Keith Conaway
Casa Grande,AZ
Summary
Hardworking and highly motivated professional eager to leverage extensive experience and skills to enhance business performance. Thrives in both individual and team settings, demonstrating a strong work ethic and adaptability to different processes. Resourceful and results-driven, with a passion for efficiency, growth, and delivering value to businesses and customers. Expertise in operations management, business development, and customer relationship management (CRM). Seasoned professional in general and operations management with comprehensive experience leading teams, optimizing processes, and implementing cost-effective strategies. Skilled in strategic planning, staff development, and operational efficiency, consistently improving workflow and reducing costs. Proven track record of enhancing overall business performance through effective leadership and innovative problem-solving.
Overview
31
31
years of professional experience
Work History
Owner
KC Motorsports LLC
Casa Grande, AZ
01.2019 - Current
- Founded and manage a specialized online aftermarket parts and accessories business catering to the off-road industry, including trucks, Jeeps, SXS, and boats
- Leverage extensive vendor partnerships and warehouse networks to maintain a vast inventory and deliver high-quality service
- Responsibilities include P&L management, procurement, customer service, and process improvements
- Promoted business on social media platforms to maximize brand identity and generate revenue.
- Researched potential partners in order to expand services offered.
- Analyzed market trends to identify new business opportunities.
General Manager
Total Offroad & More
Phoenix, AZ
03.2023 - 11.2024
- Oversee all store operations, ensuring optimal performance and profitability
- Recruit, train, and mentor staff to maintain high levels of efficiency and customer satisfaction
- Develop strategic vendor relationships and supply chain partnerships to secure competitive pricing and product availability
- Analyze financial data, track KPIs, and maximize budget control to increase revenue
- Implement process improvements to enhance workflow efficiency and inventory management
- Managed all aspects of daily business operations including budgeting, staffing, scheduling, inventory control, customer service and sales.
- Administered employee discipline through verbal and written warnings.
- Implemented campaigns and promotions to help with developing goods and services.
- Prepared detailed reports for senior leadership outlining key performance metrics related to operational success.
- Prepared staff work schedules and assigned team members to specific duties.
- Improved productivity initiatives, managing budgets and accounts, coordinating itinerary and scheduling appointments.
General Manager
4 Wheel Parts
Phoenix, AZ
03.2022 - 03.2023
- Managed day-to-day retail operations, inventory control, and logistics
- Led recruitment and training initiatives to build a high-performance sales and service team
- Implemented strategies to increase customer retention and upselling
- Maintained budget oversight, ensuring profitability and cost-effectiveness
- Partnered with vendors to negotiate pricing and enhance supply chain efficiency
- Maximized time and employee productivity, consolidating data, payroll and accounting programs into centralized systems.
- Directed or coordinated financial or budget activities to fund operations and maximize investments.
- Managed all aspects of daily business operations including budgeting, staffing, scheduling, inventory control, customer service and sales.
Forestry & Recycling Specialist / Government Contracts
Vermeer Mountain West
Gilbert, AZ
01.2012 - 09.2020
- Negotiated contracts and agreements with business partners, vendors, and customers
- Developed strong vendor relationships to secure optimal supply chain agreements
- Scheduled deliveries with service vendors and suppliers
- Analyzed financial data to ensure optimal profitability and expense control
- Maintained high customer service standards through quality assurance checks
Customer Service Representative
Vermeer Mountain West
Gilbert, AZ
01.2011 - 12.2011
- Provided exceptional customer service, conflict resolution, and problem-solving support
- Assisted customers with product selection, recommendations, and inventory inquiries
- Maintained an updated knowledge base of company products, pricing, and promotions
- Processed customer transactions accurately and efficiently
Regional Parts Manager
Vermeer Mountain West
Gilbert, AZ
01.2007 - 12.2010
- Developed and implemented sales strategies to drive revenue growth
- Built and maintained relationships with key clients and vendors
- Led contract negotiations and managed procurement processes
- Analyzed sales data and market trends to identify opportunities for expansion
- Provided training and mentorship to sales and service teams
Parts Manager / Inventory Manager
Vermeer Mountain West
Gilbert, AZ
01.2003 - 12.2006
- Forecasted and managed inventory levels for operational efficiency
- Supervised a team responsible for parts procurement and distribution
- Developed vendor relationships to improve pricing and streamline supply chain operations
- Implemented process improvements to reduce waste and enhance efficiency
Assistant Shop Manager / Parts Counter Sales
Vermeer Mountain West
Gilbert, AZ
05.1998 - 12.2002
- Provided expert guidance to customers on automotive parts, pricing, and availability
- Managed parts ordering, supplier relations, and inventory tracking
- Assisted in shop management, ensuring optimal daily operations and workflow
Delivery Department Manager
Earnhardt Auto Centers
Tempe, AZ
01.1996 - 04.1998
- Managed a team of delivery personnel, ensuring on-time logistics and distribution
- Implemented new scheduling systems to improve resource utilization by 25%
- Analyzed customer feedback to enhance service efficiency and satisfaction
Business Office Assistant / Titles Clerk
Earnhardt Auto Centers
Tempe, AZ
03.1994 - 12.1995
- Assisted with payroll processing, financial documentation, and office administration
- Processed vendor invoices with accuracy and compliance to accounting standards
- Maintained organized filing systems for contracts and records
Education
High School Diploma -
Corona Del Sol
Tempe, Arizona05.1996
Certification in Fire Science -
Mesa Community College
Mesa, ArizonaSkills
- Operations Management
- Strategic Planning & Execution
- Business Development & Growth
- Customer Relationship Management (CRM)
- Sales & Negotiation
- Vendor & Supplier Relations
- Inventory Optimization & Supply Chain Management
- Budget & P&L Analysis
- Process Improvement & Workflow Optimization
- Team Leadership & Staff Development
- B2B & B2C Sales Strategies
- Client Retention & Engagement
- Mechanical Troubleshooting & Fleet Management
- Financial planning
- Social media control
- Business development
- Contract negotiation expertise
- Profit and loss
- Program creation and implementation
- Partnership development
- Sales strategy development
- Client service
- Competitive analysis
Computer Systems and Skils
- Salesforce CRM
- D365
- Microsoft
- Teams
- Chat GPT/OpenAI
- Social Media Platforms
- Credit Card Systems
- GPS Technology
References
- Joey Justice, Owner, LJF Enterprises, (760) 212-3570, jjustice@libertyandjustice-firearms.com
- Mario Arizona, Service Manager, Total Offroad & More, (928) 863-8899, marioa@totaloffroad.com
Languages
English, Native
Languages
English
Native/ Bilingual
Spanish
Limited
Timeline
General Manager
Total Offroad & More
03.2023 - 11.2024
General Manager
4 Wheel Parts
03.2022 - 03.2023
Owner
KC Motorsports LLC
01.2019 - Current
Forestry & Recycling Specialist / Government Contracts
Vermeer Mountain West
01.2012 - 09.2020
Customer Service Representative
Vermeer Mountain West
01.2011 - 12.2011
Regional Parts Manager
Vermeer Mountain West
01.2007 - 12.2010
Parts Manager / Inventory Manager
Vermeer Mountain West
01.2003 - 12.2006
Assistant Shop Manager / Parts Counter Sales
Vermeer Mountain West
05.1998 - 12.2002
Delivery Department Manager
Earnhardt Auto Centers
01.1996 - 04.1998
Business Office Assistant / Titles Clerk
Earnhardt Auto Centers
03.1994 - 12.1995
High School Diploma -
Corona Del Sol
Certification in Fire Science -
Mesa Community College
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