Summary
Overview
Work History
Education
Skills
Timeline
Generic

Kelly Lance

Highlands Ranch,CO

Summary

Accomplished marketing and service professional known for exceptional guest relations and team leadership. Expertise in training staff and managing projects, committed to driving customer satisfaction and operational excellence.

Overview

2026
2026
years of professional experience

Work History

GUEST SERVICE REPRESENTATIVE

Courtyard Marriott Park Meadows
Englewood, CO
2019 - Current
  • Greet guests and provide exceptional customer service at a busy hotel front desk.
  • Process check-ins and check-outs efficiently using hotel management software.
  • Resolve guest inquiries and issues promptly to enhance satisfaction.
  • Train new front desk staff on operational procedures and customer service standards.
  • Maintain cleanliness and organization of the front desk area to uphold a professional appearance.
  • Coordinate with housekeeping to ensure timely room availability for arrivals.

REAL ESTATE BROKER

HomeSmart Realty
Greenwood Village, CO
2015 - Current
  • Manage client relationships to ensure satisfaction, and repeat business opportunities.
  • Coordinate communication among buyers, sellers, title companies, and inspectors.
  • Provide guidance on property valuation based on current market conditions.
  • Negotiate contracts with clients to secure advantageous terms and conditions.
  • Conduct market analysis to identify trends and growth opportunities.
  • Collaborate with lenders to streamline financing options for clients.

FIELD MARKETING PROJECT MANAGER

Crocs, Inc
Niwot, CO
2010 - 2012
  • Directed the National Field Marketing team that elevated sales, broadened market share, and refined ROI in targeted markets.
  • Coordinated promotional events and campaigns to enhance brand visibility.
  • Managed project timelines and workflows to ensure the timely delivery of campaigns.
  • Coordinated development of engaging promotional materials with multiple vendors.
  • Collaborated with cross-functional teams to develop cohesive marketing strategies.

REGIONAL FIELD MARKETING MANAGER

Noodles & Company
Denver, CO
2009 - 2010
  • Managed the Western Region Field Marketing team, consisting of five states.
  • Developed and implemented local marketing strategies to boost brand awareness.
  • Managed partnerships with local businesses and schools to enhance brand visibility.
  • Collaborated with Regional Director of Operations to formulate regional strategic marketing plans.
  • Hired and trained Field Marketing Managers to strengthen leadership within the region.
  • Created and executed new restaurant opening marketing plans.

LOCAL STORE MARKETING CONSULTANT

Chipotle Mexican Grill
Denver, CO
2005 - 2009
  • Developed comprehensive marketing plans for 23 restaurants each quarter.
  • Planned and executed events to promote brand awareness and loyalty.
  • Negotiated contracts with vendors and suppliers related to marketing initiatives.
  • Managed relationships with local vendors to secure promotional materials and services.
  • Reviewed and executed philanthropic requests that boosted sales, and increased brand visibility.
  • Negotiated sports sponsorships with collegiate and professional teams to elevate brand recognition in Colorado.
  • Analyzed campaign performance data to recommend adjustments and improvements.
  • Conducted training sessions for restaurant managers and staff on innovative marketing tools and techniques.

DISTRICT SALES MANAGER

Automatic Data Processing (ADP)
Aurora, CO
2003 - 2005
  • Developed strategic relationships with banks, CPAs, and clients to enhance brand visibility.
  • Prospected new business daily within my assigned geographical territory.
  • Consulted with small businesses on payroll solutions and tax-filing services to meet operational needs.
  • Elected to the District Manager Advisory Council, advocating for Rocky Mountain Region interests and policy development.

RETAIL MERCHANDISER

Skechers USA, Inc.
Manhattan Beach, CA
2002 - 2003
  • Managed four product lines, generating $15 million in annual sales, representing 40% of Skechers' retail business.
  • Analyzed sales trends weekly with team members to strategize new product entries for 80 retail stores.
  • Conducted regular inventory checks to ensure optimal stock levels, and product availability.
  • Utilized sales data to inform merchandise placement, and seasonal adjustments.

MERCHANDISE SALES PLANNER

Pottery Barn Kids
San Francisco, CA
2000 - 2002
  • Cultivated lasting relationships with over 30 key vendors, both domestically and internationally.
  • Integral member of the team that launched the first nine Pottery Barn Kids retail stores.
  • Implemented the 'Direct to Customer' process for the Furniture Department in Pottery Barn Kids retail stores.
  • Supported cross-functional teams in executing seasonal merchandising plans effectively.
  • Analyzed sales trends to inform inventory planning decisions.
  • Managed product assortment for seasonal launches and new collections.

SENIOR BUSINESS ANALYST, ASSISTANT BUYER

Mervyn's California
Hayward, CA
1998 - 2000
  • Oversaw 30 product lines, generating approximately $60 million in annual sales.
  • Managed inventory and optimized planograms for efficient product placement.
  • Assisted in selecting merchandise based on market trends and customer preferences.
  • Analyzed sales data to identify opportunities for product assortment improvements.
  • Supported negotiations with suppliers to secure favorable pricing and terms.
  • Monitored product performance and provided insights for purchasing decisions.

Education

Bachelor of Science - Business Administration

University of Colorado at Boulder: College of Business
Boulder, CO
05.1998

Skills

  • Hospitality service expertise
  • Guest relations and customer service
  • Cross-functional communication
  • Multitasking skills
  • Conflict resolution
  • Marketing strategy and brand management
  • Contract negotiation
  • Client relationship management
  • Event planning
  • Staff training and development
  • Team collaboration
  • Sales strategy

Timeline

GUEST SERVICE REPRESENTATIVE

Courtyard Marriott Park Meadows
2019 - Current

REAL ESTATE BROKER

HomeSmart Realty
2015 - Current

FIELD MARKETING PROJECT MANAGER

Crocs, Inc
2010 - 2012

REGIONAL FIELD MARKETING MANAGER

Noodles & Company
2009 - 2010

LOCAL STORE MARKETING CONSULTANT

Chipotle Mexican Grill
2005 - 2009

DISTRICT SALES MANAGER

Automatic Data Processing (ADP)
2003 - 2005

RETAIL MERCHANDISER

Skechers USA, Inc.
2002 - 2003

MERCHANDISE SALES PLANNER

Pottery Barn Kids
2000 - 2002

SENIOR BUSINESS ANALYST, ASSISTANT BUYER

Mervyn's California
1998 - 2000

Bachelor of Science - Business Administration

University of Colorado at Boulder: College of Business

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