Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
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Keisha Cotton

Anderson,IN

Summary

Results-driven advertising professional prepared to excel in classified advertising roles. Proven ability to create engaging advertisements and foster strong client relationships. Focused on collaborative team efforts and delivering consistent results. Skilled in sales, client communication, and adaptability.

Overview

12
12
years of professional experience

Work History

Classified Advertising Representative

The Herald Bulletin
01.2023 - Current

I originally started this position on November 22, 2021 I left and came back after a few months.


  • Acquired extensive knowledge of industry trends, enabling the development of competitive advertising packages tailored to each client''s specific needs.
  • Maximized ad revenue through effective negotiation and sales skills for ad placements.
  • Implemented targeted marketing strategies that attracted niche audiences for specialized advertisers, increasing overall ad effectiveness across various channels within the organization''s portfolio.
  • Managed multiple accounts simultaneously while meeting deadlines and maintaining high-quality standards for all advertisements produced.
  • Increased client base by developing and maintaining strong relationships with advertisers.
  • Generated leads for potential clients using market research and networking strategies.
  • Improved customer satisfaction by promptly addressing concerns and providing exceptional client support.
  • Assisted finance department in resolving billing discrepancies, ensuring timely payments from clients and accurate revenue tracking for the organization.
  • Enhanced advertisement quality by working closely with graphic designers on creating visually appealing ads that aligned with client objectives.
  • Contributed to achieving sales targets by upselling premium advertising options to clients.
  • Spearheaded training initiatives for new hires in the classified advertising department, helping to build a strong team with consistent performance standards.
  • Streamlined ad placement process, improving operational efficiency and reducing errors in published ads.
  • Sent clients estimates of costs for advertising products or services and followed up by phone call or email.
  • Created and presented media and advertising packages to prospective customers.
  • Listened attentively to client feedback to create stronger relations and shape business.
  • Made outbound calls to existing customers to upsell advertising packages.
  • Helped customers in determining design and layout of sold and spec ads.
  • Developed sales leads and uncovered new business opportunities through prospecting and cold calling.
  • Sold non-traditional advertising in niche publications, commercial publications, digital platforms, and direct mail formats.
  • Used cold calling to reach out to local business owners needing new advertising products and services.

Personal Shopper

Kroger
08.2022 - 10.2022
  • Placed completed orders in labeled, temperature-appropriate storage pending customer pick up.
  • Consistently met deadlines and quality goals for accuracy and timeliness.
  • Memorized store layouts and planograms to fulfill orders using shortest, most efficient route.
  • Maintained high satisfaction ratings by completing orders quickly and making good selections for customers.
  • Tracked substitutions and informed customers of changes.

Customer Service Representative

First Merchants Bank
03.2020 - 06.2022
  • Managed high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
  • Resolved customer complaints with empathy, resulting in increased loyalty and repeat business.
  • Handled escalated calls efficiently, finding satisfactory resolutions for both customers and the company alike.
  • Responded to customer requests for products, services, and company information.
  • Maintained detailed records of customer interactions, ensuring proper follow-up and resolution of issues.
  • Assisted customers in navigating company website and placing online orders, improving overall user experience.

Customer Service Representative

Continuum
09.2016 - 02.2020
  • Managed high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
  • Resolved customer complaints with empathy, resulting in increased loyalty and repeat business.
  • Handled escalated calls efficiently, finding satisfactory resolutions for both customers and the company alike.
  • Responded to customer requests for products, services, and company information.
  • Developed strong product knowledge to provide informed recommendations based on individual customer needs.
  • Developed rapport with customers through active listening skills, leading to higher retention rates and positive feedback from clients.
  • Assisted customers in navigating company website and placing online orders, improving overall user experience.
  • Improved resolution time with effective problem-solving for customer complaints.
  • Customized support strategies for high-priority clients to ensure their specific needs were met.
  • Trained new Customer Service Representatives on company policies, procedures, and best practices.
  • Exhibited high energy and professionalism when dealing with clients and staff.
  • Delivered prompt service to prioritize customer needs.
  • Maintained up-to-date knowledge of product and service changes.
  • Met customer call guidelines for service levels, handle time and productivity.
  • Educated customers about billing, payment processing and support policies and procedures.

