Keandrea Folsom
Marketing Associate
Union City,GA
Summary
The Goals are centered upon growth. It is to implement a new, innovative strategy to any marketing campaign or marketing goals that has been created under the strength of the team and the specific knowledge and skills that are possessed . Also, another key component for myself, is to create a team full of leaders.
Overview
5
5
years of professional experience
Work History
Assistant Social Media Manager
Hashtag Hungry
12.2022 - Current
- Increased customer engagement through social media.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Use numerous editorial platforms (video leap, Kapwing, and adobe) to prepare social media content for uploading dates.
- Currently creating content for 2 restaurants( Mary Mac's Tea room LLC. and Taco Mac), and continuing to grow with more companies.
MARKETING DEVELOPMENT INTERN
GRADY FOUNDATION
01.2022 - 12.2022
- Oversaw team that created in-depth marketing plan consisting of social media content to increase consumer donations
- Created SWOT analysis to measure content effectiveness
- Implemented decision Funnels to attempt to predicted decision-making process of potential donors of Grady Foundation
- Increased donation span by 5% in approximately two-month span.
Direct Marketing Intern
RIPPLE MATCH
01.2021 - 12.2021
- Created team calendars, with salesforce, to ensure that all content was on schedule for leadership to view and critique
- Utilized external factors examine trends between consumers, to create new strategies for content creation
- Contributed to more than 100 activated accounts to Ripple Match.
ADVERTISING MANAGER
Destin To Reign Counseling Service
01.2018 - 12.2020
- Created different content pages for Destin to Reign Counseling service
- Extensively utilized email marketing to increase demand in mental health screening in Locust Grove
- Marketing strategies created 8% conversion of traffic.
Education
BACHELOR OF MARKETING AND BUSINESS - Marketing
GEORGIA STATE UNIVERSITY
Atlanta, GA12.2022
Skills
- Microsoft Office
- Salesforce
- Hootsuite Certified
- Search Engine Optimization Expertise
- Excellent Multitasking
- Adobe Creative Suite
Timeline
Assistant Social Media Manager
Hashtag Hungry
12.2022 - Current
MARKETING DEVELOPMENT INTERN
GRADY FOUNDATION
01.2022 - 12.2022
Direct Marketing Intern
RIPPLE MATCH
01.2021 - 12.2021
ADVERTISING MANAGER
Destin To Reign Counseling Service
01.2018 - 12.2020
BACHELOR OF MARKETING AND BUSINESS - Marketing
GEORGIA STATE UNIVERSITY
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