Summary
Overview
Work History
Education
Skills
Industry Experience
Timeline
Generic

Kelman Dow

Sunset Beach,NC

Summary

With 30 years of versatile experience spanning consulting services, professional services, direct sales, and Software as a Service (SaaS) in the realm of software and enterprise solutions, I specialize in managing large-scale deals and contract negotiations. Known for my strategic approach and dedication to enhancing customer relationships, I prioritize delivering value and fostering trust with clients.

Overview

35
35
years of professional experience

Work History

Director of Enterprise Sales – Lead Manufacturing Vertical – North America

RWS Group
01.2023 - Current

Successfully negotiated migration many key customers to the SaaS offering, including Carrier Corporation, United Airlines, Red Roof Inn, Norse Atlantic Airlines and Osaic Inc (formerly Advisor Group).

  • Implemented business strategies, increasing revenue, and effectively targeting new markets.
  • Implemented AI sales campaign platform to support outbound lead generation.
  • Currently focus on expanding the manufacturing vertical in NASA.

Engagement Director, Professional Services North America

RWS previously SDL Inc.
01.2018 - 07.2021
  • Transitioned to new role for the Tridion TechnologyTridion Technology team in a new role of Enterprise Sales Director.
  • Assigned strategic accounts for retention and to migrating to new SaaS offering.
  • Worked with contract renewal teams to support customer retention and achieved strategic objectives by transitioning 85% assigned customers to the new 3-year term SaaS offering.

Engagement Manager, Professional Services North America

RWS Group
01.2016 - 01.2018
  • Help create new multi-product professional services engagement office to sale and promote professional services offerings for new business, working with Enterprise sales team, and to existing customers for software upgrades, additional software modules, customizations etc.
  • Reduce the turnaround time for delivery Statement of Work (SOW) by 50%.
  • Increased the value of Professional Services average SOW from $16,000 to $52,000 within 12 months.
  • Increased revenue by 25% year on year.

Director, New Business Development & Partnerships

Enlighten - Full Service Digital Agency
01.2012 - 01.2017
  • Hunter role for new business and developing new technology partnerships with CMS providers.

Director, Business Development & Marketing

Strive Group
01.2010 - 01.2012

• Redesigning Corporate Website.

• Representing Strive Group: Serving as a brand ambassador by attending industry events, conferences, and maintaining memberships in relevant professional organizations such as the Path to Purchase and In-Store Marketing Institute. This helps in networking, staying updated on industry trends, and potentially fostering new partnerships.

• Cross-functional Team Participation: Collaborating with colleagues from different departments to promote both temporary and permanent in-store marketing solutions and displays.

Launching Demo Retail Store in Cincinnati: Taking a proactive approach to nurturing relationships with key clients such as Procter & Gamble by establishing a physical presence to showcase products and innovations. This demo store serves as a platform for testing new technologies and retail concepts, potentially paving the way for future collaborations and business growth.

Overall, your role involves a blend of strategic planning, partnership development, and hands-on implementation to drive growth and innovation within the company's marketing and business support functions.Redesigning Corporate Website: Improving the online presence and user experience of the company's website to better reflect its brand identity and attract potential clients or customers.
Developing New Programs: Creating innovative initiatives to collaborate with in-store design and entertainment agencies, likely aiming to enhance the customer experience and drive sales through engaging retail environments.

Representing Strive Group: Serving as a brand ambassador by attending industry events, conferences, and maintaining memberships in relevant professional organizations such as the Path to Purchase and In-Store Marketing Institute. This helps in networking, staying updated on industry trends, and potentially fostering new partnerships.

Cross-functional Team Participation: Collaborating with colleagues from different departments to promote both temporary and permanent in-store marketing solutions and displays. This likely involves identifying synergies between different offerings and leveraging them to maximize sales opportunities.

Launching Demo Retail Store in Cincinnati: Taking a proactive approach to nurturing relationships with key clients such as Procter & Gamble by establishing a physical presence to showcase products and innovations. This demo store serves as a platform for testing new technologies and retail concepts, potentially paving the way for future collaborations and business growth.

