or electronic transfers; assisted in month-end closing activities, including reconciling accounts payable sub-ledger
  • Processed and documented invoices, ensuring accuracy and compliance with company policies, also reconcile vendor statements and resolve discrepancies in a timely manner

Outreach Specialist

Nielsen
07.2018 - 07.2019
  • Managed two sites and processed all legal documentation, verifying employment eligibility, and processed and sent new hire requisitions, and or separations
  • Initiated candidate background checks
  • Conducted interviews and phone screened all potential hires
  • Requested Requisitions to hire candidates, created job posts, and monitored applications
  • Maintain code compliance with USCIS, and Workforce Management
  • Revise marketing strategies

Education

Associate of Science - Business Administration

San Antonio College
San Antonio, Texas

Bachelor of Business Administration - Marketing

The University of Texas at San Antonio
San Antonio, Texas
12.2023

Skills

  • Microsoft Office
  • Management
  • Team Leadership
  • Communication
  • Marketing
  • Account Management
  • Advertising
  • Digital Marketing
  • Social Media Marketing

    • Customer Service

    Teamwork and Collaboration

    Event Planning

    Detail Oriented

    Branding

    Social Media

    Email blasts and newsletters

    Business Administration

    Web Analytics

    Copywriting

    Google Adwords

Certification

  • Digital Marketing Simternship - Stukent.
  • Google Analytics Individual Qualification - Google Digital Academy (Skillshop).
  • Google AD Search - Google Digital Academy (Skillshop).
  • Social Media Marketing Simternship - Stukent.

Summary - Careerobjective

Dynamic and aspiring Social Media Specialist with a passion for designing compelling online content and engaging with diverse audiences. Seeking a challenging role to leverage skills in content strategy, social media management, and analytics to drive brand visibility and audience growth for a forward-thinking company.

Timeline

Marketing Coordinator

Lennar
06.2024 - Current

Social Media Marketing Intern

Morgan's Wonderland
09.2023 - 01.2024

Accounts Payable Specialist- Temp

Morningside
05.2022 - 10.2022

Outreach Specialist

Nielsen
07.2018 - 07.2019

Bachelor of Business Administration - Marketing

The University of Texas at San Antonio

Associate of Science - Business Administration

San Antonio College

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KAYSIA WILLIAMS