Kelley Holt
Little Rock,AR
Summary
Market management professional with strong background in driving sales growth and optimizing market strategies. Adept at team collaboration, adapting to changing needs, and delivering impactful results. Skilled in market analysis, strategic planning, and client relationship management. Reliable, goal-focused, and prepared to contribute to dynamic market environments.
Overview
18
18
years of professional experience
Work History
Local Market Manager
American Red Cross
01.2015 - Current
- Develop and implement communications and marketing strategies to attract, manage, and retain potential partners, volunteer leaders, and sponsor groups
- Spokesperson for crisis communication needs, special events, and public relations to enhance the organization's overall image
- Results-driven oversight and implementation of donor recruitment initiatives to ensure achievement of weekly, monthly, quarterly, and annual collection goals
- Ensure efficient operations through donor recruitment, collections, and acquisition planning, Scheduling directors to develop goals and strategically scale production up or down based on demand for blood products
- Drive digital engagement, including app downloads, through public education and continued staff motivation and training
- Coordinate activities and training of front-line personnel to ensure a positive donor experience and smooth, efficient operations
- Developed a comprehensive understanding of the community and its government, demographics, and organizations, and applied that knowledge to all aspects of servicing sponsor groups and expanding the blood program, resulting in specific improvements in community engagement or program expansion
Sales
Pottery Barn
10.2017 - 01.2022
- Customer Service
- Customer Support
- Stocking
- Product Organization
Account Manager
American Red Cross
01.2007 - 01.2015
- Identify, develop, and implement creative strategies to attract, manage and retain potential blood drive sponsors and feeder groups for existing blood drives to meet monthly, quarterly, and annual collection goals
- Identify and apply appropriate methods to ensure efficient scheduling of blood drives by assigned sponsors to meet blood collection goals
- Responsible for recruitment of annual allogenic blood collections specialized donor segments to meet organizational need
- Lead and evaluate the work of drive operational volunteers within assigned groups/chapters
Education
Bachelor of Arts - Communications, Advertising
University of Arkansas
Fayetteville, AR05-1990
Skills
- Effective Communicator
- Negotiations
- Public speaking
- Proven Leadership
- Precise time management
- Teamwork and collaboration
- Client relationship management
- Persuasive sales
Community Outreach
- 2023, Girls on the Run, Coach
- 2024, City Year
- 2024, Vacation Bible School activity volunteer
- 2024, Hospice Sitter
Timeline
Sales
Pottery Barn
10.2017 - 01.2022
Local Market Manager
American Red Cross
01.2015 - Current
Account Manager
American Red Cross
01.2007 - 01.2015
Bachelor of Arts - Communications, Advertising
University of Arkansas
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