Overall, your role involves a blend of strategic planning, partnership development, and hands-on implementation to drive growth and innovation within the company's marketing and business support functions.

Director

V12 Group
01.2008 - 01.2010
  • Part of a new management team brought in by a venture capital investor to complete the merger of 2 companies to a new unified market positioning; database marketing, credit card inserts marketing and direct mail marketing.

Director, New Business Development & Partnerships

One to One Interactive
01.2005 - 01.2008

Highlights of new business multi-year wins:

  • 53rd Bank Redesign – New CMS implementation and .com redesign including research, design and deployment
  • Comcast Media – multi-million, multi-year online media agreement including persona development, SEO, SEM, media buying and media copywriting and design
  • GSK – Branded website including consumer and marketing research
  • Nextel/Motorola – Online media buying and management program.

Director, New Business Development

Semaphore Partners
01.2004 - 01.2005
  • USG – New CMS selection, implementation, and redesign project – research, design and deploy
  • Abbott Labs – New drug website.

Director, New Business Development

Agency.com
01.2001 - 01.2004
  • New business development with wins including: Butterball Turkey – Digital AOR
  • ConAgra Foods – Multi brands web application development
  • Best Buy – Redesign employee intranet project
  • 3M – CMS implementation
  • Boeing – CMS implementation.

Business consultant

Whitman Hartmann (MarchFirst)
01.1999 - 01.2001
  • Part of tech and business team that vetted business plans for new applications for investment
  • Work with JBA System 21 customers in a consultative role to help further drive value from the ERP implementation.

Presales Consultant ERP

JBA International
01.1995 - 01.1999
  • Pre-Sales consultant for ERP System 21
  • Worked with sales to evaluate RFP and business process to match System 21 fit to the business
  • Spent time with the customer to review current SOP, inventory management and logistics
  • Demonstrating to Multiple Industries, Multi-Plant, Multi-Currency
  • Conducted Pre-Demonstration needs analysis interviews to understand the business drivers of the prospect
  • Awarded President's Club in 1999.

Regional Sales Manager

International Software Marketing (ISM - acquired by JBA 1992)
01.1989 - 01.1995
  • Responsible for software demonstrations and sales included implementation, training and ongoing support services
  • Salesperson of the year 1994
  • Worked with sizes of manufacturers that were exporting products globally in the UK, Europe and USA.

Education

Bachelor of Arts - Sales And Marketing

Connaught College
Bath, UK

Skills

  • Strategic Planning
  • Verbal and written communication
  • Team Management
  • Creativity and Innovation
  • Business Development
  • Contract Negotiation
  • Process Improvements
  • Customer Relations
  • Revenue Growth

Industry Experience

  • Manufacturing
  • Retail
  • Airlines
  • Financial Services
  • Healthcare

Timeline

Director of Enterprise Sales – Lead Manufacturing Vertical – North America

RWS Group
01.2023 - Current

Engagement Director, Professional Services North America

RWS previously SDL Inc.
01.2018 - 07.2021

Engagement Manager, Professional Services North America

RWS Group
01.2016 - 01.2018

Director, New Business Development & Partnerships

Enlighten - Full Service Digital Agency
01.2012 - 01.2017

Director, Business Development & Marketing

Strive Group
01.2010 - 01.2012

Director

V12 Group
01.2008 - 01.2010

Director, New Business Development & Partnerships

One to One Interactive
01.2005 - 01.2008

Director, New Business Development

Semaphore Partners
01.2004 - 01.2005

Director, New Business Development

Agency.com
01.2001 - 01.2004

Business consultant

Whitman Hartmann (MarchFirst)
01.1999 - 01.2001

Presales Consultant ERP

JBA International
01.1995 - 01.1999

Regional Sales Manager

International Software Marketing (ISM - acquired by JBA 1992)
01.1989 - 01.1995

Bachelor of Arts - Sales And Marketing

Connaught College
Kelman Dow