Kazi Clinton
Kumasi
Summary
Results-oriented Commercial Trade Developer with experience in open-market activation, products sales, customer and consumer relationship management within the fast-moving consumer goods (FMCG) industry. Currently working with Guinness Ghana Breweries Limited (GGBL), driving sales growth through effective account management, market promotions and digital ordering adoption.
Possesses strong analytical skills with ability of breaking down sales targets into attenable deliverables. Problem-solving and communication skills with the ability to build lasting customer relationships, support sales targets, and collaborate effectively with cross-functional teams. Holds a Bachelor of Arts in Information Technology, combining commercial awareness with technical knowledge and digital proficiency.
Overview
3
3
Languages
2
2
years of professional experience
Work History
Open Market Trade Developer
GGBL GHANA
Kumasi
01.2025 - Current
- Drive sales growth and product depletion through effective customer engagement, market activation, and promotional activities.
- Manage and coach van salesmen to deliver sales performance.
- Build and maintain strong relationships with customers through regular trade visit, personalized service.
- Educate and enroll customers on the Guinness App, to drive efficiency.
- Support drive innovations (Guarana, Captain Morgan, Gordon’s Moringa, Pink Berry)
- Work collaboratively with team and other stakeholders to achieve business objectives.
- Drive daily sales activities by identifying customer needs, addressing concerns, and maintaining positive customer relationships.
National Service Personnel
GGBL GHANA
Kumasi
11.2024 - 11.2025
- Supported trade marketing and sales activities to improve customer engagement and product movement.
- Assisted in the implementation of marketing campaigns and promotional activities aimed at increasing brand awareness.
- Educate and enrol customers on the Guinness App, to drive efficiency.
- Collaborated with team members to support daily operational activities and achieve assigned business objectives.
- Participated in market activations and promotional exercises to increase customer awareness and encourage product purchases.
Education
Bachelor of Arts - Information Technology
CK TEDAM University of Technology And Applied Scie
Navrongo11-2024
General Science
Simms Senior High School
Mamponteng Junior High School
Gospel International School
Agona KumasiSkills
- Trade Development and Market Activation
- Customer Relationship Management
- Sales Support and Target Achievement
- Product Depletion and Distribution Support
- Customer Engagement and Retention
- Digital Sales and Guinness App Adoption
- Market Promotions and Brand Awareness
- Account Management
- Sales Reporting and Documentation
- Team Collaboration and Communication
- Analytical Thinking and Problem-Solving
- Basic Web Development (HTML and CSS)
- Hardware and Software Installation
Languages
English
Full Professional
French
Limited
Twi
Professional
Timeline
Open Market Trade Developer
GGBL GHANA
01.2025 - Current
National Service Personnel
GGBL GHANA
11.2024 - 11.2025
Bachelor of Arts - Information Technology
CK TEDAM University of Technology And Applied Scie
General Science
Simms Senior High School
Junior High School
Gospel International School