Summary
Overview
Work History
Education
Skills
Certification
References
Timeline
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Kelly Devitt

Kelly Devitt

Summary

An energetic professional with extensive experience in peer-to-peer strategies and cultivating productive relationships with speakers, thought leaders, and key influencers from target accounts. A highly analytical thinker who collaborates with sales, site of care, and medical affairs to address customer needs, identify and initiate mutually beneficial projects, anticipate market trends, and uncover competitive intelligence to achieve business objectives. Skilled in fostering cross-functional alignment throughout the organization to coordinate thought leader interactions and deliver a cohesive customer experience. A visionary leader known for executing with precision across various therapeutic areas, thriving in fast-paced entrepreneurial environments. Recognized as a trusted advisor and organizational leader by both peers and customers, adept at building relationships with existing and new thought leaders to drive end-to-end execution of short and long-term KOL engagement plans for current and future commercial activities.

Overview

31
31
years of professional experience
1
1
Certification

Work History

Thought Leader Liaison

  • 5+ Years KOL development & engagement in biotech, pharmaceuticals.
  • Identify, profile, develop and foster commercial relationships with KOL's to provide critical insights that shape strategy, anticipate market trends and ensure delivery against business objectives
  • Skilled in partnering with fellow team members to successfully drive business forward. Building cross functional alignment in an organization to facilitate best practices and highlight emerging issues for solutions.
  • Proven ability to contribute to building a collaborative and integrated commercial team.
  • A visionary leader with a history of skillful execution in an array of therapeutic areas.
  • Coordination and execution of speaker bureau training and coaching. KOL presentation development.

Director, MARKET ACCESS; Reimbursement Corporate Accounts

RECRO PHARMA INC.
  • A critical front-line member of the Market Access team, working interdependently with the Medical Affairs, Key Account, Field Sales, and Marketing teams, while partnering with key customers and accounts to assist with education on reimbursement/billing procedures, product value propositioning, and HUB Management, ensuring the success of portfolio products
  • Expert in ASC, Commercial, Medicare, Medicaid & HOPD reimbursement settings of care
  • External HUB Management: including HUB personnel education, provider materials, customer scripts, troubleshooting and HUB report analysis
  • Consultation on & Creation of billing guides and reimbursement decks for internal and external customer education and reference
  • Development & Delivery of Value-Based presentations to key customers
  • Consulted on all Pre-& Post-Launch Material Creation- product reimbursement projects, reports, and needs-based analysis for future customer education
  • Identified and developed KOL's for national speakers' bureau including presentation materials.

Sr. Director, Market Access Business Development & Project Mgr. -Patient Services

FORTREA INC.CRO Patient Services
01.2018 - Current
  • Top Selling BDD; President’s Award 2022 & President’s Circle 2019,2020,2021
  • Developing strategic solutions for top 40 pharmaceutical companies to address Market Access needs
  • Precision assessment of branded products and patient needs leads to creative and effective programs and support services designed to alleviate barriers, maximize opportunities, and increase the patient and caregiver experience
  • Exceeded 2022 goal 90%; 2023 YOY grew by 8%
  • Adept at building long-term relationships with new and existing customers
  • Aligning market trends with client needs to construct winning platforms
  • Managing 5 high profile accounts totaling over $470 million in sales, while continuing to grow new business
  • Led 6-person team to successfully transition largest PAP program in company history in less than 6 mos
  • Meeting all KPI’s
  • Total Value $370m over 3 years
  • Continue to lead team to grow business & manage client
  • Revamped all slides to recreate compelling sales and educational presentations-Increased Sales, Brand Recognition & Meeting Requests by 25%
  • Effective communication and excellent presentation delivery to all leadership levels.

