Keaton Cleland
Metamora,MI
Summary
Client-focused professional with experience managing high-volume partner accounts, delivering exceptional service, and resolving issues in fast-paced environments. Skilled in communication, relationship management, event coordination, and elevating the customer experience through proactive support and attention to detail. Adept at building trust, anticipating client needs, and representing organizations with professionalism and empathy.
Overview
3
3
years of professional experience
Work History
Corporate Partnership Coordinator
United Shore Professional Baseball League
11.2024 - Current
- Coordinated and fulfilled all partnership assets for a portfolio of 145+ partners.
- Managed event setup, game-day logistics, and execution of in-arena promotions and fan engagement activities.
- Generated qualified leads and conducted proactive outreach to prospective clients.
- Secured new sponsorship deals and contributed to overall partnership revenue growth.
Operations Assistant
HNS Sports Group
01.2024 - 09.2024
- Coordinated logistics and setup for tournament activities, including registration booths, sponsor activations and hospitality areas. Collaborated with vendors for delivery of equipment, catering, and promotional materials.
- Met timelines and quality standards.
- Served as the primary point of contact for tournament sponsors. Ensured branding visibility through signage, banners, and product displays.
- Managed player and VIP hospitality experiences. Coordinated transportation, accommodations, and Exclusive Event Access. Troubleshot challenges during the events, including weather disruptions, equipment malfunctions, and crowd control issues.
- Supported post-event teardown and logistics, including inventory management, and reporting on operational success.
Sales & Marketing Intern
HNS Sports Group
05.2023 - 09.2023
- Supported the Marketing & Sales teams with strategies to increase event visibility, attract sponsors, and boost ticket sales.
- Facilitated Pop-Up events to increase event exposure.
- Provided analysis of ticket sales utilizing Salesforce to identify trends to inform marketing strategies.
-Identified and approached potential future tournament sponsors during the event.
Education
BBA - Sports Management
Northwood University
Midland, Michigan, MI05-2023
Skills
- Strong Client Relationship Management
- Effective and Professional Communicator
- Problem Solver in Fast-Paced Environments
- Adaptable & Quick Learner
- Customer-Focused Mindset
- Conflict Resolution & Service Recovery
Professional Skills
Client Relationship Management
- Experience serving as the primary contact for partners, sponsors, and VIP guests
- Skilled at maintaining long-term professional relationships and ensuring client satisfaction
- Able to anticipate client needs and provide proactive support
Communication & Interpersonal Skills
- Clear, professional communicator in person, by phone, and in writing
- Skilled at delivering information effectively across cross-functional teams
- Experienced in representing organizations at events and client-facing engagements
Customer Experience & Service Quality
- Strong focus on delivering positive, memorable experiences for clients and guests
- Adept at resolving issues in fast-paced environments with a calm, solutions-oriented approach
- Consistently ensures that brand standards and client expectations are met
Timeline
Corporate Partnership Coordinator
United Shore Professional Baseball League
11.2024 - Current
Operations Assistant
HNS Sports Group
01.2024 - 09.2024
Sales & Marketing Intern
HNS Sports Group
05.2023 - 09.2023
BBA - Sports Management
Northwood University