Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

Kelly Odell

Ketchum,ID

Summary

Proven business development leader with experience increasing revenue, profitability, and partnerships. Savvy professional with passion for building relationships and human experiences that transcend business and deliver impactful results. Socially responsible individual committed to DEI leadership who demonstrates emotional intelligence and establishes collaborative environments that foster belonging.

Overview

16
16
years of professional experience

Work History

Director of Sponsorship & Events

Revelry Group
Sun Valley, Idaho
04.2021 - 03.2023
  • Developed and executed FoodOvation events, sold event sponsorships, and attended industry engagements
  • Managed vendor relationships, contract negotiations, and new business development while leading teams and budget management
  • Increased sponsorship partnerships through prospecting, value articulation, tracking event outcomes, and following through with deliverables
  • Recognized by leadership team for developing most profitable FoodOvation team in company history

Garden & Facility Manager

Sawtooth Botanical Garden
Ketchum, Idaho
03.2020 - 03.2021
  • Managed nonprofit garden facility, maintenance needs, and onsite events based on past success in business development, project management, and event execution
  • Oversaw grant applications and programs, negotiated event user contracts, and directed events while managing teams
  • Trained volunteers and cultivated relationships with vendors, contractors, donors, and leadership
  • Career note: “Covid job,” in support of friend while in transition from previous layoff

Development & Events Specialist

Mountain Humane
Hailey, ID
02.2018 - 12.2019
  • Led and executed strategic projects, developed business and fundraising roadmaps, and managed regional and local events
  • Facilitated outreach to prospective local, regional, and industry partners for collaborative opportunities
  • Directed and managed events center, contract negotiations, and developed event rental program
  • Provided strategic support in selling naming opportunities in community fundraising phase of capital campaigns (raised $12+M)
  • Career note: layoffs at Mountain Human in 2019

Assistant Director of Membership

Boise State University Alumni Relations, BSUAA
Boise, ID
01.2014 - 02.2018
  • Developed programming for and launched a new partnership program, directed event execution, and managed teams to implement alumni programs including an international travel program
  • Managed all membership appeals, corporate partnership acquisition and retention, and fulfillment
  • Directed Membership Committee, which met monthly and was made up of Board members
  • Led and executed largest annual BSUAA event featuring Boise State President and football team

Business Development Manager

Greater Seattle Business Association, GSBA
Seattle, WA
11.2012 - 07.2013
  • Managed annual directory, supported corporate partnerships and negotiations, and cultivated new sponsorships and memberships
  • Established professional relationship with GSBA while working for WNBA Seattle Storm
  • Built relationships with customers, partners and community to establish long-term business growth
  • Career note: moved to Boise to support my partner's professional opportunity

Senior Account Executive

WNBA Storm Basketball
Seattle, WA
02.2009 - 10.2012
  • Developed sales strategy to sell season tickets, packages, and group outings for WNBA Storm Basketball home games
  • Recognized consistently for being top performer, serving as LGBTQ+ community organizer
  • Achieved #2 ranking among hundreds of account executives in new FSE revenue for WNBA
  • Named top seller in Storm organization by selling season tickets, packages, & corporate groups
  • Led organization in client retention with over 92% renewal rates
  • Generated most new business with LGBTQ+ community in league history

Customer Service Representative

K2 Sports
Seattle, WA
02.2007 - 08.2008
  • Provided best-in-class customer service and technical support for K2 Sports customers and dealers
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives
  • Oversaw 50 people as Auction Volunteer Manager, served on Greenway and Outdoors for All Auction committees, and secured over $200K in assets for Outdoors for All Auction
  • Career note: layoffs at K2 Sports in 2008 (next up: Grad School)

Education

Master of Sports Administration & Leadership -

Seattle University

Bachelor of Arts - Communication Studies

University of San Diego
San Diego

Skills

  • Sponsorship Development
  • Corporate Partnerships
  • Strategic Goals
  • Business Development
  • Project Management
  • Events and Engagement
  • Organizational Leadership
  • Operational Efficiency
  • Customer Acquisition
  • Fundraising Campaigns
  • Outreach Programs
  • Customer Retention

Timeline

Director of Sponsorship & Events

Revelry Group
04.2021 - 03.2023

Garden & Facility Manager

Sawtooth Botanical Garden
03.2020 - 03.2021

Development & Events Specialist

Mountain Humane
02.2018 - 12.2019

Assistant Director of Membership

Boise State University Alumni Relations, BSUAA
01.2014 - 02.2018

Business Development Manager

Greater Seattle Business Association, GSBA
11.2012 - 07.2013

Senior Account Executive

WNBA Storm Basketball
02.2009 - 10.2012

Customer Service Representative

K2 Sports
02.2007 - 08.2008

Master of Sports Administration & Leadership -

Seattle University

Bachelor of Arts - Communication Studies

University of San Diego
Kelly Odell