Keaton Mills
Holdenville
Summary
Results-driven Social Media Manager with proven skills in content creation, audience engagement, and event planning. Committed to optimizing posting strategies and enhancing community outreach to drive brand visibility and engagement.
Overview
6
6
years of professional experience
Work History
Social Media Manager
Holdenville First Baptist Church
07.2023 - Current
- Optimized posting schedules based on platform specific analytics to maximize content visibility.
- Manage multiple social media platforms ensuring a consistent voice and message.
- Monitored social media trends to keep churches content relevant and engaging.
Secretary/Social Media Manager
New Life Church
11.2023 - 08.2025
- Created & updated membership rosters, church documents and basic reports.
- Maintained church calendar by collecting information about upcoming events and reserving appropriate spaces for regular meetings and special activities.
- Strengthened community outreach through timely updates on the church website and social media platforms.
- Supported the financial stability of the church by accurately tracking donations, pledges, and offerings on a weekly basis.
Intern
Ada Main Street
05.2021 - 12.2022
- Participated in the venue selection process, considering factors such as capacity; location; and amenities to ensure optimal settings for each event.
- Assisted in creating promotional materials that effectively communicated event details and attracted target audiences.
- Utilized social media to promote events and increase attendance.
- Assisted in planning community wide events such as Cousin Main, Halloween on Main, Christmas on Main and organizing the Main Street Christmas Parade.
Social Media Manager
Zeta Tau Alpha Sorority
04.2021 - 04.2022
- Created social media content with consistent content and tone.
- Increased website traffic trough effective cross-promotion and link sharing on social media channels.
- Cultivated a loyal following on social media platforms through consistent posting schedules and authentic community engagement strategies.
Social Media Manager ADMC Department
East Central University
01.2020 - 05.2021
- Developed creative marketing materials that generated interest and boosted event attendance.
- Brainstormed and implemented creative event concepts and themes.
- Monitored comment sections across platforms to address negative feedback and maintain brand reputation.
- Created shareable content that resonated with followers, driving increased engagement rates and audience growth.
Education
Bachelor of Science - Mass Communication (Ad/PR)
East Central University
Ada, OK05-2023
Skills
- Social media management
- Photo and video editing
- Teamwork and collaboration
- Content creation & scheduling
- Photography and videography
- Advertising
- Positive attitude
- Networking and relationship building
- Event management & planning
- Public speaking
- Active listening
- Audience engagement
Timeline
Secretary/Social Media Manager
New Life Church
11.2023 - 08.2025
Social Media Manager
Holdenville First Baptist Church
07.2023 - Current
Intern
Ada Main Street
05.2021 - 12.2022
Social Media Manager
Zeta Tau Alpha Sorority
04.2021 - 04.2022
Social Media Manager ADMC Department
East Central University
01.2020 - 05.2021
Bachelor of Science - Mass Communication (Ad/PR)
East Central University