Kay Whitt
Versatile Veteran
Anna,TX
Summary
Performance-oriented Sales Leader offering exceptional record of achievement over 10-year career. Tenacious manager with strategic & analytical approach to solving problems, bringing in clients & accomplishing profit targets. Talented in identifying & capitalizing on emerging market trends & revenue opportunities.
Overview
12
12
years of professional experience
Work History
Market Manager
Best Version Media
11.2023 - Current
- Continually maintained and improved company's reputation and positive image in markets served.
- Networked in market to build partnerships and connections with prospects.
- Coached sales team members in effective selling strategies and closing techniques.
- Facilitated business by implementing practical networking techniques.
- Built relationships with customers and community to establish long-term business growth.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Drove sales by developing high dollar contract sales.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
Publisher
Best Version Media
06.2023 - Current
- Used consultative sales techniques to pinpoint customers' advertising needs & close on short-term & long-term sales contracts.
- Created and presented media & advertising packages to prospective customers.
- Developed sales leads & uncovered new business opportunities through prospecting & networking.
- Played key role in achieving and maintaining top client satisfaction and retention by ensuring accuracy of ads and listings.
- Educated clients on specific marketing strategies to increase client sales and overall promotion effectiveness.
- Communicated regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts.
- Helped customers in determining design and layout of sold and spec ads.
- Sent clients estimates of costs for advertising products or services and followed up by phone call or email.
- Determined readiness of written pieces, made changes, and approved final versions for publication.
- Reviewed articles for grammar, spelling, punctuation, syntax, accuracy, & compliance with quality standards.
- Prepared, rewrote, and edited pieces to improve readability & impact.
- Set layouts and selected photos for stories to boost readership.
- Collaborated with graphics department to develop and implement visual elements.
- Supported publication by helping develop layouts and collaborating with production teams.
- Wrote and created content for various topics and mediums.
- Participated in meetings and conference calls to gather and communicate document layout and production process information and represent production function.
- Recommended layout changes to make materials more accessible and improve presentation.
- Interacted with authors and other internal customers to define job requirements and resolve content, production and scheduling issues.
- Worked within multilevel approval structures to maintain quality standards for work.
- Edited and reviewed content for grammar, spelling and punctuation.
- Checked preliminary and final proofs for errors and made necessary corrections.
CEO & Founder
Virtual Kafé By Kay
12.2022 - Current
- Developed key operational initiatives to drive and maintain substantial business growth.
- Cultivated forward-thinking, inclusive, and performance-oriented business culture to lead industry in innovation and push progress.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Configured and purchased domains for websites.
- Gained strong leadership skills by managing projects from start to finish.
- Increased customer engagement through social media.
- Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
- Built productive relationships with industry partners and competitors to support strategic business objectives.
- Established foundational processes for business operations.
- Engaged positively with staff and leadership colleagues, soliciting and encouraging feedback and collaborative spirit.
- Developed innovative sales and marketing strategies to facilitate business expansion.
- Managed financial, operational and human resources to optimize business performance.
- Oversaw business-wide changes to modernize procedures and organization.
- Analyzed industry trends and tracked competitor activities to inform decision making.
- Directed technological improvements, reducing waste and business bottlenecks.
- Created organization's mission and vision statements for use by employees.
- Created and monitored promotional approaches to increase sales and profit levels.
- Defined company roles and responsibilities to establish and enhance processes.
- Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
- Identified business development challenges and customer concerns for proactive resolution.
- Represented organization at industry conferences and events.
- Oversaw divisional marketing, advertising and new product development.
Sales Art Director
Enchanted Fairies
05.2021 - 09.2021
- Provided positive first impressions to welcome existing, new, and potential customers.
- Engaged with customers to effectively build rapport and lasting relationships.
- Solved customer challenges by offering relevant products and services.
- Maintained calm demeanor and professionally managed issues in busy, high-stress situations.
- Assessed customer needs and utilized suggestive selling techniques to drive sales.
- Educated clients on current promotional offerings and products using persuasive selling tactics.
- Built relationships with customers to encourage repeat business.
- Engaged in friendly conversation with customer to better uncover individual needs.
- Recommended complementary purchases to customers, increasing revenue.
- Attended monthly sales meetings and quarterly sales trainings.
- Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
Account Executive/Operations Coordinator
Divisions Maintenance Group
10.2020 - 03.2021
- Managed facilities maintenance client accounts, specifically on the Walgreens account team - Texas region.
- Acted as third-party liaison between client, customer, & service providers.
- Strengthened customer relationships with proactive and collaborative approach to managing needs.
- Built and strengthened relationships with new and existing accounts to drive revenue growth.
- Extensive problem solving to meet crucial deadlines.
- Worked daily to execute the most cost-effective solution for the client, while adhering to the service providers’ requirements & fully satisfying the customer.
- Handled emergency service calls to mitigate urgent customer issues (for example, I coordinated & worked heavily on the 2021 Texas snow-mageddon shutdown situation).
Insurance Sales Agent
Liberty National
11.2018 - 05.2019
- Sought out new clients & developed client relationships through networking, direct referrals, lead databases, & cold calling.
- Customized existing insurance programs to suit individual client needs by analyzing specific requirements.
- Recommended type & amount of coverage based on analysis of customers' circumstances using persuasive sales techniques.
- Sold life, supplemental health, & other various insurance products to individuals and employer groups within assigned territory using consultative selling techniques.
- Developed strong referral network in community to raise awareness and increase sales opportunities.
- Educated clients on insurance policies and procedures.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
Information Systems Technician
United States Navy
04.2012 - 09.2013
- Provided basic end-user troubleshooting and desktop support.
- Used ticketing systems to manage and process support actions and requests.
- Trained users on how to properly operate equipment and software programs.
- Created support documentation that enabled user community to extend skills, leverage system features, and find resolutions to questions without intervention from support team.
- Resolved escalated issues by serving as subject matter expert on wide-ranging issues.
- Configured hardware and granted system permissions to new service members.
- Developed and maintained thorough knowledge of company departments and compliance programs.
- Assisted with updating technical support best practices for use by team.
- Created & sustained command social media page for outreaching to families & relevant parties.
- Conducted & oversaw work orders via email communications.
- Led junior service members, assisting with their entry into their designated command roles.
- Curated & managed all relative documentation & military-related administrative work to support the chain of command.
Education
Bachelor of Science - Business
University of Phoenix
Phoenix, AZ08.2023
Skills
Sales Operations
Copy Editing
Content Scheduling
Social Media Marketing
Email Campaigns
Project Management
Business Start up
Account Management
Business Development
Client Account Management
Verbal/Written Communication
Customer Service
Customer Relationship Management (CRM)
Team Leadership
Technical Troubleshooting
Timeline
Market Manager
Best Version Media
11.2023 - Current
Publisher
Best Version Media
06.2023 - Current
CEO & Founder
Virtual Kafé By Kay
12.2022 - Current
Sales Art Director
Enchanted Fairies
05.2021 - 09.2021
Account Executive/Operations Coordinator
Divisions Maintenance Group
10.2020 - 03.2021
Insurance Sales Agent
Liberty National
11.2018 - 05.2019
Information Systems Technician
United States Navy
04.2012 - 09.2013
Bachelor of Science - Business
University of Phoenix