Director, US MARKET ACCESS; Reimbursement & Value

THE MEDICINES COMPANY
01.2013 - 01.2018
  • Charged with developing and implementing Reimbursement, Market Access and Value strategies for the US organization covering entire portfolio of products: Vabomere (IV antibiotic) Orbactiv (IV antibiotic), Angiomax (IV Direct Thrombin Inhibitor), Kengrel(anti-platelets), Cleviprex (IV Anti-Hypertensive), Ionsys (Pain Mgmt
  • System), including pipeline products: PCSK9 (Cholesterol Reduction)
  • Therapeutic Expert in Cardiology- 16+ yrs.; Infectious Disease- 6 yrs.; Pain Mgmt.- 3+yrs
  • Created all Vabomere launch materials for Reimbursement & Market Access Tools, worked interdependently across teams to ensure effectiveness and precision
  • Creation of Reimbursement Guides & presentations, working with legal to obtain approval for all pieces
  • Led Cleviprex Brand; developed all tools, education and conducted meetings with legal team to ensure approval, executed roll out strategy for field sales force associated with product for, including: Cost calculator; “Discovery” question reference guide HTN Landscape deck Spearheaded Orbactiv Reimbursement, Market Access, and Value Efforts throughout the Mid-West/Central Region during product launch: Successfully obtained State Medicaid approval for all appointed states; Consulted w/Mayo HC Sys Health Plan Successfully negotiated system-wide formulary approval for the Integris Healthcare System (Oklahoma), IU (Indiana), and more; Created Reimbursement Guides/Coding Illustrations Designed educational tools and on-boarded salesforce to improve both patient and provider outcomes: Developed value execution plan to help organize and keep field on-point
  • Created the “Preparing Our Champions” handbook
  • Envisioned, formed, and co-led field-based product leadership team (Market Access Field Support Team) Engaged w/ key customers regarding all aspects of Pharma Economic Data, Reimbursement & Payer Strategies: Collaborate with health care professionals, C-Suite, commercial and government payers Developed business strategies to improve Provider/Patient access to products (Kengrel, Ionsys, Orbactiv, Cleviprex) - Incorporated LEAN process ~ budget impact ~ sites of care analysis ~ DRG Modeling & Consulting GO-TO Consultant for Identification, development and maintaining relationships w/national KOL’s in all involved therapeutic disciplines
  • Created Key Discovery Projects to align with field sales objectives; Initiate and lead PMM’s for top accounts
  • Furnish customers with the tools, strategies, and analysis to improve care pathways; optimize efficiency of care while minimizing cost and improving quality metrics to align with emerging demands of healthcare environment.

Associate Engagement Partner

THE MEDICINES COMPANY
01.2011 - 01.2013
  • Represented & Led a regional book of business; Mentored a team of 12-14 Sales Reps; Preformed all management responsibilities, both field based and administrative
  • Recruited, Interviewed and Hired representatives for my team and other teams
  • Coordinated all MARKET ACCESS education and activities and served as Reimbursement Team Liaison
  • Coached Representatives to create innovative strategies consistently & successfully, increasing access & sales
  • Translated complex customer needs, with the Sales Representatives, into a valuable package that pertained to all areas of the customer’s interest- improving patient care, education, and provider access
  • Analyzed regional business and consulted on set sales goals for all sales representatives
  • Project Leader in the Region for all larger projects
  • Initiated Reimbursement & Access Strategies w/key accts
  • Developed a tactical partnership with AHA to advance the STEMI Regional System of Care Networks
  • Brought in to strategically tackle the toughest regional accts
  • And managing KOL’s.

Critical Care Manager, Infusion Hospital Sales

THE MEDICINES COMPANY
01.2009 - 01.2011

CV Medical Center Senior Sales Professional, Hospital Infusion Sales

SANOFI-AVENTIS
01.2003 - 01.2009

Medical Sales Representative

HOECHST MARION ROUSSEL/AVENTIS
01.1996 - 01.1999

Network Development Specialist

PRUDENTIAL HEALTH CARE
01.1994 - 01.1996

Education

Master of Health Services Administration -

XAVIER UNIVERSITY
Cincinnati, OH

Bachelor of Arts, Political Science -

UNIVERSITY OF CINCINNATI
Cincinnati, OH

Skills

  • Led 6 Products through Pre-Launch and/or Launch Process
  • KOL Development
  • Customer Needs Analysis
  • Presentation Creation & Coaching
  • Broad Therapeutic Expertise
  • IV, Injectables & Specialty Rx
  • Thought Leader Engagement Strategy
  • Sales Management &Team Mentoring

Certification

  • Project Management Professional (PMP) Certification
  • Professional Out-Patient Coder (COC) AAPC Certificate

References

References by Request

Timeline

Sr. Director, Market Access Business Development & Project Mgr. -Patient Services

FORTREA INC.CRO Patient Services
01.2018 - Current

Director, US MARKET ACCESS; Reimbursement & Value

THE MEDICINES COMPANY
01.2013 - 01.2018

Associate Engagement Partner

THE MEDICINES COMPANY
01.2011 - 01.2013

Critical Care Manager, Infusion Hospital Sales

THE MEDICINES COMPANY
01.2009 - 01.2011

CV Medical Center Senior Sales Professional, Hospital Infusion Sales

SANOFI-AVENTIS
01.2003 - 01.2009

Medical Sales Representative

HOECHST MARION ROUSSEL/AVENTIS
01.1996 - 01.1999

Network Development Specialist

PRUDENTIAL HEALTH CARE
01.1994 - 01.1996

Thought Leader Liaison

Director, MARKET ACCESS; Reimbursement Corporate Accounts

RECRO PHARMA INC.

Master of Health Services Administration -

XAVIER UNIVERSITY

Bachelor of Arts, Political Science -

UNIVERSITY OF CINCINNATI
Kelly Devitt