Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic

Kearston Weisse

Winnie,TX

Summary

With a proven track record at Texas Healthtech Institute, I excel in CRM management and possess exceptional interpersonal skills. Spearheaded innovative marketing strategies, enhancing brand awareness and customer satisfaction. My leadership significantly boosted team efficiency and revenue growth through strategic partnerships and development initiatives.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Director of Marketing and Business Development

Texas Healthtech Institute
03.2023 - Current
  • Increased brand awareness by developing and implementing comprehensive marketing strategies.
  • Conducted market research to identify growth opportunities and drive strategic planning decisions.
  • Established key relationships with industry influencers to strengthen the company''s reputation within the market.
  • Championed customer-centric approaches throughout all marketing initiatives, leading to increased customer satisfaction levels.
  • Streamlined internal processes to enhance efficiency, ultimately reducing operational costs.
  • Spearheaded product launches, ensuring successful entry into new markets and territories.
  • Enhanced company revenue through effective business development initiatives and partnerships.
  • Improved overall team performance through regular training sessions and performance evaluations.
  • Negotiated contracts with vendors and partners, securing favorable terms for the organization.
  • Continually maintained and improved company's reputation and positive image in markets served.
  • Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
  • Generated sponsorships with related and partnering entities to enhance marketing objectives.

Talent Acquisition Recruiter

Gpac
08.2022 - 01.2023
  • Operated and maintained applicant tracking and candidate management systems.
  • Followed up with notable applicants sourced via industry-specific pipelines, events, and job fairs.
  • Provided training sessions for hiring managers on effective interview techniques, improving overall quality of candidate selection process.
  • Streamlined the interview process for efficiency, resulting in reduced time-to-fill for open positions.
  • Enhanced candidate sourcing by implementing innovative recruiting strategies and utilizing social media platforms.
  • Developed strong relationships with hiring managers to better understand their talent needs and provide tailored recruitment solutions.
  • Improved candidate experience by maintaining consistent communication throughout the recruitment process.
  • Maintained up-to-date knowledge of industry trends and regulations, adapting recruitment practices accordingly to ensure compliance.
  • Collaborated with HR team to establish a comprehensive onboarding program for new hires, increasing employee retention rates.

Director of Marketing and Business Development

Gadolin Research
10.2021 - 08.2022
  • Championed customer-centric approaches throughout all marketing initiatives, leading to increased customer satisfaction levels.
  • Streamlined internal processes to enhance efficiency, ultimately reducing operational costs.
  • Launched successful email marketing campaigns by employing compelling content strategies tailored to segmented audiences.
  • Collaborated with the sales team to develop targeted lead generation campaigns that accelerated pipeline growth.
  • Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
  • Mentored local personnel on best practices and protocols to maximize productivity.
  • Generated sponsorships with related and partnering entities to enhance marketing objectives.

Clinical Supervisor

AFC Urgent Care
11.2020 - 10.2021
  • Collaborated with multidisciplinary teams to coordinate care for clients with complex needs, ensuring comprehensive support was provided across all domains of life functioning.
  • Assessed patients, determined needs, and managed care.
  • Enhanced team collaboration through regular staff meetings, case conferences, and training sessions.
  • Responded to crisis situations with calm and professional approach to optimize support.
  • Served as a liaison between clinical staff and administration to address concerns and optimize workflows.
  • Ensured compliance with regulatory standards by conducting regular audits of clinical records and procedures.
  • Lead and directed team of 12 clinical personnel and support staff.

Lead Radiologic Technologist

Avail Hospital
01.2020 - 09.2021
  • Reduced patient wait times by improving appointment scheduling processes and equipment maintenance routines.
  • Collaborated with multidisciplinary teams, contributing valuable insights for comprehensive patient care plans.
  • Assisted in budget management, ensuring cost-effective usage of resources while maintaining exceptional patient care standards.
  • Served as a liaison between radiology department and hospital administration, advocating for resources and support to enhance patient care services.

CT Technologist & Medical Assistant

Liberty Dayton Regional Medical Center
03.2017 - 12.2018

PRN CT Technologist

Riceland Healthcare
09.2018 - 11.2023
  • Enhanced patient comfort by providing clear explanations of CT scan procedures and addressing concerns.
  • Maintained a clean and organized work area, ensuring compliance with infection control protocols.
  • Promoted departmental efficiency through excellent time management skills when handling multiple tasks simultaneously.
  • Increased patient satisfaction scores by providing compassionate care and effective communication throughout the imaging process.
  • Monitored patient's well-being during exams and recognized discomfort or medical problems and took appropriate action.
  • Streamlined workflow by proficiently operating computerized radiology systems and maintaining digital records.

Education

Bachelor of Science - Hospital Administration

Lamar University
Beaumont, TX
08-2025

Associate of Applied Science - Radiologic Technology

Lamar Institute of Technology
Beaumont, TX
05-2017

Skills

  • CRM management
  • Creative direction
  • Content strategy
  • Marketing analytics
  • Partnership development
  • Product management
  • Problem-solving
  • Attention to detail
  • Excellent communication
  • Decision-making
  • Client relationship management
  • Interpersonal skills
  • Customer relationship management

Accomplishments

  • Supervised teams of 12-30 staff members.
  • Nominated for Southeast Texas Young Professional's Organization "40 under 40" 2024 award.

Certification

  • Six Sigma Certification
  • Certified Medical Assistant (CMA)
  • Basic Life Support for Healthcare Providers – American Heart Association or Red Cross.
  • Licensed Radiologic Technologist - Texas Department of Health or appropriate State Licensing Body.
  • ADP Certified Payroll Specialist in ADP Workforce Now - Automatic Data Processing, Inc.

Timeline

Director of Marketing and Business Development

Texas Healthtech Institute
03.2023 - Current

Talent Acquisition Recruiter

Gpac
08.2022 - 01.2023

Director of Marketing and Business Development

Gadolin Research
10.2021 - 08.2022

Clinical Supervisor

AFC Urgent Care
11.2020 - 10.2021

Lead Radiologic Technologist

Avail Hospital
01.2020 - 09.2021

PRN CT Technologist

Riceland Healthcare
09.2018 - 11.2023

CT Technologist & Medical Assistant

Liberty Dayton Regional Medical Center
03.2017 - 12.2018

Bachelor of Science - Hospital Administration

Lamar University

Associate of Applied Science - Radiologic Technology

Lamar Institute of Technology

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Kearston Weisse