Customer Service Representative

Concentrix
01.2016 - 04.2016

Seasonal Position for TurboTax

  • Managed high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
  • Resolved customer complaints with empathy, resulting in increased loyalty and repeat business.
  • Handled escalated calls efficiently, finding satisfactory resolutions for both customers and the company alike.
  • Responded to customer requests for products, services, and company information.
  • Enhanced customer loyalty by offering personalized solutions tailored to individual needs.
  • Negotiated solutions with dissatisfied customers, turning potential negative reviews into positive testimonials.

Warehouse Worker

Newgistics
12.2015 - 01.2016
  • Loaded, unloaded, and moved material to and from storage and production areas.
  • Consistently lifted materials weighing as much as Number pounds.
  • Maintained clean workspaces by enforcing strict housekeeping guidelines for storage areas, dock bays, and equipment zones.
  • Reduced order processing times with streamlined picking, packing, and shipping procedures.
  • Helped maintain an organized stockroom by labeling shelves clearly, designating specific areas for different products, and rotating stock regularly as required.
  • Managed incoming shipments effectively by inspecting goods for quality control purposes before storing them appropriately.
  • Ensured accurate order fulfillment by diligently cross-checking pick lists against packed items for consistency.
  • Reduced order processing times with meticulous attention to order picking and packaging.

Telesales Representative

Teleservices Direct
06.2015 - 12.2015
  • Improved product knowledge, attending regular training sessions and staying updated on industry trends.
  • Opened new accounts and documented personal, demographic, and payment information in system.
  • Delivered scripted sales talks to customers reached via manual and automatic dialing systems.
  • Recorded contact information of customers and potential customers in internal database.

Customer Service Representative

Xerox
02.2014 - 05.2014
  • Managed high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
  • Resolved customer complaints with empathy, resulting in increased loyalty and repeat business.
  • Handled escalated calls efficiently, finding satisfactory resolutions for both customers and the company alike.
  • Responded to customer requests for products, services, and company information.
  • Enhanced customer satisfaction by promptly addressing concerns and providing accurate information.

Cashier

Fazoli's Restaurant
09.2013 - 11.2013
  • Greeted customers entering store and responded promptly to customer needs.
  • Operated cash register for cash, check, and credit card transactions with excellent accuracy levels.
  • Maintained a balanced cash drawer, ensuring accurate accounting at the end of each shift.
  • Restocked and organized merchandise in front lanes.
  • Stocked, tagged and displayed merchandise as required.
  • Handled multiple payment methods securely, minimizing discrepancies and potential losses.
  • Contributed to store success by maintaining high standards of cleanliness throughout the facility.

Education

High School Diploma -

Anderson Preparatory Academy
Anderson, IN
05.2013

Skills

  • Advertising
  • Google analytics
  • CRM software proficiency
  • Customer service
  • Customer satisfaction
  • Relationship building
  • Goals and performance
  • Client relations
  • Networking skills
  • Customer needs assessment
  • Order processing
  • Account management
  • Revenue generation
  • Internet savvy
  • Digital advertising
  • Accounts payable/receivable
  • Excellent communication skills
  • Multi-task management
  • Promotions and incentives
  • Statement billings
  • Teamwork
  • Time management
  • Attention to detail
  • Reliability
  • Active listening

Accomplishments

Graduated JROTC Program- 2013

Languages

English
Full Professional

Timeline

Classified Advertising Representative

The Herald Bulletin
01.2023 - Current

Personal Shopper

Kroger
08.2022 - 10.2022

Customer Service Representative

First Merchants Bank
03.2020 - 06.2022

Customer Service Representative

Continuum
09.2016 - 02.2020

Customer Service Representative

Concentrix
01.2016 - 04.2016

Warehouse Worker

Newgistics
12.2015 - 01.2016

Telesales Representative

Teleservices Direct
06.2015 - 12.2015

Customer Service Representative

Xerox
02.2014 - 05.2014

Cashier

Fazoli's Restaurant
09.2013 - 11.2013

High School Diploma -

Anderson Preparatory Academy
Keisha Cotton