Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Kelsey Dellino

Lake Stevens,WA

Summary

Collaborative leader with dedication to partnering with coworkers to promote engaged, empowering work culture. Documented strengths in building and maintaining relationships with a diverse range of stakeholders in dynamic, fast-paced settings. I have a strong passion for fitness, event management and sports and am looking for a career that has the perfect blend. Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.

Overview

10
10
years of professional experience
1
1
Certification

Work History

Studio Manager

SoulCycle
07.2021 - Current
  • Analyzes and manages studio profit and loss statements monthly
  • Successfully managed budgets of up to $200k contribution and allocated resources to maximize productivity and profitability
  • Develops holistic business plans that encompass ridership and retail goals
  • Ensures that all company-wide initiatives are executed in studio
  • Oversees onboarding, training and development of all new ASMs and part-time hires
  • Develops and executes new rider acquisition and retention of 20%+
  • Builds and fosters relationships in studio, with instructors and local community
  • Manages facilities and responsible for keeping studio up to standard in order to receive passing grade during quarterly facility reviews
  • Identifies and executes opportunities with corporate partnerships and community impact
  • Creates genuine connections with local business to foster partnerships in an effort to build ridership
  • Developed and implemented strategies to increase studio visibility and reach more clients, resulting in utilization increasing by 10% in the past year
  • Improved staffing during busy periods by creating employee schedules and monitoring call-outs
  • Recruited, trained, and developed high-performing and customer-focused team from scratch
  • Supervised studio staff for timely, accurate and high-quality task completion.

General Manager

Bassline Fitness
01.2017 - 12.2020
  • Quickly promoted from Assistant Manager of one location to General Manager of both locations after demonstrating management ability and establishing trust with business owners
  • Responsible for recruiting and training all new instructors and staff, managing all onboarding procedures
  • Oversaw all group fitness instructors, front desk and childcare staff at multiple locations (60+ employees)
  • Managed class schedules for 100+ classes per week and staff scheduling at multiple locations for 60+ employees
  • Established positive studio environment boosting reputation of company within community
  • Oversaw account management, membership registration and scheduling through Mindbody platform
  • Collaborated with business owners to find new ways to update and improve marketing and branding across multiple channels, including: website design, all social media platforms, and company events
  • Responsible for all studio maintenance and communication with building technicians (AV/HVAC/Plumbing, etc.)
  • Leadership role in designing, ordering, and inventory management of retail clothing line
  • Provided clean and safe workout space by enforcing thorough cleaning procedures throughout studio
  • Updated and resolved incidents and managed accessorial charges objectively while maximizing profit
  • Supervised creation of exciting merchandise displays to catch attention of store customers
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service
  • Provided strategic oversight of marketing and promotional campaigns to keep campaigns aligned with overall goals and objectives.

Marketing and Event Manager

Varsity Communications
10.2014 - 03.2019
  • Managed all marketing, budgetary, volunteer and event elements for multiple consumer golf shows nationwide
  • Managed budgets of $200,000+ for multiple events
  • Helped develop relationships with strategic media partners, and execution of traditional media & social media plans
  • On-site lead at shows, managing as many as 40 people at time
  • Managed and coordinated domestic travel reservations for out of state events
  • Lead operations, marketing efforts, and restaurant and chef recruiting for various food, wine and spirit events, including: James Beard Foundation's Taste America, Taste Washington, PROOF Washington
  • Coordinated with design and media teams to develop high-quality creative assets
  • Generated sponsorships with related and partnering entities to enhance marketing objectives
  • Optimized email campaigns to increase open and click-through rates
  • Oversaw preparation of marketing copy, images, videos, emails, and other collateral
  • Created and managed social media campaigns to increase brand engagement.

Event Planner

Compass Group
08.2013 - 10.2014
  • Managed over 500 events per year on Microsoft Puget Sound Campus
  • Coordinated event details, meeting space, catering orders, and BEOs for all support teams
  • Communicated with catering, lighting and sound companies to obtain price quotes
  • Coordinated with participating vendors during event planning
  • Reviewed event bills to confirm accuracy and approve payment.

Education

Bachelor of Arts: Communication, Event Planning -

Western Washington University
Bellingham, WA
06.2012

Skills

  • Excellent communication, listening, and customer service skills
  • Ability to work in fast-paced environment in friendly and organized manner
  • Flexible and willing to take on variety of tasks
  • Quick learner and able to adapt with efficiency
  • Passion for health, fitness, and supporting active lifestyles
  • Office Supplies and Inventory
  • Operation Monitoring
  • Scheduling and Coordinating
  • Employee Coaching and Mentoring
  • Project Management
  • Google Calendar

Certification

  • CGFI - Certified Group Fitness Instructor
  • Established performance goals for employees and provided feedback on methods for reaching those milestones.
  • Maintained studio equipment, including cameras, microphones and computers, to limit schedule disruptions.
  • Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Coordinated daily studio operations, including scheduling, staff management and customer service.

Timeline

Studio Manager

SoulCycle
07.2021 - Current

General Manager

Bassline Fitness
01.2017 - 12.2020

Marketing and Event Manager

Varsity Communications
10.2014 - 03.2019

Event Planner

Compass Group
08.2013 - 10.2014

Bachelor of Arts: Communication, Event Planning -

Western Washington University

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Kelsey Dellino