Summary
Overview
Work History
Education
Skills
Timeline
Generic

Keenan O'Neill

Minneapolis,MN

Summary

Current Data Analyst with prior experience in Account Management and 4+ years of experience in a fast-paced agency environment. Skilled in SQL, Tableau, Excel, and Python, with experience in data analysis, dashboard development, and data visualization. Proven ability to translate complex data into actionable insights and present data-driven recommendations to clients and stakeholders to improve campaign performance and support strategic decision-making.

Overview

8
8
years of professional experience
4
4
years of post-secondary education

Work History

Data Analyst

Appcast Inc.
Minneapolis, MN
08.2023 - Current
  • Designed and maintained interactive dashboards in Tableau, reducing manual reporting time by 50% and enabling real-time, data-driven decision-making.
  • Analyzed and transformed complex, cross-industry datasets using SQL, Python, and Excel to generate actionable insights and inform decision-making for internal and external stakeholders.
  • Presented labor market and economic data in client-facing business reviews, shaping marketing strategies and optimizing budget allocation to improve spending efficiency and ROI by 20%.
  • Partnered with cross-functional teams to analyze underperforming campaigns and deliver custom reports with actionable insights on accelerated timelines, driving performance improvements.

Account Coordinator

Appcast Inc.
Minneapolis, MN
05.2022 - 09.2023
  • Managed day-to-day relationships for healthcare and logistics clients, serving as primary point of contact and delivering performance insights, campaign updates, and strategic recommendations.
  • Created and presented weekly/monthly performance reports, translating data into actionable insights that improved campaign efficiency and informed budget allocation.
  • Analyzed cross-channel performance (Programmatic, Meta Ads, Google Ads) to optimize media strategies and support data-driven planning decisions.
  • Partnered with internal teams and external vendors to execute campaigns on time, ensuring seamless delivery across multiple workstreams.

Service Manager

Chipotle Mexican Grill
Minneapolis, MN
12.2017 - 03.2022
  • Supervised and coached a team of 15+ employees across multiple shifts, increasing operational throughput by 20% through performance optimization and workflow improvements.
  • Designed and delivered onboarding and training programs for new hires, reducing ramp-up time and improving employee retention.

Education

Bachelor of Arts - Strategic Communications

University of Minnesota Twin-Cities
Minneapolis, MN
09.2018 - 05.2022

Skills

  • Client Presentations & Business Reviews
  • Tableau & Power BI
  • Data Visualization
  • Dashboard Development
  • SQL & AWS
  • Data Querying
  • Microsoft Excel & PowerPoint
  • Python
  • Market Analysis & Research
  • Account Management
  • CRM Proficiency (Salesforce)
  • Paid Media Buying & Optimization (Programmatic, Google Ads, Meta Ads)
  • Media Strategy & Campaign Planning
  • Invoicing & Billing Processes

Timeline

Data Analyst

Appcast Inc.
08.2023 - Current

Account Coordinator

Appcast Inc.
05.2022 - 09.2023

Bachelor of Arts - Strategic Communications

University of Minnesota Twin-Cities
09.2018 - 05.2022

Service Manager

Chipotle Mexican Grill
12.2017 - 03.2022
Keenan O'Neill